PRODUCT NEWS
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Screenmedia Expo Europe 2010 |
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26 Apr 2010 . BY Dean Fox |
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Attractions looking to communicate more effectively with visitors, increase sales through special promotions, and ease pressure on staff by providing information digitally are increasingly turning to digital signage.
Not only do public screens provide a more lively and easily-updated alternative to conventional printed signage ? interactive capabilities, through touch-sensitive screens or via visitors' mobile handsets, can create memorable, personalised experiences that are useful to customers and enhance the venue's brand.
However, while digital signage is relatively easy to deploy and offers a proven, rapid return on investment, choosing the right system can be tricky. The plethora of suppliers can be confusing and it is not always easy to determine exactly what the business requirements are.
One solution is to narrow the quest to those systems which have already been deployed in similar locations, learning from the challenges they overcame and benefiting from the experience gained by their suppliers.
To aid managers in researching digital signage, a range of systems designed with attractions and leisure venues in mind will be on display at Screen Media Expo Europe, held at Earls Court in London on 5-6 May. An extensive free programme of seminars accompanies the exhibition. For further information visit www.screenevents.co.uk.
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PRODUCT NEWS |
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Maurer Rides introduces Spike Waterfight |
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Rollercoaster and ride designer and manufacturer Maurer Rides has announced its latest
concept, the Spike Waterfight, which allows spectators and rollercoaster riders to soak one
another with water cannons.
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Triotech launches new dark ride Primordial |
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Media based attractions creator Triotech has announced the opening of its latest
attraction, a next generation interactive dark coaster installed at Lagoon Park in Salt
Lake City, Utah, US. |
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Small Footprint, Big Significance: Studio City Water Park |
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Long known for its fancy casinos, Macau realized within the past decade that it must
diversify its tourism scene to attract new crowds. With the ambition of becoming the
leisure hub of China’s 72-million strong Greater Bay Area, the city began adding shows,
attractions, and family-friendly hotels. But the offering that truly stands out with fun
for everyone is Studio City Water Park – Macau’s first stand-alone water park, with all
the water slides and aquatic play structures supplied by WhiteWater. |
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How surf simulators are transforming the experience economy |
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The experience economy, driven by evolving consumer trends, is poised for continued growth
in the coming years. Millennials have been at the forefront of this shift, favouring
memorable experiences over material possessions. This preference has extended to other
generations as well, indicating a broader adoption of experience-focused spending habits
in the attractions sector. |
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Director of Operations
Active Luton |
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Salary:
£61,000 - £64,000 + exceptional pension + excellent benefits
Job location: Luton , United Kingdom |
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TechnoAlpin
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DIARY |
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