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NEWS
England Netball chief Joanna Adams to leave governing body after 10 years
POSTED 06 Aug 2019 . BY Tom Walker
Adams first joined England Netball as commercial director in 2009 and took over the role of CEO in December 2014
Joanna Adams, CEO of England Netball will be leaving the governing body later this year after almost 10 years with the organisation.

She is joining the London Legacy Development Corporation (LLDC), where she will take up the role of chief commercial officer.

Adams, who first joined England Netball as commercial director, took over her current role in December 2014.

In the four and a half years since, she has overseen record growth in England Netball's participation programmes, sponsorship deals and ticket revenue.

She was also crucial in securing the rights to host the Netball World Cup 2019, held in Liverpool last month.

“Joanna has made an enormous contribution and has had a really positive impact on the game during her time at England Netball," said Colin Povey, chair of England Netball.

"During her tenure, we have witnessed the professionalisation of the elite game and a dramatic transformation in our broadcast and commercial partnerships.

"She leaves the sport in great shape; participation and membership are at all-time highs and the success of the national team at last year’s Commonwealth Games and the recent Netball World Cup in Liverpool continue to inspire our players in both the elite and grassroots level of the game."

The successes on and off the pitch have meant that, during Adams' tenure, England Netball has received a number of industry accolades for its work – including being named Sport Organisation of the Year at the BT Sport Industry Awards.

“I have put my heart and soul into leading England Netball and I am delighted that I had the opportunity to do so," Adams said.

"The sport has attracted many plaudits over the last 18 months – in particular for the positive example it has set for women and girls in sport."
RELATED STORIES
  Netball World Cup inspires the nation – provides participation boost for sport


This year's Netball World Cup, held in Liverpool in July, is already providing a legacy by growing the sport's participation numbers in England. A survey conducted by YouGov on behalf of England Netball shows that 160,000 adult women who followed the tournament have been inspired to start playing netball.
  England Netball appoints Fran Connolly as CEO


England Netball has named Fran Connolly as its new chief executive.
  England Netball sets out plan to attract disabled people to the sport


England Netball has published its new Disability Strategy, in which it outlines plans to increase participation numbers among deaf and disabled women and girls.
  England Netball performance chief joins the ECB


Diana Lewis, the performance pathway manager for England Netball, has been appointed as the national talent manager for women’s cricket by the England and Wales Cricket Board (ECB).
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NEWS
England Netball chief Joanna Adams to leave governing body after 10 years
POSTED 06 Aug 2019 . BY Tom Walker
Adams first joined England Netball as commercial director in 2009 and took over the role of CEO in December 2014
Joanna Adams, CEO of England Netball will be leaving the governing body later this year after almost 10 years with the organisation.

She is joining the London Legacy Development Corporation (LLDC), where she will take up the role of chief commercial officer.

Adams, who first joined England Netball as commercial director, took over her current role in December 2014.

In the four and a half years since, she has overseen record growth in England Netball's participation programmes, sponsorship deals and ticket revenue.

She was also crucial in securing the rights to host the Netball World Cup 2019, held in Liverpool last month.

“Joanna has made an enormous contribution and has had a really positive impact on the game during her time at England Netball," said Colin Povey, chair of England Netball.

"During her tenure, we have witnessed the professionalisation of the elite game and a dramatic transformation in our broadcast and commercial partnerships.

"She leaves the sport in great shape; participation and membership are at all-time highs and the success of the national team at last year’s Commonwealth Games and the recent Netball World Cup in Liverpool continue to inspire our players in both the elite and grassroots level of the game."

The successes on and off the pitch have meant that, during Adams' tenure, England Netball has received a number of industry accolades for its work – including being named Sport Organisation of the Year at the BT Sport Industry Awards.

“I have put my heart and soul into leading England Netball and I am delighted that I had the opportunity to do so," Adams said.

"The sport has attracted many plaudits over the last 18 months – in particular for the positive example it has set for women and girls in sport."
RELATED STORIES
Netball World Cup inspires the nation – provides participation boost for sport


This year's Netball World Cup, held in Liverpool in July, is already providing a legacy by growing the sport's participation numbers in England. A survey conducted by YouGov on behalf of England Netball shows that 160,000 adult women who followed the tournament have been inspired to start playing netball.
England Netball appoints Fran Connolly as CEO


England Netball has named Fran Connolly as its new chief executive.
England Netball sets out plan to attract disabled people to the sport


England Netball has published its new Disability Strategy, in which it outlines plans to increase participation numbers among deaf and disabled women and girls.
England Netball performance chief joins the ECB


Diana Lewis, the performance pathway manager for England Netball, has been appointed as the national talent manager for women’s cricket by the England and Wales Cricket Board (ECB).
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
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Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
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