| Attractions Management 2016 issue 3
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7
Editor’s Letter
Place-Shifting
Technology is giving us the
power to Place-Shift experiences
to create on-demand, immersive
attractions in any location
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40
Interview
Joel Manby
It’s been an eventful ride for SeaWorld. Will CEO Joel Manby’s honesty and radical decisions be enough to save the company?
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56
Promotional Feature
EAS
The attractions industry is set to descend upon one of Europe’s
most inspiring cities – Barcelona. And if it’s inspiration
you’re looking for, the Euro Attractions Show is the place
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58
Theme Parks
Desert Operations
On the brink of an entertainment revolution, Dubai looks forward to three major theme park openings. Attractions Management caught up with key decision- makers from the upcoming attractions
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66
Mystery Shopper
Disney Delights
Disneyland Shanghai is the company’s first new theme park resort since 2005 and its biggest investment to date. TEA president-elect David Willrich went undercover to find out what Disney’s doing differently
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72
Analysis
Part 3 - Benchmarking
Consultant David Camp asks how we measure success as he focuses on benchmarking and market penetration rates in part three of the series
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76
Opinion
Media Frenzy
Is it time for media-based rides to raise their game? Gavin and Jason Fox, creative directors from Oscar-winning special effects studio Framestore, believe Hollywood-standard content is the next step for the industry
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| 'World's highest aquarium' opens in China |
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| Standing more than 2,200 metres (7,200ft) above sea level, a new aquarium just opened in Xining,
Qinghai Province in northwest China, now hold's the record for the world's highest-altitude
aquarium. |
| NBA Experience opens doors at Disney Springs |
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| The NBA Experience, an immersive and interactive new attraction at Disney Springs in Florida, has
celebrated its grand opening, with Disney CEO Bob Iger and NBA commissioner Adam Silver
unveiling the new venture. |
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