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NEWS
Tourism zone expansion gives hope for Memphis aquarium and culture centre proposal
POSTED 24 May 2018 . BY Tom Anstey
The aquarium and cultural centre would feature a pedestrian bridge connecting the two attractions Credit: Archimania
A US$125m (€107m, £93.3m) proposals to create a leisure development – featuring a world class aquarium and cultural centre in Memphis – have moved a step closer, after the Tennessee city won state approval to expand its downtown tourism zone.

In October last year, Jim Strickland, mayor of Memphis, revealed plans for the Mud Island area, focused around the aquarium on Mud Island itself and the cultural centre across the river, with the two projects connected by a pedestrian bridge.

Earlier this week, the State Building Commission approved the expansion of the city's Downtown Tourism Development Zone (TDZ) to include Mud Island. The significance of this is that any potential developments can be financed through state sales taxes from within that area, providing a significant boost to proposed projects.

"My goal was to make sure that this concept is real and didn’t just gather dust on a shelf, and this is real progress toward building the riverfront worthy of a great city like ours," said the mayor.

"By leveraging sales tax dollars in the TDZ that would otherwise have gone to Nashville, we can do this without using the general fund dollars that pay for basic services like police and fire."

The aquarium on Mud Island would operate as a center for freshwater studies, making Memphis a "national leader in hydrology and freshwater science, river ecology, and development of policies that protect and restore deltas, rivers, watersheds, and aquifers". Included in the redevelopment, the Mud Island Amphitheater would be upgraded, while the Mud Island River Park would be free for year-round use and made more accessible by the new pedestrian bridge.

Across the river, the Cultural Centre would establish a new civic terrace, with cultural activities and events to take place regularly. The Brooks Museum of Art had previously expressed interest in moving from its current home at Overton Park. According to the plans, the museum would become the "cultural amenity" the project proposes.

The Brooks Museum started fundraising for the move last year, with construction on its new home scheduled to start between 2020 and 2022. The aquarium is expected to open in 2023.

The redevelopment plans are part of the city's wider Bicentennial Gateway Project – a plan to link significant investments in Downtown Memphis, including Mud Island, Uptown Memphis, the Pinch District and Riverfront area, as well as the renovation of the city's convention centre.
The Cultural Centre would establish a new civic terrace, with cultural activities and events to take place regularly Credit: Archimania
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NEWS
Tourism zone expansion gives hope for Memphis aquarium and culture centre proposal
POSTED 24 May 2018 . BY Tom Anstey
The aquarium and cultural centre would feature a pedestrian bridge connecting the two attractions Credit: Archimania
A US$125m (€107m, £93.3m) proposals to create a leisure development – featuring a world class aquarium and cultural centre in Memphis – have moved a step closer, after the Tennessee city won state approval to expand its downtown tourism zone.

In October last year, Jim Strickland, mayor of Memphis, revealed plans for the Mud Island area, focused around the aquarium on Mud Island itself and the cultural centre across the river, with the two projects connected by a pedestrian bridge.

Earlier this week, the State Building Commission approved the expansion of the city's Downtown Tourism Development Zone (TDZ) to include Mud Island. The significance of this is that any potential developments can be financed through state sales taxes from within that area, providing a significant boost to proposed projects.

"My goal was to make sure that this concept is real and didn’t just gather dust on a shelf, and this is real progress toward building the riverfront worthy of a great city like ours," said the mayor.

"By leveraging sales tax dollars in the TDZ that would otherwise have gone to Nashville, we can do this without using the general fund dollars that pay for basic services like police and fire."

The aquarium on Mud Island would operate as a center for freshwater studies, making Memphis a "national leader in hydrology and freshwater science, river ecology, and development of policies that protect and restore deltas, rivers, watersheds, and aquifers". Included in the redevelopment, the Mud Island Amphitheater would be upgraded, while the Mud Island River Park would be free for year-round use and made more accessible by the new pedestrian bridge.

Across the river, the Cultural Centre would establish a new civic terrace, with cultural activities and events to take place regularly. The Brooks Museum of Art had previously expressed interest in moving from its current home at Overton Park. According to the plans, the museum would become the "cultural amenity" the project proposes.

The Brooks Museum started fundraising for the move last year, with construction on its new home scheduled to start between 2020 and 2022. The aquarium is expected to open in 2023.

The redevelopment plans are part of the city's wider Bicentennial Gateway Project – a plan to link significant investments in Downtown Memphis, including Mud Island, Uptown Memphis, the Pinch District and Riverfront area, as well as the renovation of the city's convention centre.
The Cultural Centre would establish a new civic terrace, with cultural activities and events to take place regularly Credit: Archimania
RELATED STORIES
Studio Gang reveal 'transformational' concept to revitalise Memphis riverfront


Architecture and urban designers Studio Gang have revealed a “transformational” concept for the future of Memphis’ waterfront, which would see new leisure amenities introduced across six miles and five distinct zones along the Mississippi river.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
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COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


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