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PRODUCT NEWS
Vantage digitises Atlantis Dubai’s aquatic theme park guest journey
23 Sep 2021 . BY Megan Whitby
Vantage combines smart wearable technology with behavioural analytics to uncover hidden potential within visitor attractions
Entertainment destination Atlantis Dubai has chosen Vantage’s smart software platform to help it deliver a personalised and frictionless experience for guests at its aquatic theme park Aquaventure.

Once installed, Vantage’s platform – which includes an integrated set of wearables, apps and data management tools – will digitise the entire guest experience.

Guests will have a single platform to engage with the resort, whether that be to open lockers, find their friends or to purchase tickets for Dolphin Bay.

As Anthony Lynsdale, Atlantis Dubai’s vice president of information technology, explains: “With Vantage’s platform, we’ll be able to deliver those extraordinary experiences we’re known for, while also deepening our client understanding, which in turn allows us to elevate the guest experience even further.”

The initial phase of the Vantage implementation will focus on Aquaventure, where guests will be given a wearable that they link to an app and in-park kiosks, which allows them to freely explore, ride and buy throughout the entire park.

Its operations team will have access to real-time attendance, wait times and retail and F&B sales which can be filtered by demographic via a series of tools that feed into a live app.

Configured with critical KPIs, staff are alerted when queue lines get too long, dispatch rates drop, and safety incidents occur, along with other push notification parameters the park sets.

For Aquaventure’s sales and marketing, all data collected is anchored to each guest so its team can understand preferences, buying behaviours, and patterns of usage which become valuable remarketing data to ensure guests return and for creating ideal customer profiles.
PRODUCT NEWS
How surf simulators are transforming the experience economy
The experience economy, driven by evolving consumer trends, is poised for continued growth in the coming years. Millennials have been at the forefront of this shift, favouring memorable experiences over material possessions. This preference has extended to other generations as well, indicating a broader adoption of experience-focused spending habits in the attractions sector.
Mather & Co and ITV unite to create Coronation Street Experience
Experience designers, Mather & Co, have orchestrated a remarkable collaboration with ITV to unveil the new Coronation Street Experience, a captivating visitor exhibition at the Trafford Wharf site.
Jump into Summer with Taylor Made Designs’ new grip socks
Taylor Made Designs has developed a range of generic and custom-branded grip socks, perfect for use in trampoline parks and indoor play areas.
How two water rides are creating refreshing adventures in Vietnam’s biggest theme park
Aiming to become a top entertainment destination in southern Vietnam for both domestic and international tourists, VinWonders Phú Quốc opened in 2021 as the biggest theme park in the country.
Design Silver Fish teams up with Christie to deliver spectacular visuals at immersive South Korea art exhibition
Christie laser projectors have been used at an experiential art exhibition designed by media production firm Design Silver Fish to celebrate the history, culture and ecology of Damyan in South Korea – known for its strawberries and bamboo products.
Eye tracking AI Aquarium from ITRI helps visitors identify fish species
It can take a while for visitors to identify the species of fish they’re looking at in an aquarium – trying to match them up with information on an information panel can take time and isn’t always straightforward. Now a new aquarium by Taiwan’s Industrial Technology Research Institute (ITRI) helps by exhibiting marine life information in real time according to visitors’ line of sight.
Mather & Co to create viewpoint centre exhibition for Sealladh Hiort – St Kilda
Experienced exhibition designer Mather & Co has been appointed to create an exhibition in North Uist for Sealladh Hiort - St Kilda Viewpoint, part of the Outer Hebrides.
Triotech unveils Qube simulator
Triotech revealed its new Qube simulator – an interactive multiplayer coin-op game – at IAAPA Expo in Orlando, Florida.
Disney launches wearable MagicBand+ for Disneyland Resort
SimEx-Iwerks reveals first customised fly film in collaboration with Red Raion
Immersive cinema specialist SimEx-Iwerks, which celebrates its 30th anniversary in 2023, has created its first custom-production fly film in collaboration with CGI specialist, Red Raion.
LCI Productions delivered 20m projection mapped tree at Longleat’s Festival of Light
The Festival of Light returned to Longleat Safari & Adventure Park in Wiltshire, UK, at Christmas after a two-year hiatus due to COVID-19, placing storytelling at the heart of the experience.
AromaPrime releases most popular scents
Themed scent company AromaPrime has released its top 10 ‘weird and wacky’ smells over the past few years.
+ More products  
LATEST JOBS
Centre Manager
Exeter City Council
Salary: £38,296 - £40,478pa
Job location: Exeter , United Kingdom
Health, Safety and Training Manager
Nottingham City Council
Salary: £36,298 - £38,296pa + generous pension + great benefits
Job location: Around Nottingham + hybrid working , United Kingdom
+ More jobs  

COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Mather & Co

We lead the world in incredible museum, exhibition, and attraction design. We work across the herita [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
+ More profiles  
VIDEO GALLERY

Red Raion - Testimonial Richard Needham - SimEx-Iwerks Entertainment
Last July 7th, Red Raion took part in the opening event of FICO Eataly World, the Italian theme park dedicated to food - the only one worldwide! Find out more...
More videos:
+ More videos  

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05-05 Oct 2023

VAC 2023

QEII Conference Centre, London, United Kingdom
24-26 Oct 2023

ASEAN Pool & Spa Expo

IMPACT Exhibition Centre, Thailand
+ More diary  
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Get Attractions Management digital magazine FREE
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Jobs    News   Products   Magazine   Subscribe
PRODUCT NEWS
Vantage digitises Atlantis Dubai’s aquatic theme park guest journey
23 Sep 2021 . BY Megan Whitby
Vantage combines smart wearable technology with behavioural analytics to uncover hidden potential within visitor attractions
Entertainment destination Atlantis Dubai has chosen Vantage’s smart software platform to help it deliver a personalised and frictionless experience for guests at its aquatic theme park Aquaventure.

Once installed, Vantage’s platform – which includes an integrated set of wearables, apps and data management tools – will digitise the entire guest experience.

Guests will have a single platform to engage with the resort, whether that be to open lockers, find their friends or to purchase tickets for Dolphin Bay.

As Anthony Lynsdale, Atlantis Dubai’s vice president of information technology, explains: “With Vantage’s platform, we’ll be able to deliver those extraordinary experiences we’re known for, while also deepening our client understanding, which in turn allows us to elevate the guest experience even further.”

The initial phase of the Vantage implementation will focus on Aquaventure, where guests will be given a wearable that they link to an app and in-park kiosks, which allows them to freely explore, ride and buy throughout the entire park.

Its operations team will have access to real-time attendance, wait times and retail and F&B sales which can be filtered by demographic via a series of tools that feed into a live app.

Configured with critical KPIs, staff are alerted when queue lines get too long, dispatch rates drop, and safety incidents occur, along with other push notification parameters the park sets.

For Aquaventure’s sales and marketing, all data collected is anchored to each guest so its team can understand preferences, buying behaviours, and patterns of usage which become valuable remarketing data to ensure guests return and for creating ideal customer profiles.
PRODUCT NEWS
Jump into Summer with Taylor Made Designs’ new grip socks
Taylor Made Designs has developed a range of generic and custom-branded grip socks, perfect for use in trampoline parks and indoor play areas.
Design Silver Fish teams up with Christie to deliver spectacular visuals at immersive South Korea art exhibition
Christie laser projectors have been used at an experiential art exhibition designed by media production firm Design Silver Fish to celebrate the history, culture and ecology of Damyan in South Korea – known for its strawberries and bamboo products.
Eye tracking AI Aquarium from ITRI helps visitors identify fish species
It can take a while for visitors to identify the species of fish they’re looking at in an aquarium – trying to match them up with information on an information panel can take time and isn’t always straightforward. Now a new aquarium by Taiwan’s Industrial Technology Research Institute (ITRI) helps by exhibiting marine life information in real time according to visitors’ line of sight.
Triotech unveils Qube simulator
Triotech revealed its new Qube simulator – an interactive multiplayer coin-op game – at IAAPA Expo in Orlando, Florida.
Disney launches wearable MagicBand+ for Disneyland Resort
SimEx-Iwerks reveals first customised fly film in collaboration with Red Raion
Immersive cinema specialist SimEx-Iwerks, which celebrates its 30th anniversary in 2023, has created its first custom-production fly film in collaboration with CGI specialist, Red Raion.
LCI Productions delivered 20m projection mapped tree at Longleat’s Festival of Light
The Festival of Light returned to Longleat Safari & Adventure Park in Wiltshire, UK, at Christmas after a two-year hiatus due to COVID-19, placing storytelling at the heart of the experience.
AromaPrime releases most popular scents
Themed scent company AromaPrime has released its top 10 ‘weird and wacky’ smells over the past few years.
Billings Productions supplies dinosaurs to Columbus Zoo and Library
Provider of life-size animatronic dinosaurs Billings Productions has provided a Megalosaurus, Stegosaurus, and Triceratops for the atrium of Columbus Metropolitan Main Library, Columbus, US as part of a special autumn programme of activities.
Simworx unveils new cops and robbers ride concept
Attractions developer Simworx has teamed up with themed entertainment designers Katapult to design a cops and robbers themed ride concept for Simworx’s Automatic Guided Vehicle (AGV) Dark Ride.
Vennersys upgrades Clevedon Pier’s ticketing system
Integrated ticketing and visitor management firm Vennersys was asked by the Clevedon Pier & Heritage Trust board to update their ticketing management system.
Eden project uses drones to spell out climate change warning
Almost 300 drones were used to signal an environmental message above the Eden Project’s biomes, during the UN Climate Change Conference (COP26).
+ More products   
 
COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Mather & Co

We lead the world in incredible museum, exhibition, and attraction design. We work across the herita [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
+ More profiles  
VIDEO GALLERY

Red Raion - Testimonial Richard Needham - SimEx-Iwerks Entertainment
Last July 7th, Red Raion took part in the opening event of FICO Eataly World, the Italian theme park dedicated to food - the only one worldwide! Find out more...
More videos:
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

05-05 Oct 2023

VAC 2023

QEII Conference Centre, London, United Kingdom
24-26 Oct 2023

ASEAN Pool & Spa Expo

IMPACT Exhibition Centre, Thailand
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2023

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
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ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
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