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NEWS
IMG Worlds of Adventure masterplanner Falcon's Creative unveils Avengers ride
POSTED 17 Jun 2015 . BY Tom Anstey
Avengers: Battle of Ultron, will be one of the Dubai theme park’s main attractions Credit: Falcon's Treehouse
Design firm Falcon’s Creative Group have revealed new details about the Avengers ride coming to IMG Worlds of Adventure theme park in Dubai, with stereoscopic 3D media to combine with an elaborate physical environment and special effects to bring the Marvel Universe to life.

The ride – Avengers: Battle of Ultron – will be one of the Dubai theme park’s main attractions. The Ilyas & Mustafa Galadari Group are behind the development, which is set to be the world’s largest themed entertainment destination when it opens later this year.

“We are looking forward to guests enjoying our designs and media at this one-of-a-kind attraction,” said president and chief creative officer of Falcon’s Creative Group, Cecil Magpuri. “It has been a rewarding process to work with the Ilyas and Mustafa Galadari Group and IP providers such as Marvel.”

In addition to the Avengers-themed ride, Falcon’s has also been working on other experiences at IMG Worlds of Adventure, which it has acted as masterplanner for. The indoor theme park will be comprised of four themed zones – two centred on Marvel and Cartoon Network IPs, while a third features original animatronic dinosaurs and rides. The fourth area – known as IMG Boulevard – will contain not only rides, but also dining venues, retail outlets and a selection of interactive entertainment experiences.

RELATED STORIES
  Avengers ride for Worlds of Adventure previewed at Dubai Comic Con


The Ilyas & Mustafa Galadari Group, developers of the nearly completed IMG Worlds of Adventure theme park in Dubai, have revealed plans for a new Avengers ride at the park, allowing attendees at the Middle East Film and Comic Con 2015 to preview the upcoming attraction using Oculus Rift.
  Dubai’s Worlds of Adventure wins US$327m financing


IMG Theme Park, the Dubai company behind the under-construction IMG Worlds of Adventure theme park, has secured AED1.2bn ($327m, £195m, €236m) in financing.
  IMG Worlds of Adventure unveiled at Dubai exhibition


Plans for the largest temperature-controlled, indoor entertainment destination in the world have been revealed with the unveiling of IMG Worlds of Adventure at the annual Arabian Travel Market exhibition in Dubai.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
+ More news   
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Heritage Great Britain
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Job location: Isle of Wight , United Kingdom
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COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
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Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
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NEWS
IMG Worlds of Adventure masterplanner Falcon's Creative unveils Avengers ride
POSTED 17 Jun 2015 . BY Tom Anstey
Avengers: Battle of Ultron, will be one of the Dubai theme park’s main attractions Credit: Falcon's Treehouse
Design firm Falcon’s Creative Group have revealed new details about the Avengers ride coming to IMG Worlds of Adventure theme park in Dubai, with stereoscopic 3D media to combine with an elaborate physical environment and special effects to bring the Marvel Universe to life.

The ride – Avengers: Battle of Ultron – will be one of the Dubai theme park’s main attractions. The Ilyas & Mustafa Galadari Group are behind the development, which is set to be the world’s largest themed entertainment destination when it opens later this year.

“We are looking forward to guests enjoying our designs and media at this one-of-a-kind attraction,” said president and chief creative officer of Falcon’s Creative Group, Cecil Magpuri. “It has been a rewarding process to work with the Ilyas and Mustafa Galadari Group and IP providers such as Marvel.”

In addition to the Avengers-themed ride, Falcon’s has also been working on other experiences at IMG Worlds of Adventure, which it has acted as masterplanner for. The indoor theme park will be comprised of four themed zones – two centred on Marvel and Cartoon Network IPs, while a third features original animatronic dinosaurs and rides. The fourth area – known as IMG Boulevard – will contain not only rides, but also dining venues, retail outlets and a selection of interactive entertainment experiences.

RELATED STORIES
Avengers ride for Worlds of Adventure previewed at Dubai Comic Con


The Ilyas & Mustafa Galadari Group, developers of the nearly completed IMG Worlds of Adventure theme park in Dubai, have revealed plans for a new Avengers ride at the park, allowing attendees at the Middle East Film and Comic Con 2015 to preview the upcoming attraction using Oculus Rift.
Dubai’s Worlds of Adventure wins US$327m financing


IMG Theme Park, the Dubai company behind the under-construction IMG Worlds of Adventure theme park, has secured AED1.2bn ($327m, £195m, €236m) in financing.
IMG Worlds of Adventure unveiled at Dubai exhibition


Plans for the largest temperature-controlled, indoor entertainment destination in the world have been revealed with the unveiling of IMG Worlds of Adventure at the annual Arabian Travel Market exhibition in Dubai.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
+ More news   
 
COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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