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NEWS
Toronto Zoo teams up with Magnusmode to create autism-friendly digital support guide
POSTED 26 Apr 2017 . BY Tom Anstey
MagnusCards offers 12 different categories ranging from travel, health, and personal care, to shopping, sports and entertainment
Toronto Zoo has launched a special support guide designed to assist those with cognitive special needs, including autism, in managing and mastering a visit to the zoo.

Known as MagnusCards, the free downloadable app is fronted by “Magnus” – a cartoon character providing users with step-by-step instructions on their phone for navigating different places such as shopping malls, banks, restaurants and public transport.

Teaming with Magnusmode, creator of MagnusCards, five sets of simple step-by step-card decks have been created specifically for the zoo, including decks for entering the zoo, the giant panda experience, the Tundra Trek, the African Rainforest Pavilion and for getting help within the zoo.

“Places like the zoo can be overwhelming and confusing to people with cognitive special needs,” said Nadia Hamilton, president and founder of Magnusmode. “Partnering with the Toronto Zoo provides an innovative solution that minimises stress and anxiety. By removing these barriers to participation, people of all abilities can take part in and be inspired by all the zoo has to offer.”

MagnusCards offers 12 different categories ranging from travel, health, and personal care, to shopping, sports and entertainment. The five Toronto card decks will be available until late November 2017.
RELATED STORIES
  Premier League to fund autism-friendly facilities for its clubs following Sunderland initiative


Premier League football clubs will be able to bid for money to create specific areas in their stadiums for supporters with sensory difficulties following a successful initiative in Sunderland.
  Legoland Florida announces plans to make resort autism friendly


Legoland Florida has teamed up with Autism Speaks to cater the resort to the needs of its autistic visitors.
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OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
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Jobs    News   Products   Magazine   Subscribe
NEWS
Toronto Zoo teams up with Magnusmode to create autism-friendly digital support guide
POSTED 26 Apr 2017 . BY Tom Anstey
MagnusCards offers 12 different categories ranging from travel, health, and personal care, to shopping, sports and entertainment
Toronto Zoo has launched a special support guide designed to assist those with cognitive special needs, including autism, in managing and mastering a visit to the zoo.

Known as MagnusCards, the free downloadable app is fronted by “Magnus” – a cartoon character providing users with step-by-step instructions on their phone for navigating different places such as shopping malls, banks, restaurants and public transport.

Teaming with Magnusmode, creator of MagnusCards, five sets of simple step-by step-card decks have been created specifically for the zoo, including decks for entering the zoo, the giant panda experience, the Tundra Trek, the African Rainforest Pavilion and for getting help within the zoo.

“Places like the zoo can be overwhelming and confusing to people with cognitive special needs,” said Nadia Hamilton, president and founder of Magnusmode. “Partnering with the Toronto Zoo provides an innovative solution that minimises stress and anxiety. By removing these barriers to participation, people of all abilities can take part in and be inspired by all the zoo has to offer.”

MagnusCards offers 12 different categories ranging from travel, health, and personal care, to shopping, sports and entertainment. The five Toronto card decks will be available until late November 2017.
RELATED STORIES
Premier League to fund autism-friendly facilities for its clubs following Sunderland initiative


Premier League football clubs will be able to bid for money to create specific areas in their stadiums for supporters with sensory difficulties following a successful initiative in Sunderland.
Legoland Florida announces plans to make resort autism friendly


Legoland Florida has teamed up with Autism Speaks to cater the resort to the needs of its autistic visitors.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
+ More news   
 
COMPANY PROFILES
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


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