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NEWS
Physical activity sector essential to UK government’s levelling up ambitions
POSTED 15 Feb 2022 . BY Tom Walker
Among the government's main aims is to narrow the gap in healthy life expectancy across the UK Credit: Shutterstock/javi_indy
The physical activity sector will have an essential role to play in delivering the UK government's plans to 'level up'
The plans aim to tackle longstanding economic, social, and health inequalities
Among the main aims of the plans is to narrow the gap in healthy life expectancy between areas where it is highest and lowest by 2030
Huw Edwards, CEO of UK Active said this means the physical activity sector is at the heart of the entire strategy
The physical activity sector will have an essential role to play in delivering the UK government's plans to
"level up" and tackle longstanding economic, social, and health inequalities.

The government this month published its much-awaited, flagship Levelling Up White Paper, which sets out plans to transform the UK by "spreading opportunity and prosperity to all parts of it".

Based on 12 national "levelling up missions" – which will be given status in law – the plans include the biggest shift of power from central government to local leaders in modern times. As part of the move, every region of England is to get ‘London-style’ powers and a mayor if they wish to.

Among the main aims of the plans is to narrow the gap in healthy life expectancy between areas where it is highest and lowest by 2030.

Huw Edwards, CEO of UK Active says this places the physical activity sector at the heart of the entire strategy.

“The Government’s Levelling Up White Paper provides a comprehensive analysis of the significant economic, social, and health inequalities we need to address as a nation," Edwards said.

"We're encouraged that improving both healthy life expectancy and wellbeing are integral to the Government’s bold targets.

"Hitting these targets will require a level of partnership between sectors and government never previously seen and that is especially the case for the overall sport and physical activity sector.

"Increasing physical activity levels must be at the heart of this push for a healthier UK."

Edwards added that the government now needs to do two things.

“Firstly, before it begins to address the long-term, it needs to address the immediate," he said.

"There remains insufficient support for many gyms, pools, and leisure centres which continue to struggle to survive from the impact of COVID-19.

"We are now seeing more and more facilities restricting services or closing. This will be exacerbated by the increase in the cost of living.

“The Government cannot deliver key elements of its ‘levelling up’ agenda if this issue is not addressed.

“Secondly, there needs to be clarity on how our sector will be utilised as part of the Government’s levelling up agenda.

"The work of Sport England and its Uniting the Movement’ strategy is important, but can only be part of the solution.

“What we now need to see is concrete detail on how the Government will shape and improve the landscape in which our sector operates, including clarity on access to future investment, tax and regulatory reform, and policy development."

To read the government's white paper on levelling up in full, click here.
RELATED STORIES
  Time to celebrate! Entries open for UK Active Awards


Entries are now open for the annual UK Active Awards.
  Fitness industry has a critical role to play in healthcare says new report


The UK government should encourage – and make it easier – for doctors and other health and care professionals to refer people to fitness facilities in order to reduce pressures on the health service.
  UK Active asks government to provide support for the fitness sector


UK Active has sent letters to three government departments, asking for them to provide the fitness and physical activity sector with direct financial support.
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NEWS
Physical activity sector essential to UK government’s levelling up ambitions
POSTED 15 Feb 2022 . BY Tom Walker
Among the government's main aims is to narrow the gap in healthy life expectancy across the UK Credit: Shutterstock/javi_indy
The physical activity sector will have an essential role to play in delivering the UK government's plans to 'level up'
The plans aim to tackle longstanding economic, social, and health inequalities
Among the main aims of the plans is to narrow the gap in healthy life expectancy between areas where it is highest and lowest by 2030
Huw Edwards, CEO of UK Active said this means the physical activity sector is at the heart of the entire strategy
The physical activity sector will have an essential role to play in delivering the UK government's plans to
"level up" and tackle longstanding economic, social, and health inequalities.

The government this month published its much-awaited, flagship Levelling Up White Paper, which sets out plans to transform the UK by "spreading opportunity and prosperity to all parts of it".

Based on 12 national "levelling up missions" – which will be given status in law – the plans include the biggest shift of power from central government to local leaders in modern times. As part of the move, every region of England is to get ‘London-style’ powers and a mayor if they wish to.

Among the main aims of the plans is to narrow the gap in healthy life expectancy between areas where it is highest and lowest by 2030.

Huw Edwards, CEO of UK Active says this places the physical activity sector at the heart of the entire strategy.

“The Government’s Levelling Up White Paper provides a comprehensive analysis of the significant economic, social, and health inequalities we need to address as a nation," Edwards said.

"We're encouraged that improving both healthy life expectancy and wellbeing are integral to the Government’s bold targets.

"Hitting these targets will require a level of partnership between sectors and government never previously seen and that is especially the case for the overall sport and physical activity sector.

"Increasing physical activity levels must be at the heart of this push for a healthier UK."

Edwards added that the government now needs to do two things.

“Firstly, before it begins to address the long-term, it needs to address the immediate," he said.

"There remains insufficient support for many gyms, pools, and leisure centres which continue to struggle to survive from the impact of COVID-19.

"We are now seeing more and more facilities restricting services or closing. This will be exacerbated by the increase in the cost of living.

“The Government cannot deliver key elements of its ‘levelling up’ agenda if this issue is not addressed.

“Secondly, there needs to be clarity on how our sector will be utilised as part of the Government’s levelling up agenda.

"The work of Sport England and its Uniting the Movement’ strategy is important, but can only be part of the solution.

“What we now need to see is concrete detail on how the Government will shape and improve the landscape in which our sector operates, including clarity on access to future investment, tax and regulatory reform, and policy development."

To read the government's white paper on levelling up in full, click here.
RELATED STORIES
Time to celebrate! Entries open for UK Active Awards


Entries are now open for the annual UK Active Awards.
Fitness industry has a critical role to play in healthcare says new report


The UK government should encourage – and make it easier – for doctors and other health and care professionals to refer people to fitness facilities in order to reduce pressures on the health service.
UK Active asks government to provide support for the fitness sector


UK Active has sent letters to three government departments, asking for them to provide the fitness and physical activity sector with direct financial support.
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
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Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
+ More profiles  
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Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
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Elevate Spa Riviera Maya Edition

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ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
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