Universal Studios Hollywood unveils Transformers: The Ride-3D | attractionsmanagement.com news
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Universal Studios Hollywood unveils Transformers: The Ride-3D
POSTED 01 Jun 2012 . BY Pete Hayman
Image: The experience is themed on Transformers

Transformers: The Ride-3D has signalled the launch of the "next generation of immersive themed rides" at the Universal Studios Hollywood theme park in California, US.

The experience - based on the Hasbro brand and film franchise directed by Michael Bay - incorporates original 3D-HD media, flight simulation technology and an array of special effects.

Guests are propelled along the 2,000ft (609m) ride track, which is surrounded by 14 large screens - many of which "engulf" visitors at heights of 60ft (18m).

Transformers: The Ride-3D was developed by Universal Parks and Resorts in partnership with Hasbro and is designed to fully immerse visitors in the world of Transformers.

Universal Creative president Mark Woodbury, said: "We've pushed the boundaries of 3D, hyper-realism and immersive visual effects to transport our guests, physically and viscerally, into the world of Transformers.

"With his blockbuster film making capabilities, Universal Studios Hollywood has created an original Transformers story that taps into the real heart of these bigger-than-life characters and delivers an epic ride experience of a lifetime."

Universal Studios Hollywood president Larry Kurzweil added: "Transformers has all the elements to become one of the world's most dynamic theme park thrill rides."

Details: www.universalstudioshollywood.com
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Jobs    News   Products   Magazine
NEWS
Universal Studios Hollywood unveils Transformers: The Ride-3D
POSTED 01 Jun 2012 . BY Pete Hayman
Image: The experience is themed on Transformers

Transformers: The Ride-3D has signalled the launch of the "next generation of immersive themed rides" at the Universal Studios Hollywood theme park in California, US.

The experience - based on the Hasbro brand and film franchise directed by Michael Bay - incorporates original 3D-HD media, flight simulation technology and an array of special effects.

Guests are propelled along the 2,000ft (609m) ride track, which is surrounded by 14 large screens - many of which "engulf" visitors at heights of 60ft (18m).

Transformers: The Ride-3D was developed by Universal Parks and Resorts in partnership with Hasbro and is designed to fully immerse visitors in the world of Transformers.

Universal Creative president Mark Woodbury, said: "We've pushed the boundaries of 3D, hyper-realism and immersive visual effects to transport our guests, physically and viscerally, into the world of Transformers.

"With his blockbuster film making capabilities, Universal Studios Hollywood has created an original Transformers story that taps into the real heart of these bigger-than-life characters and delivers an epic ride experience of a lifetime."

Universal Studios Hollywood president Larry Kurzweil added: "Transformers has all the elements to become one of the world's most dynamic theme park thrill rides."

Details: www.universalstudioshollywood.com
Sign up here to get the Attractions Management weekly ezine and every issue of Attractions Management magazine free on digital.
RELATED STORIES
MORE NEWS
Jakob Wahl appointed IAAPA's chief operating officer
Jakob Wahl has been named executive VP and chief operating officer of global attractions industry body IAAPA.
World Food Center Experience will be ‘Silicon Valley’ of food
Plans for the World Food Center Experience in Ede, Netherlands, have been given the final green light by the Provincial Executive of Gelderland.
Creative legends behind iconic ​​Spider-Man ride team to give talk at IAAPA Expo
The creative geniuses behind the Amazing Adventures of Spider-Man darkride at Universal’s Islands of Adventure park in Orlando, Florida will offer their insights into the creative process behind the iconic attraction.
Europa Park extends winter opening for the first time as part of Hallowinter celebration
For the first time in its history, Europa-Park has announced it will remain open between Halloween and the start of its winter schedule as part of a ‘HALLOWinter’ offering.
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Antonio Zamperla Spa

Founded in 1966, the Antonio Zamperla SPA is privately owned by Mr Alberto Zamperla. Located in Vi [more...]
WhiteWater

WhiteWater was born in 1980 to create places where families unite and make joyful lasting memories [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
+ More profiles  
FEATURED SUPPLIER

Red Raion presents Moby Dick – Friends to the rescue! at IAAPA Expo Barcelona
Red Raion, the CGI studio specialising in media-based attractions, will be attending this year’s IAAPA Expo Europe. [more...]
VIDEO GALLERY

Proslide Tech Inc - ProSlide | Atlantis Dubai
More videos:
+ More videos  

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+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

24-25 Nov 2021

Scotland’s National Tourism Industry Conference

EICC, Edinburgh, United Kingdom
01-07 Dec 2022

World Leisure Congress 2022

tbc, Dunedin, New Zealand
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