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NEWS
SeaWorld CEO reveals orca alternatives for Middle Eastern expansion
POSTED 25 Jul 2016 . BY Tom Anstey
CEO Joel Manby wants to move away from the animal entertainment centred attraction to a broader mix Credit: Shutterstock
SeaWorld’s first attraction outside of North America will be its first not to include killer whales, with CEO Joel Manby lining up several big alternatives for the company.

The company, which pledged its current generation of orcas would be its last in captivity earlier this year, has firmed up plans for a Middle Eastern expansion – rumoured to be coming to either Abu Dhabi or Saudi Arabia.

“We have moved to a definitive agreement stage, money has changed hands and we’re currently designing the park, but we haven’t made a public announcement of where and who – something we hope to to in the fall,” said SeaWorld CEO Joel Manby, speaking to Attractions Management.

Under Manby’s stewardship, SeaWorld has spent the last year-and-a-half redefining itself as a park that cares and one that wants to create memorable experiences.

Manby first announced progress in SeaWorld’s global expansion plans during a call regarding the company’s annual earnings report, saying the company had “moved to the next phase” of its international development strategy by signing an MoU with a Middle Eastern partner.

When SeaWorld announced the end to orca breeding at its parks, it said that its whales would “live out their lives at the company's park habitats”.

The move signals a new phase in the life of SeaWorld, with plans for a broader entertainment mix to replace its iconic orcas.

“Things are certainly progressing and it will be the first SeaWorld attraction ever to not have a killer whale facility,” Manby said. “We’re looking at other really big ideas in place of that.”

Manby also unveiled his vision for the future of SeaWorld: “Right now our parks are kind of built around large animal stadiums – dolphins, whales, sea lions etc,” he said. “We’re adding in an expanded ride mix with things like Mako, which we just launched in Orlando. We’re also looking at virtual reality to bring in animals that can’t be brought in live or to go behind the scenes with animals you can’t get near. We’re broadening the entertainment mix so we’re not just about animal entertainment venues, we want to be a caring animal company that’s really fun to visit but not just about animal entertainment.”

When asked about plans for further international expansion, Manby said it was certainly a possibility.

“When it comes to international expansion, yes we would like to do that but first-things-first we are currently very focused on getting the first one done in the Middle East. We are also looking at other Discovery Cove locations and we want to expand our resort strategy for our existing parks.”
RELATED STORIES
  Orca sanctuaries would be unsafe for animals, says SeaWorld CEO


SeaWorld CEO Joel Manby has addressed the possibility of seaside sanctuaries for its whales, stating that the “experiment” by Baltimore’s National Aquarium to move its animals into such an enclosure could cause health problems.
  SeaWorld announces poor Q1 results for 'transitional' 2016


Despite making a number of positive moves to redefine itself as a park that cares and one that wants to create memorable experiences, SeaWorld suffered a disappointing first quarter, with CEO Joel Manby saying he expects the trend to continue through the year.
  Former SeaWorld CEO Jim Atchison leaves company in board shakeup


SeaWorld Entertainment has announced the departure of former CEO Jim Atchison from the company’s board, also appointing two veteran theme park industry executives – Ron Bension and Donald Robinson – to roles at the head of the company.
  SeaWorld creative added to ethics panel for TEA Summit


Anthony Esparza, chief creative officer (CCO) at SeaWorld, has been added to the lineup for the TEA’s annual summit next week.
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Jobs    News   Products   Magazine
NEWS
SeaWorld CEO reveals orca alternatives for Middle Eastern expansion
POSTED 25 Jul 2016 . BY Tom Anstey
CEO Joel Manby wants to move away from the animal entertainment centred attraction to a broader mix Credit: Shutterstock
SeaWorld’s first attraction outside of North America will be its first not to include killer whales, with CEO Joel Manby lining up several big alternatives for the company.

The company, which pledged its current generation of orcas would be its last in captivity earlier this year, has firmed up plans for a Middle Eastern expansion – rumoured to be coming to either Abu Dhabi or Saudi Arabia.

“We have moved to a definitive agreement stage, money has changed hands and we’re currently designing the park, but we haven’t made a public announcement of where and who – something we hope to to in the fall,” said SeaWorld CEO Joel Manby, speaking to Attractions Management.

Under Manby’s stewardship, SeaWorld has spent the last year-and-a-half redefining itself as a park that cares and one that wants to create memorable experiences.

Manby first announced progress in SeaWorld’s global expansion plans during a call regarding the company’s annual earnings report, saying the company had “moved to the next phase” of its international development strategy by signing an MoU with a Middle Eastern partner.

When SeaWorld announced the end to orca breeding at its parks, it said that its whales would “live out their lives at the company's park habitats”.

The move signals a new phase in the life of SeaWorld, with plans for a broader entertainment mix to replace its iconic orcas.

“Things are certainly progressing and it will be the first SeaWorld attraction ever to not have a killer whale facility,” Manby said. “We’re looking at other really big ideas in place of that.”

Manby also unveiled his vision for the future of SeaWorld: “Right now our parks are kind of built around large animal stadiums – dolphins, whales, sea lions etc,” he said. “We’re adding in an expanded ride mix with things like Mako, which we just launched in Orlando. We’re also looking at virtual reality to bring in animals that can’t be brought in live or to go behind the scenes with animals you can’t get near. We’re broadening the entertainment mix so we’re not just about animal entertainment venues, we want to be a caring animal company that’s really fun to visit but not just about animal entertainment.”

When asked about plans for further international expansion, Manby said it was certainly a possibility.

“When it comes to international expansion, yes we would like to do that but first-things-first we are currently very focused on getting the first one done in the Middle East. We are also looking at other Discovery Cove locations and we want to expand our resort strategy for our existing parks.”
RELATED STORIES
Orca sanctuaries would be unsafe for animals, says SeaWorld CEO


SeaWorld CEO Joel Manby has addressed the possibility of seaside sanctuaries for its whales, stating that the “experiment” by Baltimore’s National Aquarium to move its animals into such an enclosure could cause health problems.
SeaWorld announces poor Q1 results for 'transitional' 2016


Despite making a number of positive moves to redefine itself as a park that cares and one that wants to create memorable experiences, SeaWorld suffered a disappointing first quarter, with CEO Joel Manby saying he expects the trend to continue through the year.
Former SeaWorld CEO Jim Atchison leaves company in board shakeup


SeaWorld Entertainment has announced the departure of former CEO Jim Atchison from the company’s board, also appointing two veteran theme park industry executives – Ron Bension and Donald Robinson – to roles at the head of the company.
SeaWorld creative added to ethics panel for TEA Summit


Anthony Esparza, chief creative officer (CCO) at SeaWorld, has been added to the lineup for the TEA’s annual summit next week.
MORE NEWS
Universal's Epic Universe set to open in 2025
Building work on Universal's Epic Universe – a new theme park at the Universal Orlando Resort in Florida, US – is advancing and the park is set to open to visitors in 2025.
Seventh International Museum Construction Congress to be held in Norway this year
The International Museum Construction Congress (IMCC) will take place in the Norwegian capital city, Oslo, from 6 to 8 November 2022.
The 'world's most anticipated museum' to finally open this year
The Grand Egyptian Museum is set to finally open its doors after a design and construction project which has taken more than 20 years to complete.
Horniman Museum to return 72 looted artefacts to Nigeria
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TOR Systems Ltd

TOR Systems have been in this business since 1981. [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
+ More profiles  
FEATURED SUPPLIER

Attractions industry to reunite this September at IAAPA Expo Europe in London
For the first time in more than a decade, industry leaders from across the global attractions industry will once again gather in London as part of the annual IAAPA Expo Europe, the sector’s premier international event. [more...]
VIDEO GALLERY

Proslide Tech Inc - ProSlide's all-in-one waterplay entertainment center
RideHOUSE is an iconic waterplay complex purposefully designed for young kids and families to enjoy. Find out more...
More videos:
Red Raion Showreel 2021 – Red Raion
Red Raion TV - Testimonial: Leolandia – Red Raion
Red Raion TV - Opening Event: FICO Eataly World – Red Raion
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

03-04 Sep 2022

HEALING SUMMIT 2022 - The Healing of Everything

Pine Cliff Resort, Portugal
27-29 Sep 2022

International Congress on Thermal Tourism

Ourense, Ourense, Spain
+ More diary  
 


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Tel: +44 (0)1462 431385

©Cybertrek 2022

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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LEISURE MEDIA PRODUCT SEARCH
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