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NEWS
Owner of notorious US theme park promises ‘thrills not spills’
POSTED 01 Jul 2014 . BY Alice Davis
The Alpine Slide, cause of one fatality in 1980 and numerous injuries, was one of Action Park's most popular rides Credit: Wikipedia
All too often complaints ring out about the world going “health-and-safety mad”. For a reminder of how much times have changed, in the attractions industry especially, try watching 1980s footage (see below) of Action Park in New Jersey, US. The headline-hitting theme park — where numerous injuries and at least six fatalities were recorded — closed in 1996. Now it’s in the news again, having re-opened on June 14th under the stewardship of the founder’s son, Andrew Mulvihull.



Since 2013, the adventure park has gained widespread notoriety, thanks to a short documentary created by journalist Seth Porges and former park customers. Action Park, which claimed to have one of the most modern water parks in the world when it opened in 1978, was the brainchild of Gene Mulvihull, who son Andrew says was the one who invented the rides, or brought other “inventors” in. When interviewed about the newly opened version of Action Park, he told Fox news: “It’s highly regulated. Everything’s engineered. We’ve brought back all the thrills but none of the spills.”

The park’s reputation has become something of legend, with attractions reportedly unsupervised or operated by underage staff, the riders unrestricted and the rides themselves untested. Stories of broken bones, scrapes and bruises on rides like the Alpine Slide and Cannonball Loop are not hard to come by. “You’d see a kid in the summer covered in friction burns, and you’d be like, ‘Oh, how was Action Park?’” quips one of the subjects in Porges’s documentary.

The park was closed and sold in 1996, and opened up as Mountain Creek under new owners. A group including Andrew Mulvihull bought back the resort in 2010, and reinstated the name Action Park this summer, with original rides as well as new additions. One of those is a Zero-G water slide with a 1,000ft (300m) drop, proving the spirit of the park has not been lost.
MORE NEWS
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
+ More news   
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NEWS
Owner of notorious US theme park promises ‘thrills not spills’
POSTED 01 Jul 2014 . BY Alice Davis
The Alpine Slide, cause of one fatality in 1980 and numerous injuries, was one of Action Park's most popular rides Credit: Wikipedia
All too often complaints ring out about the world going “health-and-safety mad”. For a reminder of how much times have changed, in the attractions industry especially, try watching 1980s footage (see below) of Action Park in New Jersey, US. The headline-hitting theme park — where numerous injuries and at least six fatalities were recorded — closed in 1996. Now it’s in the news again, having re-opened on June 14th under the stewardship of the founder’s son, Andrew Mulvihull.



Since 2013, the adventure park has gained widespread notoriety, thanks to a short documentary created by journalist Seth Porges and former park customers. Action Park, which claimed to have one of the most modern water parks in the world when it opened in 1978, was the brainchild of Gene Mulvihull, who son Andrew says was the one who invented the rides, or brought other “inventors” in. When interviewed about the newly opened version of Action Park, he told Fox news: “It’s highly regulated. Everything’s engineered. We’ve brought back all the thrills but none of the spills.”

The park’s reputation has become something of legend, with attractions reportedly unsupervised or operated by underage staff, the riders unrestricted and the rides themselves untested. Stories of broken bones, scrapes and bruises on rides like the Alpine Slide and Cannonball Loop are not hard to come by. “You’d see a kid in the summer covered in friction burns, and you’d be like, ‘Oh, how was Action Park?’” quips one of the subjects in Porges’s documentary.

The park was closed and sold in 1996, and opened up as Mountain Creek under new owners. A group including Andrew Mulvihull bought back the resort in 2010, and reinstated the name Action Park this summer, with original rides as well as new additions. One of those is a Zero-G water slide with a 1,000ft (300m) drop, proving the spirit of the park has not been lost.
MORE NEWS
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
+ More news   
 
COMPANY PROFILES
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


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