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NEWS
Eco-friendly Adidas trainers harness pollution to fuel physical activity
POSTED 16 Dec 2015 . BY Jak Phillips
The Ocean Plastic shoe consists of an upper made with ocean plastic content and a midsole which is 3D printed using recycled polyester and gill net content Credit: Adidas
As world leaders gathered in Paris last week to thrash out a deal to save the world from climate disaster, Adidas unveiled its own contribution to a greener planet: 3D-printed trainers fashioned from ocean plastic pollution.

The innovative footwear concept comes from the ongoing collaboration between Adidas and Parley for the Oceans – a creative initiative which seeks ways to repurpose ocean waste and raise awareness of the growing issue. The Ocean Plastic shoe consists of an upper made with ocean plastic content and a midsole which is 3D printed using recycled polyester and gill net content.

“World leaders forging an agreement is wonderful, but we shouldn’t need to be told to do the right thing. The industry can't afford to wait for directions any longer,” said said Eric Liedtke, adidas Group Executive Board member responsible for Global Brands.

“Together with the network of Parley for the Oceans we have started taking action and creating new sustainable materials and innovations for athletes. The 3D-printed Ocean Plastic shoe midsole stands for how we can set new industry standards if we start questioning the reason to be of what we create.”

Adidas has pledged to boost its green credentials through a number of initiatives, such as ending the use of plastic bags in its retail stores, ending the use of plastic microbeads across all its body care products and ceasing to use plastic bottles for meetings at its headquarters in Herzogenaurach, Germany.

It is not yet clear whether Adidas has plans to bring the show to market, although the footwear giant has previously said it plans to dominate the market by focusing on innovative design.

The great leap forward in footwear is also a focus for fierce rival Nike, which recently unveiled a special edition hoverboard trainer – as imagined in the film Back to the Future.
RELATED STORIES
  Nike unveils self-lacing 'Back to the Future' trainers


Amid the endless memes and awful puns, the standout feature of ‘Back to the Future Day’ was without doubt Nike fulfilling the film’s prophecy of self-lacing trainers.
  Roger Federer launches NikeCourt community tennis project


Seven-time Wimbledon tennis champion Roger Federer pitched up in South London, UK over the weekend to help launch sports goods giant Nike’s legacy project for this year’s Wimbledon tournament.
  Fit to fly - Nike and Teague team up to create an 'Athlete’s Plane'


It’s no secret that athletes are said to have a ‘home-game advantage’, but how do teams combat the sometimes negative effects of ‘playing away’? Nike and design consultancy Teague have come up with a solution.
  Adidas could match Google Fit partnership with new wearable device


Details have emerged suggesting that Adidas is closing in on the launch of a new wearable fitness product, as the sportswear giant seeks to boost its presence in the booming technology marketplace.
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
+ More news   

COMPANY PROFILES
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
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FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
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23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
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NEWS
Eco-friendly Adidas trainers harness pollution to fuel physical activity
POSTED 16 Dec 2015 . BY Jak Phillips
The Ocean Plastic shoe consists of an upper made with ocean plastic content and a midsole which is 3D printed using recycled polyester and gill net content Credit: Adidas
As world leaders gathered in Paris last week to thrash out a deal to save the world from climate disaster, Adidas unveiled its own contribution to a greener planet: 3D-printed trainers fashioned from ocean plastic pollution.

The innovative footwear concept comes from the ongoing collaboration between Adidas and Parley for the Oceans – a creative initiative which seeks ways to repurpose ocean waste and raise awareness of the growing issue. The Ocean Plastic shoe consists of an upper made with ocean plastic content and a midsole which is 3D printed using recycled polyester and gill net content.

“World leaders forging an agreement is wonderful, but we shouldn’t need to be told to do the right thing. The industry can't afford to wait for directions any longer,” said said Eric Liedtke, adidas Group Executive Board member responsible for Global Brands.

“Together with the network of Parley for the Oceans we have started taking action and creating new sustainable materials and innovations for athletes. The 3D-printed Ocean Plastic shoe midsole stands for how we can set new industry standards if we start questioning the reason to be of what we create.”

Adidas has pledged to boost its green credentials through a number of initiatives, such as ending the use of plastic bags in its retail stores, ending the use of plastic microbeads across all its body care products and ceasing to use plastic bottles for meetings at its headquarters in Herzogenaurach, Germany.

It is not yet clear whether Adidas has plans to bring the show to market, although the footwear giant has previously said it plans to dominate the market by focusing on innovative design.

The great leap forward in footwear is also a focus for fierce rival Nike, which recently unveiled a special edition hoverboard trainer – as imagined in the film Back to the Future.
RELATED STORIES
Nike unveils self-lacing 'Back to the Future' trainers


Amid the endless memes and awful puns, the standout feature of ‘Back to the Future Day’ was without doubt Nike fulfilling the film’s prophecy of self-lacing trainers.
Roger Federer launches NikeCourt community tennis project


Seven-time Wimbledon tennis champion Roger Federer pitched up in South London, UK over the weekend to help launch sports goods giant Nike’s legacy project for this year’s Wimbledon tournament.
Fit to fly - Nike and Teague team up to create an 'Athlete’s Plane'


It’s no secret that athletes are said to have a ‘home-game advantage’, but how do teams combat the sometimes negative effects of ‘playing away’? Nike and design consultancy Teague have come up with a solution.
Adidas could match Google Fit partnership with new wearable device


Details have emerged suggesting that Adidas is closing in on the launch of a new wearable fitness product, as the sportswear giant seeks to boost its presence in the booming technology marketplace.
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
+ More news   
 
COMPANY PROFILES
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
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