The report's recommendations include a call for the sports sector to challenge perceptions through inclusive and accessible communications
Four in five (81 per cent) disabled people want to be more physically active – but are unable to, as the demand for their needs is not being met by operators. The figure comes from the latest Annual Disability and Activity Survey, published by the Activity Alliance, which offers an in-depth comparison of disabled and non-disabled adults’ experiences of sport and activity.
Less than half (40 per cent) of disabled people feel they are given the opportunities they need to be active, compared to 71 per cent of non-disabled people. Meanwhile, less than a third of disabled people (32 per cent) agree that organised sport is for someone like them – compared to 63 per cent of non-disabled thinking the same.
The revelations come after figures from Sport England revealed that disabled people are twice as likely to be inactive as those without impairments.
To tackle the issues, the report makes three recommendations for sport, health and other sectors to work towards. These are to address the wider determinants of inactivity, to design and lead a choice of accessible activities and to challenge perceptions through inclusive and accessible communications.
“For the first time, we are able to compare perceptions and experiences of disabled people to non-disabled people," said Barry Horne, CEO for Activity Alliance.
"This is a first new step in gathering a snapshot of real life for a huge number of people in our population.
“We want to achieve fairness for disabled people in sport and activity, a position where disabled people are as active as non-disabled people. The findings provide robust insight to Activity Alliance and our partners. This report will be key to helping us – as well as others – to begin changing the reality of disability, inclusion and sport.”
Tim Hollingsworth, CEO of Sport England, added: “At Sport England we are all too aware that there’s an unacceptably high gap in activity levels between disabled and non-disabled people, and that despite a desire to be more active, many disabled people are missing out on the range of benefits that can be gained through physical activity.
“Activity Alliance’s first Annual Survey increases our insight into this issue and throws down a challenge to all in the physical activity sector: to use this new understanding to make sure that far more disabled people can get physically active in a way that is right for them.
"It’s a challenge that personally I know we must take up.”
Barry Horne
"For the first time, we are able to compare perceptions and experiences of disabled people to non-disabled people" - Barry Horne, CEO, Activity Alliance
An opportunity to reimagine one of the UK’s most recognisable towers has been formally
opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its
next phase. [more...]
The report's recommendations include a call for the sports sector to challenge perceptions through inclusive and accessible communications
Four in five (81 per cent) disabled people want to be more physically active – but are unable to, as the demand for their needs is not being met by operators. The figure comes from the latest Annual Disability and Activity Survey, published by the Activity Alliance, which offers an in-depth comparison of disabled and non-disabled adults’ experiences of sport and activity.
Less than half (40 per cent) of disabled people feel they are given the opportunities they need to be active, compared to 71 per cent of non-disabled people. Meanwhile, less than a third of disabled people (32 per cent) agree that organised sport is for someone like them – compared to 63 per cent of non-disabled thinking the same.
The revelations come after figures from Sport England revealed that disabled people are twice as likely to be inactive as those without impairments.
To tackle the issues, the report makes three recommendations for sport, health and other sectors to work towards. These are to address the wider determinants of inactivity, to design and lead a choice of accessible activities and to challenge perceptions through inclusive and accessible communications.
“For the first time, we are able to compare perceptions and experiences of disabled people to non-disabled people," said Barry Horne, CEO for Activity Alliance.
"This is a first new step in gathering a snapshot of real life for a huge number of people in our population.
“We want to achieve fairness for disabled people in sport and activity, a position where disabled people are as active as non-disabled people. The findings provide robust insight to Activity Alliance and our partners. This report will be key to helping us – as well as others – to begin changing the reality of disability, inclusion and sport.”
Tim Hollingsworth, CEO of Sport England, added: “At Sport England we are all too aware that there’s an unacceptably high gap in activity levels between disabled and non-disabled people, and that despite a desire to be more active, many disabled people are missing out on the range of benefits that can be gained through physical activity.
“Activity Alliance’s first Annual Survey increases our insight into this issue and throws down a challenge to all in the physical activity sector: to use this new understanding to make sure that far more disabled people can get physically active in a way that is right for them.
"It’s a challenge that personally I know we must take up.”
Barry Horne
"For the first time, we are able to compare perceptions and experiences of disabled people to non-disabled people" - Barry Horne, CEO, Activity Alliance
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package
that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii
is preparing to open near the world-famous archaeological site in southern Italy.
Experience design company, BRC Imagination Arts, has completed a transition that sees founder
Bob Rogers pass ownership of the business to four long-serving senior executives, while
remaining actively involved with the company.
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th
anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s
longstanding “Hollywood in Germany” positioning.
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions
that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once
complete, according to prof David Russell, CEO of Therme UK.
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its
recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’
planned resort in Bedford are emerging as part of a wider transformation of the Oxford–
Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx-
Iwerks, as part of a wider strategy to enhance the guest experience and create additional
revenue opportunities.
The UK government has announced a temporary reduction in VAT on visitor attractions and
children’s meals as part of a summer cost-of-living support package designed to stimulate the
visitor economy and encourage family days out.
As designer Yinka Ilori prepares for his first solo gallery show in London, he speaks exclusively
to CLADmag about his mission to spread joy, the power of play, and his bold approach to using
colour (including the colours you won’t see in his work).
The government of Thailand is exploring plans for a THB300bn (£6.3bn, US$8.3bn)
entertainment complex in the country’s Eastern Economic Corridor (EEC), with officials
proposing a large-scale theme park and sports destination as part of a broader tourism and
economic development strategy.
+ More news
COMPANY PROFILES
DJW David & Lynn Willrich started the Company
over thirty years ago, from the Audio Visual
Department [more...]
Alterface Alterface’s Creative Division team is
seasoned in concept and ride development,
as well as storyte [more...]
IDEATTACK IDEATTACK is a full-service planning and
design company with headquarters in
Los Angeles. [more...]
An opportunity to reimagine one of the UK’s most recognisable towers has been formally
opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its
next phase. [more...]
