PRODUCT NEWS
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| The Simpsons in 4D opens at Myrtle Beach |
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| 15 May 2019 . BY Lauren Heath-Jones |
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| The Simpsons in 4D takes guests on a special-effects-filled adventure with the world's favourite animated family |
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A new Simpsons-themed 4D theatre attraction has opened at Broadway at the Beach, an entertainment complex in Myrtle Beach, South Carolina.
Called The Simpsons in 4D, the attraction was developed by SimEx-Iwerks in partnership with FoxNext Destinations and Gracie Films and takes guests on a dynamic special-effects-filled adventure with the world's favourite animated family.
Billed as a 'family-friendly' motion experience, the attraction is based inside a state-of-the-art 4D theatre designed to resemble Springfield's premier cinema, the Aztec Theater. The extensive theming includes a queue of Springfield residents lining up to join Homer and Marge on the red carpet to celebrate the career of fan-favourite Troy McClure, while a preshow - featuring Springfield's finest, including cartoon caperers Itchy & Scratchy - is screened.
Next door to the theatre is the Kwik-E-Mart, a fully-themed convenience store, selling Springfield staples including Buzz Cola, Heat-Lamp Hot Dogs, Lard Lad Donuts and Squishees, alongside an array of Simpsons-themed merchandise.
Michael Needham, founder and CEO of SimEx-Iwerks Entertainment, said: "We are excited to share this immersive, multi-sensory experience featuring the world's most advanced 4D attraction technology. The reaction to the opening of the Kwik-E-Mart has been overwhelmingly positive and we see fans from all generations thrilled to be part of The Simpsons story."
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| PRODUCT NEWS |
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| Triotech launches new dark ride Primordial |
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| Media based attractions creator Triotech has announced the opening of its latest
attraction, a next generation interactive dark coaster installed at Lagoon Park in Salt
Lake City, Utah, US. |
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| Small Footprint, Big Significance: Studio City Water Park |
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| Long known for its fancy casinos, Macau realized within the past decade that it must
diversify its tourism scene to attract new crowds. With the ambition of becoming the
leisure hub of China’s 72-million strong Greater Bay Area, the city began adding shows,
attractions, and family-friendly hotels. But the offering that truly stands out with fun
for everyone is Studio City Water Park – Macau’s first stand-alone water park, with all
the water slides and aquatic play structures supplied by WhiteWater. |
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| How surf simulators are transforming the experience economy |
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| The experience economy, driven by evolving consumer trends, is poised for continued growth
in the coming years. Millennials have been at the forefront of this shift, favouring
memorable experiences over material possessions. This preference has extended to other
generations as well, indicating a broader adoption of experience-focused spending habits
in the attractions sector. |
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| Eye tracking AI Aquarium from ITRI helps visitors identify fish species |
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| It can take a while for visitors to identify the species of fish they’re looking at in an
aquarium – trying to match them up with information on an information panel can take time
and isn’t always straightforward. Now a new aquarium by Taiwan’s Industrial Technology
Research Institute (ITRI) helps by exhibiting marine life information in real time
according to visitors’ line of sight. |
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RMA Ltd
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Holovis
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Taylor Made Designs
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