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NEWS
Merlin to open two new attractions in Oberhausen, Germany
POSTED 17 May 2012 . BY Tom Walker
Image: Merlin already operates a Sea Life at the site

Visitor attractions operator Merlin Entertainments will invest 15m euro (US$19m, £12m) in developing two new attractions at the CentrO mixed-used complex in Oberhausen, Germany.

Merlin already operates a Sea Life centre at the complex - Germany's largest shopping centre - but is now planning to open its first ever Ocean Adventure Park at the site, as well as a new Legoland Discovery Centre.

Both attractions are scheduled to open by April 2013 and Ocean Adventure Park will be built on the site of the old CentrO.Park amusement park, which closed in 2010. Merlin secured the management of the site in March 2011.

The new attraction will operate as an extension to Merlin's existing Sea Life aquarium, and according to Glenn Earlam, managing director of Merlin's Midway Attractions, will "take the marine experience to the next stage".

"This is a major investment for Merlin but one in which we have enormous confidence," Earlam said.

"Our creative colleagues in Merlin Magic Making have come up with some exceptional ideas for the new Ocean Adventure Park, which cannot fail to please."

He added that the location was perfect for Merlin to operate all three attractions.

"Our experience has shown that bringing together an exciting mix of retail, dining, and quality leisure attractions like these, creates a whole new element to a family day out, delivering significant incremental business to both the shopping centre, and to the area as a whole.

"We are particularly delighted to be so closely associated with CentrO Mall, which has all these elements. Such projects also play an important part in Merlin's future growth strategy for our 'midway' or indoor city centre attractions."

The Legoland Discovery Centre in Oberhausen - Merlin's eighth worldwide and second in Germany - will replace the one currently operating in Duisburg.

According to the Earlam, the move to Oberhausen offers many significant benefits - such as the ability to offer joint ticket offers and other special activities to encourage visitors to visit all three attractions.

For more details on Merlin and its brands, click here to visit the company website
MORE NEWS
London Museum makes destination dining part of the attraction
London Museum will open four new food and drink destinations when it launches its new home at Smithfield on 28 November, making hospitality a central part of the visitor experience at one of the capital's biggest cultural openings of the year.
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
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NEWS
Merlin to open two new attractions in Oberhausen, Germany
POSTED 17 May 2012 . BY Tom Walker
Image: Merlin already operates a Sea Life at the site

Visitor attractions operator Merlin Entertainments will invest 15m euro (US$19m, £12m) in developing two new attractions at the CentrO mixed-used complex in Oberhausen, Germany.

Merlin already operates a Sea Life centre at the complex - Germany's largest shopping centre - but is now planning to open its first ever Ocean Adventure Park at the site, as well as a new Legoland Discovery Centre.

Both attractions are scheduled to open by April 2013 and Ocean Adventure Park will be built on the site of the old CentrO.Park amusement park, which closed in 2010. Merlin secured the management of the site in March 2011.

The new attraction will operate as an extension to Merlin's existing Sea Life aquarium, and according to Glenn Earlam, managing director of Merlin's Midway Attractions, will "take the marine experience to the next stage".

"This is a major investment for Merlin but one in which we have enormous confidence," Earlam said.

"Our creative colleagues in Merlin Magic Making have come up with some exceptional ideas for the new Ocean Adventure Park, which cannot fail to please."

He added that the location was perfect for Merlin to operate all three attractions.

"Our experience has shown that bringing together an exciting mix of retail, dining, and quality leisure attractions like these, creates a whole new element to a family day out, delivering significant incremental business to both the shopping centre, and to the area as a whole.

"We are particularly delighted to be so closely associated with CentrO Mall, which has all these elements. Such projects also play an important part in Merlin's future growth strategy for our 'midway' or indoor city centre attractions."

The Legoland Discovery Centre in Oberhausen - Merlin's eighth worldwide and second in Germany - will replace the one currently operating in Duisburg.

According to the Earlam, the move to Oberhausen offers many significant benefits - such as the ability to offer joint ticket offers and other special activities to encourage visitors to visit all three attractions.

For more details on Merlin and its brands, click here to visit the company website
MORE NEWS
London Museum makes destination dining part of the attraction
London Museum will open four new food and drink destinations when it launches its new home at Smithfield on 28 November, making hospitality a central part of the visitor experience at one of the capital's biggest cultural openings of the year.
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
+ More news   
 
COMPANY PROFILES
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
28-29 Sep 2026

Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate, 28-29 Sept 2026

Grand Ballroom, METT Singapore, Singapore
+ More diary  
 


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