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Peter Jackson wants to tell the story of a Maori island through augmented reality
POSTED 20 Sep 2016 . BY Tom Anstey
Jackson has been involved in development of several visitor attractions for New Zealand in recent years Credit: Matt Sayles/Invision/Press Association Images
Sir Peter Jackson continues to contribute to visitor experiences in his home country, with the New Zealand native now planning a digital project utilising augmented reality to teach visitors about the Maori inhabitants of Matiu-Somes Island.

The island – located within Wellington Harbour – would aim to create an experience where visitors could potentially explore the island using AR glasses, with digital overlays and images appearing as they learned what life was like for its Maori inhabitants.

"We are in the early stages of this journey together, but the idea potentially involves using various media, including digital storytelling and the latest in virtual and augmented reality technology, to tell stories about the Maori history of Wellington,” said Dominic Sheehan, general manager of Jackson's Wingnut Films Productions, speaking to the New Zealand Herald.

"We're looking forward to chatting to the trust and talking about how we can best work together," he added.

Maori tribe Taranaki Wh?nui ki Te Upoko o Te Ika took ownership of the island in 2009. Its management is shared between local government, the Department of Conservation and the tribe’s operational body.

The project is seeking funding support through the Government's Maori ICT Fund. Jackson has worked on several tourism ventures in the past several years, with his proposed movie museum in Wellington currently seeking approval, while the director also brought a World War One museum project to the city’s former Dominion Museum Building. Further afield, the set used for filming The Hobbit and The Lord of the Rings trilogies in Matamata has been turned into a visitor attraction, with Hobbiton one of New Zealand’s most popular tourist hotspots.

The island is accessible from several public locations, including downtown Wellington, Petone, Days Bay and Seatoun. As a visitor destination it is growing in popularity, welcoming more than 15,000 people last year.
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NEWS
Peter Jackson wants to tell the story of a Maori island through augmented reality
POSTED 20 Sep 2016 . BY Tom Anstey
Jackson has been involved in development of several visitor attractions for New Zealand in recent years Credit: Matt Sayles/Invision/Press Association Images
Sir Peter Jackson continues to contribute to visitor experiences in his home country, with the New Zealand native now planning a digital project utilising augmented reality to teach visitors about the Maori inhabitants of Matiu-Somes Island.

The island – located within Wellington Harbour – would aim to create an experience where visitors could potentially explore the island using AR glasses, with digital overlays and images appearing as they learned what life was like for its Maori inhabitants.

"We are in the early stages of this journey together, but the idea potentially involves using various media, including digital storytelling and the latest in virtual and augmented reality technology, to tell stories about the Maori history of Wellington,” said Dominic Sheehan, general manager of Jackson's Wingnut Films Productions, speaking to the New Zealand Herald.

"We're looking forward to chatting to the trust and talking about how we can best work together," he added.

Maori tribe Taranaki Wh?nui ki Te Upoko o Te Ika took ownership of the island in 2009. Its management is shared between local government, the Department of Conservation and the tribe’s operational body.

The project is seeking funding support through the Government's Maori ICT Fund. Jackson has worked on several tourism ventures in the past several years, with his proposed movie museum in Wellington currently seeking approval, while the director also brought a World War One museum project to the city’s former Dominion Museum Building. Further afield, the set used for filming The Hobbit and The Lord of the Rings trilogies in Matamata has been turned into a visitor attraction, with Hobbiton one of New Zealand’s most popular tourist hotspots.

The island is accessible from several public locations, including downtown Wellington, Petone, Days Bay and Seatoun. As a visitor destination it is growing in popularity, welcoming more than 15,000 people last year.
RELATED STORIES
Architects inspired by mythical fish for proposed design of Wellington Movie Museum


New Zealand practice Studio Pacific Architecture have developed alternative designs for a planned film museum in Wellington backed by Lord of the Rings director Peter Jackson.
Sir Peter Jackson to invest millions in New Zealand movie museum


Sir Peter Jackson will invest millions of dollars into a blockbuster movie museum and convention centre in the film-maker’s hometown of Wellington, New Zealand.
Peter Jackson turns eye towards World War One project


Director Peter Jackson is now focusing his attention on his World War One museum project at New Zealand’s former Dominion Museum Building in Wellington after completing the Hobbit movie trilogy.
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Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
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By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
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David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
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+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

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The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
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