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NEWS
New York subway station taken over by pop-up comedy spa prank
POSTED 13 Aug 2014 . BY Helen Andrews
Improv Everywhere has carried out more than 100 ‘missions’ (pranks) featuring tens of thousands of performers Credit: Improv Everywhere
A New York-based comedic prank collective known for causing public chaos and joy has set up an unauthorised pop-up spa on the NQR platform of the 34th Street subway station in Manhattan.

The New York underground subway system can reach sweltering temperatures of 95°F (35°C) due, in part, to the heat generated by air conditioning units that only cool the interior of the subway cars.

Thus Charlie Todd, the founder of the prank initiative called Improv Everywhere, invited a dozen actors to stage a spa at the station for one hour. Dressed in towels, the cast made inconspicuous magnets to cover the “St” part of the station’s name, 34 St, to read 34 Spa. Decorating the pop-up spa was easy as the existing brown wooden benches already resembled sauna seating. Rocks were added to the layout along with a bucket of water and a ladle. The ‘steamroom’ consisted of a teak platform surrounded by four people with spray bottles of water, providing water mist for subway riders for anyone who wanted to cool down.

Lemon and mint-infused water was on offer for onlookers, in addition to hot stone massage – provided by an actor with no training at all.



The 1995 art installation on this platform – REACH: New York by Christopher Janney – allows passengers to create music by waving their hands in front of sensors. The music the installation provides contains wind chimes and bird noises, similar to the relaxing music often heard at a spa.

As big believers in ‘organised fun’ the group has carried out more than 100 ‘missions’ featuring tens of thousands of ‘undercover agents’ (performers). The group’s website sums it up: “Our missions are a fun source of entertainment for the participants, those who happen to see us live and those who watch our videos. We’re out to prove that a prank doesn’t have to involve humiliation or embarrassment; it can simply be about making someone laugh, smile, or stop to notice the world around them.”

Todd founded the movement in 2001 when he and his friends pretended he was the musician Ben Folds. He spent three hours in a bar as ‘Ben Folds,’ signing autographs, posing for photos and enjoying complimentary drinks. As a comedian and an actor, this experience provided the foundation for his idea to stage his own creative pranks in public places.
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NEWS
New York subway station taken over by pop-up comedy spa prank
POSTED 13 Aug 2014 . BY Helen Andrews
Improv Everywhere has carried out more than 100 ‘missions’ (pranks) featuring tens of thousands of performers Credit: Improv Everywhere
A New York-based comedic prank collective known for causing public chaos and joy has set up an unauthorised pop-up spa on the NQR platform of the 34th Street subway station in Manhattan.

The New York underground subway system can reach sweltering temperatures of 95°F (35°C) due, in part, to the heat generated by air conditioning units that only cool the interior of the subway cars.

Thus Charlie Todd, the founder of the prank initiative called Improv Everywhere, invited a dozen actors to stage a spa at the station for one hour. Dressed in towels, the cast made inconspicuous magnets to cover the “St” part of the station’s name, 34 St, to read 34 Spa. Decorating the pop-up spa was easy as the existing brown wooden benches already resembled sauna seating. Rocks were added to the layout along with a bucket of water and a ladle. The ‘steamroom’ consisted of a teak platform surrounded by four people with spray bottles of water, providing water mist for subway riders for anyone who wanted to cool down.

Lemon and mint-infused water was on offer for onlookers, in addition to hot stone massage – provided by an actor with no training at all.



The 1995 art installation on this platform – REACH: New York by Christopher Janney – allows passengers to create music by waving their hands in front of sensors. The music the installation provides contains wind chimes and bird noises, similar to the relaxing music often heard at a spa.

As big believers in ‘organised fun’ the group has carried out more than 100 ‘missions’ featuring tens of thousands of ‘undercover agents’ (performers). The group’s website sums it up: “Our missions are a fun source of entertainment for the participants, those who happen to see us live and those who watch our videos. We’re out to prove that a prank doesn’t have to involve humiliation or embarrassment; it can simply be about making someone laugh, smile, or stop to notice the world around them.”

Todd founded the movement in 2001 when he and his friends pretended he was the musician Ben Folds. He spent three hours in a bar as ‘Ben Folds,’ signing autographs, posing for photos and enjoying complimentary drinks. As a comedian and an actor, this experience provided the foundation for his idea to stage his own creative pranks in public places.
RELATED STORIES
MORE NEWS
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
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COMPANY PROFILES
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


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