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NEWS
Legoland bringing VR coaster racing experience to Florida, Malaysia and Germany parks
POSTED 19 Sep 2017 . BY Alice Davis
The Great Lego Race VR coaster is launching at three Legoland parks
Merlin Entertainments has revealed plans to introduce a high-adrenaline virtual reality (VR) experience to rollercoasters in three of its parks.

The all-new VR element will be available at Legoland Malaysia Resort, Legoland Florida Resort and Legoland Deutschland Resort, and will be an update to the existing Project X coasters.

Dubbed the Great Lego Race, the immersive family thrill ride will challenge guests to don their VR headsets and “face, race and beat” a line-up of competitors from the world of Lego, including Trendsetter, Pharaoh, Surfer Girl, Wizard and Pirate Captain.

“The Great Lego Race was inspired by the way kids play with Lego toys at home,” said Candy Holland, senior creative director for Merlin Magic Making. “It’s a unique Lego adventure that lets kids enter an epic imaginary world made entirely from Lego bricks, featuring a host of different themes and fun Lego characters, all mixed up together.”

Following a pre-show which explains the concept and VR experience to visitors, guests board the ride and are immediately surrounded by the roar of engines and a view of fellow racers preparing for the starter’s orders. Bluetooth technology ensures every twist and turn of the rollercoaster is synchronised to the Lego-brick world inside the riders’ headsets.

The new attraction, which is suitable for children aged six and over, is scheduled to open in late 2017 at Legoland Malaysia and in 2018 at the brand’s Florida and Deutschland Resorts.

Guests will also have the option to ride without the VR headset.

Last month, Merlin announced a new attraction for its Legoland theme park in California, an undersea submarine ride through a 300,000-gallon aquarium, called Lego City: Deep Sea Adventure.
The Great Lego Race VR coaster is launching at three Legoland parks
The Great Lego Race VR coaster is launching at three Legoland parks
The Great Lego Race VR coaster is launching at three Legoland parks
The Great Lego Race VR coaster is launching at three Legoland parks
RELATED STORIES
  Merlin introducing undersea adventure to Legoland California in 2018


Merlin Entertainments is bringing a new type of visitor attraction to its Legoland theme park in California next year, with the introduction of an undersea submarine adventure travelling through a 300,000-gallon aquarium.
  Expansion for Legoland Windsor on the cards after Merlin submits 2024 masterplan


Merlin Entertainments is planning a grand expansion of Legoland Windsor, after the operator filed a planning application to include new attractions and accommodation as part of an eight-year masterplan to develop the UK theme park.
  Legoland performs for Merlin, but UK attractions struggle following terror attacks


New additions to its portfolio and strong performances from its Lego attractions have boosted revenues for Merlin Entertainments, though the operator says its attractions in the UK are suffering as a result of recent terror attacks in the country.
  Ninjago comes to Legoland Florida following multi-million dollar investment


Legoland has made a significant addition to its Florida resort with the launch of its new Ninjago World attraction.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
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Jobs    News   Products   Magazine   Subscribe
NEWS
Legoland bringing VR coaster racing experience to Florida, Malaysia and Germany parks
POSTED 19 Sep 2017 . BY Alice Davis
The Great Lego Race VR coaster is launching at three Legoland parks
Merlin Entertainments has revealed plans to introduce a high-adrenaline virtual reality (VR) experience to rollercoasters in three of its parks.

The all-new VR element will be available at Legoland Malaysia Resort, Legoland Florida Resort and Legoland Deutschland Resort, and will be an update to the existing Project X coasters.

Dubbed the Great Lego Race, the immersive family thrill ride will challenge guests to don their VR headsets and “face, race and beat” a line-up of competitors from the world of Lego, including Trendsetter, Pharaoh, Surfer Girl, Wizard and Pirate Captain.

“The Great Lego Race was inspired by the way kids play with Lego toys at home,” said Candy Holland, senior creative director for Merlin Magic Making. “It’s a unique Lego adventure that lets kids enter an epic imaginary world made entirely from Lego bricks, featuring a host of different themes and fun Lego characters, all mixed up together.”

Following a pre-show which explains the concept and VR experience to visitors, guests board the ride and are immediately surrounded by the roar of engines and a view of fellow racers preparing for the starter’s orders. Bluetooth technology ensures every twist and turn of the rollercoaster is synchronised to the Lego-brick world inside the riders’ headsets.

The new attraction, which is suitable for children aged six and over, is scheduled to open in late 2017 at Legoland Malaysia and in 2018 at the brand’s Florida and Deutschland Resorts.

Guests will also have the option to ride without the VR headset.

Last month, Merlin announced a new attraction for its Legoland theme park in California, an undersea submarine ride through a 300,000-gallon aquarium, called Lego City: Deep Sea Adventure.
The Great Lego Race VR coaster is launching at three Legoland parks
The Great Lego Race VR coaster is launching at three Legoland parks
The Great Lego Race VR coaster is launching at three Legoland parks
The Great Lego Race VR coaster is launching at three Legoland parks
RELATED STORIES
Merlin introducing undersea adventure to Legoland California in 2018


Merlin Entertainments is bringing a new type of visitor attraction to its Legoland theme park in California next year, with the introduction of an undersea submarine adventure travelling through a 300,000-gallon aquarium.
Expansion for Legoland Windsor on the cards after Merlin submits 2024 masterplan


Merlin Entertainments is planning a grand expansion of Legoland Windsor, after the operator filed a planning application to include new attractions and accommodation as part of an eight-year masterplan to develop the UK theme park.
Legoland performs for Merlin, but UK attractions struggle following terror attacks


New additions to its portfolio and strong performances from its Lego attractions have boosted revenues for Merlin Entertainments, though the operator says its attractions in the UK are suffering as a result of recent terror attacks in the country.
Ninjago comes to Legoland Florida following multi-million dollar investment


Legoland has made a significant addition to its Florida resort with the launch of its new Ninjago World attraction.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
+ More news   
 
COMPANY PROFILES
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
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