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NEWS
PortAventura breaks ground on Europe's first Ferrari Land
POSTED 13 May 2015 . BY Tom Anstey
Forumla One driver Sebastian Vettel was on-hand at the ground-breaking ceremony Credit: PortaVentura
PortAventura has broken ground on its new Ferrari-branded expansion, the first Ferrari Land to come to Europe.

To become the third theme park within the resort, near Barcelona, Spain, the €100m (US$113.3m, £72.1m) investment by PortAventura will see the 75,000sq m (807,300sq ft) development unfold over the course of the next two years.

The resort welcomes around four million visitors annually, of which nearly 50 per cent come from outside Spain. The park has forecast a jump to five-million visitors a year once Ferrari Land is open.

Ferrari Land will feature several rides, including the highest and fastest vertical accelerator in Europe. In addition, the development will include restaurants, large simulation areas for car racing, retail areas and a five-star premium hotel with 250 bedrooms.

Global design practice PGAV – in collaboration with Ferrari and PortAventura – is behind the design of Ferrari Land, which will include buildings styled to that of Maranello, the Italian town Ferrari is based in, tipping its hat to the history of the brand while also staying in theme with the resort’s Mediterranean style.

“From the outset, we have been clear about our intention to develop a long-term plan based on world-class international brands, with the aim of boosting the number of visitors and making PortAventura the best resort destination in Europe,” said Sergio Feder, PortAventura executive chair. “We are very proud to be collaborating with an iconic brand like Ferrari that enjoys huge prestige across the planet and to be developing Ferrari Land together, exclusively for the whole of Europe.”

RELATED STORIES
  New Ferrari stores combine shopping experience with visitor attraction


Luxury Italian car brand Ferrari has opened its latest store in Milan, featuring a new concept focused on lifestyle, experience, entertainment and shopping.
  Abu Dhabi's Ferrari World set for major expansion


Ferrari World in Abu Dhabi has announced plans to open a further seven rides over the next three years in an effort to boost attendance and capacity at the theme park by 40 per cent.
  Ferrari's first branded hotel and theme park resort coming to Spain in 2016


Europe is to get its first Ferrari-branded five-star hotel and theme park when a new resort opens near Barcelona, Spain in 2016.
  Ferrari's second branded theme park coming to Spain in 2016


Europe is to get its first Ferrari-branded theme park when a new location opens near Barcelona, Spain in 2016.
MORE NEWS
London Museum makes destination dining part of the attraction
London Museum will open four new food and drink destinations when it launches its new home at Smithfield on 28 November, making hospitality a central part of the visitor experience at one of the capital's biggest cultural openings of the year.
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
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LATEST JOBS
General Manager, The Needles
Heritage Great Britain
Salary: c£70,000pa + benefits + relocation support
Job location: Isle of Wight , United Kingdom
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COMPANY PROFILES
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
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Elevate Spa Riviera Maya Edition

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NEWS
PortAventura breaks ground on Europe's first Ferrari Land
POSTED 13 May 2015 . BY Tom Anstey
Forumla One driver Sebastian Vettel was on-hand at the ground-breaking ceremony Credit: PortaVentura
PortAventura has broken ground on its new Ferrari-branded expansion, the first Ferrari Land to come to Europe.

To become the third theme park within the resort, near Barcelona, Spain, the €100m (US$113.3m, £72.1m) investment by PortAventura will see the 75,000sq m (807,300sq ft) development unfold over the course of the next two years.

The resort welcomes around four million visitors annually, of which nearly 50 per cent come from outside Spain. The park has forecast a jump to five-million visitors a year once Ferrari Land is open.

Ferrari Land will feature several rides, including the highest and fastest vertical accelerator in Europe. In addition, the development will include restaurants, large simulation areas for car racing, retail areas and a five-star premium hotel with 250 bedrooms.

Global design practice PGAV – in collaboration with Ferrari and PortAventura – is behind the design of Ferrari Land, which will include buildings styled to that of Maranello, the Italian town Ferrari is based in, tipping its hat to the history of the brand while also staying in theme with the resort’s Mediterranean style.

“From the outset, we have been clear about our intention to develop a long-term plan based on world-class international brands, with the aim of boosting the number of visitors and making PortAventura the best resort destination in Europe,” said Sergio Feder, PortAventura executive chair. “We are very proud to be collaborating with an iconic brand like Ferrari that enjoys huge prestige across the planet and to be developing Ferrari Land together, exclusively for the whole of Europe.”

RELATED STORIES
New Ferrari stores combine shopping experience with visitor attraction


Luxury Italian car brand Ferrari has opened its latest store in Milan, featuring a new concept focused on lifestyle, experience, entertainment and shopping.
Abu Dhabi's Ferrari World set for major expansion


Ferrari World in Abu Dhabi has announced plans to open a further seven rides over the next three years in an effort to boost attendance and capacity at the theme park by 40 per cent.
Ferrari's first branded hotel and theme park resort coming to Spain in 2016


Europe is to get its first Ferrari-branded five-star hotel and theme park when a new resort opens near Barcelona, Spain in 2016.
Ferrari's second branded theme park coming to Spain in 2016


Europe is to get its first Ferrari-branded theme park when a new location opens near Barcelona, Spain in 2016.
MORE NEWS
London Museum makes destination dining part of the attraction
London Museum will open four new food and drink destinations when it launches its new home at Smithfield on 28 November, making hospitality a central part of the visitor experience at one of the capital's biggest cultural openings of the year.
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
+ More news   
 
COMPANY PROFILES
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
28-29 Sep 2026

Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate, 28-29 Sept 2026

Grand Ballroom, METT Singapore, Singapore
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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