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NEWS
New qualifications aimed at tackling fitness industry’s management skills shortage
POSTED 10 Nov 2014 . BY Jak Phillips
The new qualification includes the first ever Level 5 NVQ Diploma in Management and Leadership
Awarding organisation Active IQ has launched a new range of active leisure qualifications designed to help address the industry’s management skills shortage.

The issue of under-qualified managers came into the spotlight during a panel discussion at industry conference SIBEC earlier this year, when it was claimed that two thirds of health and fitness industry managers hold the minimum level of qualifications required to do their job. The panel also discussed the need for clearer career pathways in the physical activity sector, with better training at all levels to facilitate progression.

Meanwhile, a recent survey of UK fitness managers carried out by ukactive and published by Central YMCA Qualifications found that 55 per cent believed their fellow exercise professionals are under-skilled for delivering social and psychological support to inactive people.

Active IQ’s new suite of management and leadership qualifications includes the first ever Level 5 NVQ Diploma in Management and Leadership. In addition, there will be the launch of the Active IQ Level 3 Diploma in Management (QCF) and the Active IQ Level 4 NVQ Diploma in Management (QCF). The qualifications – professionally recognised by CIMSPA – have been designed to help alleviate the shortage of qualified managers as the industry continues to grow apace.

“There is an ever-growing demand for leaders and managers within the industry and our new qualifications will certainly help bridge the gap between growth and demand,” said Active IQ commercial director Jenny Patrickson.

“The suite of qualifications will provide more opportunities for career progression for aspiring and existing management professionals and help support future developments and training within the leisure and management sector.”
RELATED STORIES
  Sarah Edmonds wins Active IQ promotion after just four months


Sarah Edmonds has been promoted to director of quality and standards for Active IQ, just four months since she joined parent company Premier Global.
  New exercise qualification offers specialism in training older adults


Active IQ has announced the launch of a new qualification designed to provide learners with the skills to design and adapt exercise programmes to meet the needs of older adults.
  Active IQ and CIMSPA unite for qualification partnership


Training provider Active IQ has teamed up with The Chartered Institute for Management of Sport and Physical Activity (CIMSPA) to help launch a series of new management and leadership qualifications.
  Premier Global bought by US-based learning solutions firm


Premier Global, the parent company of Premier Training and Active IQ, has been acquired by the US-based technology learning solutions firm Ascend Learning.
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NEWS
New qualifications aimed at tackling fitness industry’s management skills shortage
POSTED 10 Nov 2014 . BY Jak Phillips
The new qualification includes the first ever Level 5 NVQ Diploma in Management and Leadership
Awarding organisation Active IQ has launched a new range of active leisure qualifications designed to help address the industry’s management skills shortage.

The issue of under-qualified managers came into the spotlight during a panel discussion at industry conference SIBEC earlier this year, when it was claimed that two thirds of health and fitness industry managers hold the minimum level of qualifications required to do their job. The panel also discussed the need for clearer career pathways in the physical activity sector, with better training at all levels to facilitate progression.

Meanwhile, a recent survey of UK fitness managers carried out by ukactive and published by Central YMCA Qualifications found that 55 per cent believed their fellow exercise professionals are under-skilled for delivering social and psychological support to inactive people.

Active IQ’s new suite of management and leadership qualifications includes the first ever Level 5 NVQ Diploma in Management and Leadership. In addition, there will be the launch of the Active IQ Level 3 Diploma in Management (QCF) and the Active IQ Level 4 NVQ Diploma in Management (QCF). The qualifications – professionally recognised by CIMSPA – have been designed to help alleviate the shortage of qualified managers as the industry continues to grow apace.

“There is an ever-growing demand for leaders and managers within the industry and our new qualifications will certainly help bridge the gap between growth and demand,” said Active IQ commercial director Jenny Patrickson.

“The suite of qualifications will provide more opportunities for career progression for aspiring and existing management professionals and help support future developments and training within the leisure and management sector.”
RELATED STORIES
Sarah Edmonds wins Active IQ promotion after just four months


Sarah Edmonds has been promoted to director of quality and standards for Active IQ, just four months since she joined parent company Premier Global.
New exercise qualification offers specialism in training older adults


Active IQ has announced the launch of a new qualification designed to provide learners with the skills to design and adapt exercise programmes to meet the needs of older adults.
Active IQ and CIMSPA unite for qualification partnership


Training provider Active IQ has teamed up with The Chartered Institute for Management of Sport and Physical Activity (CIMSPA) to help launch a series of new management and leadership qualifications.
Premier Global bought by US-based learning solutions firm


Premier Global, the parent company of Premier Training and Active IQ, has been acquired by the US-based technology learning solutions firm Ascend Learning.
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
+ More news   
 
COMPANY PROFILES
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
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FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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