PRODUCT NEWS
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Chills and thrills supplied by SimEx-Iwerks and Alcorn McBride at Detroit Zoo’s new penguinarium
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06 Jul 2016 . BY Alice Davis |
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Guests embark on a 4D polar exploration |
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Detroit Zoo’s new Polk Penguin Conservation Center features a 4D walk-through film experience provided by SimEx-Iwerks, it has been announced.
The 360-degree 4K projection and audiovisual system was carried out in collaboration with Alcorn McBride, in a journey that transitions guests from ground level to the underwater penguin-viewing exhibit. During the four-minute experience, visitors board the ship Endurance and learn the story of polar explorer Ernest Shackleton.
The cutting-edge technology is an exciting addition to the animal exhibit, the largest penguin facility in the world and home to four different species. The adventure-themed 4D experience, which emulates Antarctic conditions using blasts of polar air and sea mists, also depicts the phenomenon of iceberg calving – when an iceberg splits and crashes into the sea.
Using CGI, stills, video, projection mapping, and 4D techniques like mist, hurricane fans and a snow machine, the design team created an immersive and thrilling journey.
“We recreated the ship as authentically as possible, placing the visitors on deck and illustrating the ordeal of the journey – the weather, the rough seas, the animals and the icebergs they observed,” said Richard Needham, SimEx-Iwerks creative director, who went to the Antarctic himself to gather some of the authentic video footage.
To handle the experience, SimEx-Iwerks used three Alcorn McBride A/V Binloop Uncompressed synchronised video players and five short-throw, ceiling-mounted digital projection 4K laser projectors.
“Alcorn lives and breathes synchronisation, which is very important to us,” Needham said. “The three A/V Binloop players deliver 21 channels, all in perfect sync, for the four-minute show. The content loops continuously all day.”
On exiting the underwater penguin-viewing space, visitors pass through a projection-mapped Antarctic Gallery, completing the experience.
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PRODUCT NEWS |
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Maurer Rides introduces Spike Waterfight |
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Rollercoaster and ride designer and manufacturer Maurer Rides has announced its latest
concept, the Spike Waterfight, which allows spectators and rollercoaster riders to soak one
another with water cannons.
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Triotech launches new dark ride Primordial |
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Media based attractions creator Triotech has announced the opening of its latest
attraction, a next generation interactive dark coaster installed at Lagoon Park in Salt
Lake City, Utah, US. |
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Small Footprint, Big Significance: Studio City Water Park |
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Long known for its fancy casinos, Macau realized within the past decade that it must
diversify its tourism scene to attract new crowds. With the ambition of becoming the
leisure hub of China’s 72-million strong Greater Bay Area, the city began adding shows,
attractions, and family-friendly hotels. But the offering that truly stands out with fun
for everyone is Studio City Water Park – Macau’s first stand-alone water park, with all
the water slides and aquatic play structures supplied by WhiteWater. |
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How surf simulators are transforming the experience economy |
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The experience economy, driven by evolving consumer trends, is poised for continued growth
in the coming years. Millennials have been at the forefront of this shift, favouring
memorable experiences over material possessions. This preference has extended to other
generations as well, indicating a broader adoption of experience-focused spending habits
in the attractions sector. |
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Clip 'n Climb
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DIARY |
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