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NEWS
Waterworld gets £10m revamp
POSTED 22 Feb 2006 . BY
Waterworld, the Stoke-on-Trent, UK-based aqua park is set to transform itself into a multi-leisure destination complex, which will include a hotel and an array of other attractions.

To date around £3.5m has been invested into the Waterworld site, and a further £2m will be invested in the first phase of the new development with a 10,000sqft (929sq m) front of house extension which will include a new tanning, beauty and hair salon, food court, amusement arcade, new offices and extra waterslide seating.

While the first Phase is underway, following the 2007 summer season the second phase of the development will get underway.

Work will commence with funding from the sale of 12 acres of land, which surrounds the water park for which planning application is currently being formulated.

The work will expand the water park to include 13 major rides, including a family water raft ride and two super fast rides for children; 14 smaller shoots; rapids; an aqua assault; and a wave pool.

It is anticipated that the development will attract 100,000 more visitors a year to the site, provide 175 jobs and the approximate economic benefit to the sub region will be an aggregate of £17m per annum.

Waterworld Chief executive Mo Chaudry said: “This will take Waterworld into the 21st century.

"We are head and shoulders above the rest of the UK in terms of an aqua park but we want to go further than that and create a leisure world where visitors will be able to come and have a fantastic time and be able to enjoy a range of unique attractions over a number of days.”

The park currently welcomes around 400,000 guests per year and employs 125 staff.

MORE NEWS
UK's Royal attractions had a bumper year in 2023
Numbers from the Association of Leading Visitor Attractions, (ALVA) show that Royal attractions saw a huge increase in visitor numbers during 2023 – the coronation year of King Charles III.
Efteling to convert steam trains to electric as part of green drive
The Everyday Heritage initiative celebrates and preserves working class histories
Off the back of the success of the first round of Everyday Heritage Grants in 2022, Historic England is funding 56 creative projects that honour the heritage of working-class England.
Universal announces long-awaited details of its Epic Universe, set to open in 2025
Universal has revealed it will be adding new Harry Potter attractions, alongside Super Nintendo and How to Train Your Dragon worlds to its Florida resort.
+ More news   
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Salary: £61,000 - £64,000 + exceptional pension + excellent benefits
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COMPANY PROFILES
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RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
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IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
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Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
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DIRECTORY
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08-08 May 2024

Hospitality Design Conference

Hotel Melià , Milano , Italy
10-12 May 2024

Asia Pool & Spa Expo

China Import & Export Fair Complex, Guangzhou, China
+ More diary  
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Get Attractions Management digital magazine FREE
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NEWS
Waterworld gets £10m revamp
POSTED 22 Feb 2006 . BY
Waterworld, the Stoke-on-Trent, UK-based aqua park is set to transform itself into a multi-leisure destination complex, which will include a hotel and an array of other attractions.

To date around £3.5m has been invested into the Waterworld site, and a further £2m will be invested in the first phase of the new development with a 10,000sqft (929sq m) front of house extension which will include a new tanning, beauty and hair salon, food court, amusement arcade, new offices and extra waterslide seating.

While the first Phase is underway, following the 2007 summer season the second phase of the development will get underway.

Work will commence with funding from the sale of 12 acres of land, which surrounds the water park for which planning application is currently being formulated.

The work will expand the water park to include 13 major rides, including a family water raft ride and two super fast rides for children; 14 smaller shoots; rapids; an aqua assault; and a wave pool.

It is anticipated that the development will attract 100,000 more visitors a year to the site, provide 175 jobs and the approximate economic benefit to the sub region will be an aggregate of £17m per annum.

Waterworld Chief executive Mo Chaudry said: “This will take Waterworld into the 21st century.

"We are head and shoulders above the rest of the UK in terms of an aqua park but we want to go further than that and create a leisure world where visitors will be able to come and have a fantastic time and be able to enjoy a range of unique attractions over a number of days.”

The park currently welcomes around 400,000 guests per year and employs 125 staff.

MORE NEWS
UK's Royal attractions had a bumper year in 2023
Numbers from the Association of Leading Visitor Attractions, (ALVA) show that Royal attractions saw a huge increase in visitor numbers during 2023 – the coronation year of King Charles III.
Efteling to convert steam trains to electric as part of green drive
The Everyday Heritage initiative celebrates and preserves working class histories
Off the back of the success of the first round of Everyday Heritage Grants in 2022, Historic England is funding 56 creative projects that honour the heritage of working-class England.
Universal announces long-awaited details of its Epic Universe, set to open in 2025
Universal has revealed it will be adding new Harry Potter attractions, alongside Super Nintendo and How to Train Your Dragon worlds to its Florida resort.
Heartbreak for Swedish theme park, Liseberg, as fire breaks out
A fire has destroyed part of the new water world, Oceana, at Liseberg in Sweden, and a construction worker has been reported missing.
Museum director apologises after comparing the city of Florence to a sex worker
Museum director Cecilie Hollberg has come under fire for comparing the city to a sex worker due to uncontrolled mass tourism.
+ More news   
 
COMPANY PROFILES
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

08-08 May 2024

Hospitality Design Conference

Hotel Melià , Milano , Italy
10-12 May 2024

Asia Pool & Spa Expo

China Import & Export Fair Complex, Guangzhou, China
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
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