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Sport England to invest £1m in creating a more diverse workforce for grassroots sport
POSTED 06 Feb 2020 . BY Tom Walker
The projects receiving funding aim to engage women and/or BAME communities in coaching or volunteering Credit: Sport England
Sport England has revealed the 16 projects which will share £1m worth of funding from the Workforce Diversity Great Ideas Fund.

Those receiving grants range from programmes run by local sports clubs to national governing bodies, with each aiming to engage women and/or black, Asian or minority ethnic (BAME) communities in coaching or volunteering.

These include Brighton Table Tennis Club, who'll develop a training scheme that supports community clubs to have a more diverse membership and workforce.

Elsewhere, Vandyke Upper School in Bedfordshire will work with their local Active Partnership to engage 40 mums as volunteers at the school gates.

“If we are to tackle inactivity and work more with those who are regularly dropping in and out of sport, we need a flexible workforce who can help people manage a range of emotional and practical barriers to activity within their daily lives.” said Stuart Armstrong, Sport England's strategic lead for workforce transformation.

Cathy Hughes, Sport England's head of equality and diversity, added: "It's vital for the sport and physical activity workforce to be representative of those taking part, or wanting to take part.

“We know that a workforce which represents women and people from a BAME background will be most effective at engaging them.

“When the workforce is diverse, it can lead to better decision making and greater ability to reach out to people who are currently choosing not to engage with the traditional sport sector.

“We will continue its support for recruiting more people from a diversity of background and experience by working with partners and individuals who will benefit from this fund.”

The full list of the 16 organisations/projects to share the funding

St Matthew Big Local (£36,639)
The Urban Fitness Collective (£53,860)
UK Deaf Sport (£53,000)
Yorkshire Sport Foundation (£48,000)
Brighton Table Tennis Club (£40,000)
YHA - England and Wales (£119,953)
ARCA Generation (£40,000)
Manningham Mills Sports and Community Association (£32,000)
British Canoeing (£28,000)
Sporting Communities CIC (£120,000)
Vandyke Upper School (£8,500)
The Outward Bound Trust (£39,856)
Sportshall Associates (£8,000)
Her Spirit Ltd (£118,870)
Active Communities Network (£161,910)
The Access to Sports Project (£50,000)

RELATED STORIES
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  FEATURE: SM Insights: Active children


The latest Active Lifes study from Sport England has shown that children's activity levels are on the rise
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Jobs    News   Products   Magazine   Subscribe
NEWS
Sport England to invest £1m in creating a more diverse workforce for grassroots sport
POSTED 06 Feb 2020 . BY Tom Walker
The projects receiving funding aim to engage women and/or BAME communities in coaching or volunteering Credit: Sport England
Sport England has revealed the 16 projects which will share £1m worth of funding from the Workforce Diversity Great Ideas Fund.

Those receiving grants range from programmes run by local sports clubs to national governing bodies, with each aiming to engage women and/or black, Asian or minority ethnic (BAME) communities in coaching or volunteering.

These include Brighton Table Tennis Club, who'll develop a training scheme that supports community clubs to have a more diverse membership and workforce.

Elsewhere, Vandyke Upper School in Bedfordshire will work with their local Active Partnership to engage 40 mums as volunteers at the school gates.

“If we are to tackle inactivity and work more with those who are regularly dropping in and out of sport, we need a flexible workforce who can help people manage a range of emotional and practical barriers to activity within their daily lives.” said Stuart Armstrong, Sport England's strategic lead for workforce transformation.

Cathy Hughes, Sport England's head of equality and diversity, added: "It's vital for the sport and physical activity workforce to be representative of those taking part, or wanting to take part.

“We know that a workforce which represents women and people from a BAME background will be most effective at engaging them.

“When the workforce is diverse, it can lead to better decision making and greater ability to reach out to people who are currently choosing not to engage with the traditional sport sector.

“We will continue its support for recruiting more people from a diversity of background and experience by working with partners and individuals who will benefit from this fund.”

The full list of the 16 organisations/projects to share the funding

St Matthew Big Local (£36,639)
The Urban Fitness Collective (£53,860)
UK Deaf Sport (£53,000)
Yorkshire Sport Foundation (£48,000)
Brighton Table Tennis Club (£40,000)
YHA - England and Wales (£119,953)
ARCA Generation (£40,000)
Manningham Mills Sports and Community Association (£32,000)
British Canoeing (£28,000)
Sporting Communities CIC (£120,000)
Vandyke Upper School (£8,500)
The Outward Bound Trust (£39,856)
Sportshall Associates (£8,000)
Her Spirit Ltd (£118,870)
Active Communities Network (£161,910)
The Access to Sports Project (£50,000)

RELATED STORIES
Sports volunteering 'hugely beneficial' for young people


Children and young people who spend time as sports volunteers are "happier and more satisfied with life".
Park fitness initiative Our Parks secures funding for coaching network


Outdoor activity provider Our Parks, which offers people across England free outdoor exercise and fitness sessions, has secured a £245,000 National Lottery award.
FEATURE: SM Insights: Active children


The latest Active Lifes study from Sport England has shown that children's activity levels are on the rise
Sport England's playfield protection measures 'working in most cases'


New figures show that Sport England's playing field safeguarding measures, designed to protect sports provision in planning applications affecting playing fields, have been successful in '94 per cent of the cases'.
MORE NEWS
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
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COMPANY PROFILES
iPlayCO

iPlayCo was established in 1999. [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
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