Latest
issue
GET ATTRACTIONS MANAGEMENT
magazine
Yes! Send me the FREE digital edition of Attractions Management and the FREE weekly Attractions Management ezines and breaking news alerts!
Not right now, thanksclose this window I've already subscribed. I've already subscribed.
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Design trio to transform Paris' most controversial building
POSTED 22 Sep 2017 . BY Kim Megson
The group won over the judges with their proposal to give the infamous black-clad facade a 'green makeover' Credit: Nouvelle AOM and Luxigon
One of Paris’ most controversial buildings is set to undergo a green-tinged transformation, with three architecture studios joining forces to comprehensively renovate the Tour Montparnasse skyscraper.

The monolithic glass and steel building, which climbs 209m (685.6ft) into the sky, provoked a public outcry when it was completed in 1973 and is widely considered to be out of place in the city’s urban landscape. The negative reaction was so strong, the city chose to ban the construction of any building over seven storeys-high – a restriction that has only recently been loosened.

In June last year, the tower's owners organised an architecture competition to improve the building’s image, attracting entries from high-profile firms including OMA, Studio Gang Dominique Perrault and MAD Architects.

However, the project has been awarded to a joint venture, called Nouvelle AOM, formed by Franklin Azzi of Franklin Azzi Architecture; Fréderic Chartier and Pascale Dalix from Chartier Dalix; and Mathurin Hardel and Cyrille Le Bihan of Hardel + Le Bihan Architectes.

The group won over the judges with their proposal to give the infamous black-clad facade a “green makeover”, covering the lower levels in planting, and adding a detached rooftop garden conservatory visible from miles around.

The new-look tower will feature a hotel, offices, cafés, restaurants and public spaces open 24 hours a day; the owners hope it will become a leisure-filled landmark when it opens in 2024 in time for the Olympic Games in Paris.

The project, expected to cost €300m (US$359m, £265.4m), is expected to start in earnest in 2019.

The Parisian government has welcomed the winning scheme for “giving the tower a plural identity, bringing together attractive and innovative uses for the benefit of Parisians and city users.”

Jean-Louis Missika, the assistant mayor in charge of the city’s urban planning and architecture, said: “The New AOM project is a reflection of the architectural vision we are embodying – a user-oriented approach, generous with its environment, and exemplary in terms of energy.

“Its great delicacy will make it possible to reconcile the Parisians with the Tour Montparnasse. Ready for the Olympics, the Tour will be the icon of Paris in the 21st century.”



The new-look tower will feature a hotel, offices, cafés, restaurants and public spaces open 24 hours a day Credit: Nouvelle AOM and Luxigon
The project, expected to cost €300m, is expected to start in earnest in 2019. Credit: Nouvelle AOM and Luxigon
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
+ More news   

COMPANY PROFILES
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
NEWS
Design trio to transform Paris' most controversial building
POSTED 22 Sep 2017 . BY Kim Megson
The group won over the judges with their proposal to give the infamous black-clad facade a 'green makeover' Credit: Nouvelle AOM and Luxigon
One of Paris’ most controversial buildings is set to undergo a green-tinged transformation, with three architecture studios joining forces to comprehensively renovate the Tour Montparnasse skyscraper.

The monolithic glass and steel building, which climbs 209m (685.6ft) into the sky, provoked a public outcry when it was completed in 1973 and is widely considered to be out of place in the city’s urban landscape. The negative reaction was so strong, the city chose to ban the construction of any building over seven storeys-high – a restriction that has only recently been loosened.

In June last year, the tower's owners organised an architecture competition to improve the building’s image, attracting entries from high-profile firms including OMA, Studio Gang Dominique Perrault and MAD Architects.

However, the project has been awarded to a joint venture, called Nouvelle AOM, formed by Franklin Azzi of Franklin Azzi Architecture; Fréderic Chartier and Pascale Dalix from Chartier Dalix; and Mathurin Hardel and Cyrille Le Bihan of Hardel + Le Bihan Architectes.

The group won over the judges with their proposal to give the infamous black-clad facade a “green makeover”, covering the lower levels in planting, and adding a detached rooftop garden conservatory visible from miles around.

The new-look tower will feature a hotel, offices, cafés, restaurants and public spaces open 24 hours a day; the owners hope it will become a leisure-filled landmark when it opens in 2024 in time for the Olympic Games in Paris.

The project, expected to cost €300m (US$359m, £265.4m), is expected to start in earnest in 2019.

The Parisian government has welcomed the winning scheme for “giving the tower a plural identity, bringing together attractive and innovative uses for the benefit of Parisians and city users.”

Jean-Louis Missika, the assistant mayor in charge of the city’s urban planning and architecture, said: “The New AOM project is a reflection of the architectural vision we are embodying – a user-oriented approach, generous with its environment, and exemplary in terms of energy.

“Its great delicacy will make it possible to reconcile the Parisians with the Tour Montparnasse. Ready for the Olympics, the Tour will be the icon of Paris in the 21st century.”



The new-look tower will feature a hotel, offices, cafés, restaurants and public spaces open 24 hours a day Credit: Nouvelle AOM and Luxigon
The project, expected to cost €300m, is expected to start in earnest in 2019. Credit: Nouvelle AOM and Luxigon
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
+ More news   
 
COMPANY PROFILES
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS