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NEWS
Reef Worlds outlines plans for underwater theme park in Dubai
POSTED 04 Jul 2014 . BY Chris Dodd
Reef Worlds is seeking to help restore degrading marine environments Credit: Reef Worlds
Plans have been unveiled for the creation of what is being billed as the world’s largest underwater theme park in Dubai, with the attraction giving divers and snorkelers the chance to explore a lost underwater city.

Los Angeles-based underwater tourism design company Reef Worlds has produced plans for the Pearl of Dubai project in the Middle East, with a proposed location in Dubai’s The World Islands peninsula.

Designed by the same team who created the art for cinematic features Avatar and Pirates of the Caribbean, the attraction will seek to create a major tourism destination under the sea.

Hosted in shallow waters, the five-acre theme park will be created to look like the fabled lost city of Atlantis, giving divers and surface-level snorkellers the chance to explore the area's marine environment.

Dubai aims to grasp hold of the burgeoning $3bn (€2.1bn, £1.7bn) scuba diving and snorkelling market, while also seeking to develop conservational efforts in the area, with the Reef Worlds team working in accordance with sustainable marine goals.

"The UAE has a unique tourism problem that we address. When one considers Dubai and the region, scuba diving and underwater exploration is not on the Top Ten list, and yet it is almost everywhere else in the world," said Dave Taylor, director of development for Reef Worlds.

"The Reef Worlds brand is all about sustainability and the creation of new habitat while at the same time adding instant tourism revenue and excitement to waterfront resorts.

“We will work with carefully selected resort partners on unique underwater habitat projects that directly support our clients' sustainability and revenue goals."

To tackle the issues of damaged and declining reef habitats, Reef Worlds plans to use artificial reefs to help restore degraded or under performing environments located in resort locations.

“Everyone knows that artificial reefs work, but they are not attractive to resort guests. What we have created is the synthesis of both worlds, a way of re-imagining the artificial reef while providing our resort partners with new revenue, media, and guest excitement,” added Taylor.

“Every waterfront resort on the planet has a minimum of two to 10 acres of usable space that sits - languishing. Globally it's about 500,000 square miles of wasted space. Imagine if just 10 per cent of those spaces were Reef Worlds sites, what would regional habitats look like?

“Like land-based gardens, your underwater spaces need to be tended to. For the past 40 years resorts have forgotten about these spaces – we're bringing that attention back in a sustainable way.”
MORE NEWS
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
+ More news   
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English Heritage
Salary: £30,190 - £32,636pa + matched pension + benefits
Job location: Home-based with countrywide travel , United Kingdom
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COMPANY PROFILES
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
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Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
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The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
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NEWS
Reef Worlds outlines plans for underwater theme park in Dubai
POSTED 04 Jul 2014 . BY Chris Dodd
Reef Worlds is seeking to help restore degrading marine environments Credit: Reef Worlds
Plans have been unveiled for the creation of what is being billed as the world’s largest underwater theme park in Dubai, with the attraction giving divers and snorkelers the chance to explore a lost underwater city.

Los Angeles-based underwater tourism design company Reef Worlds has produced plans for the Pearl of Dubai project in the Middle East, with a proposed location in Dubai’s The World Islands peninsula.

Designed by the same team who created the art for cinematic features Avatar and Pirates of the Caribbean, the attraction will seek to create a major tourism destination under the sea.

Hosted in shallow waters, the five-acre theme park will be created to look like the fabled lost city of Atlantis, giving divers and surface-level snorkellers the chance to explore the area's marine environment.

Dubai aims to grasp hold of the burgeoning $3bn (€2.1bn, £1.7bn) scuba diving and snorkelling market, while also seeking to develop conservational efforts in the area, with the Reef Worlds team working in accordance with sustainable marine goals.

"The UAE has a unique tourism problem that we address. When one considers Dubai and the region, scuba diving and underwater exploration is not on the Top Ten list, and yet it is almost everywhere else in the world," said Dave Taylor, director of development for Reef Worlds.

"The Reef Worlds brand is all about sustainability and the creation of new habitat while at the same time adding instant tourism revenue and excitement to waterfront resorts.

“We will work with carefully selected resort partners on unique underwater habitat projects that directly support our clients' sustainability and revenue goals."

To tackle the issues of damaged and declining reef habitats, Reef Worlds plans to use artificial reefs to help restore degraded or under performing environments located in resort locations.

“Everyone knows that artificial reefs work, but they are not attractive to resort guests. What we have created is the synthesis of both worlds, a way of re-imagining the artificial reef while providing our resort partners with new revenue, media, and guest excitement,” added Taylor.

“Every waterfront resort on the planet has a minimum of two to 10 acres of usable space that sits - languishing. Globally it's about 500,000 square miles of wasted space. Imagine if just 10 per cent of those spaces were Reef Worlds sites, what would regional habitats look like?

“Like land-based gardens, your underwater spaces need to be tended to. For the past 40 years resorts have forgotten about these spaces – we're bringing that attention back in a sustainable way.”
MORE NEWS
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
+ More news   
 
COMPANY PROFILES
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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