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NEWS
Mapping the Museum Digital Skills Ecosystem: New research aims to transform digital use in museums
POSTED 23 Apr 2018 . BY Tom Anstey
The report outlines how digital responsibilities and skills are managed and shared by those working in museums
New research aimed at transforming the ways museums in the UK use digital technologies to share their collections and engage new audiences with their work has suggested that the key to success lies within improving digital literacy of staff across all levels.

Called Mapping the Museum Digital Skills Ecosystem, the Phase One report outlines how digital responsibilities and skills are managed and shared by those working in museums. The research was compiled by the Institute for Employment Research (IER) and the Research Institute for Cultural and Media Economies (CAMEo) at the University of Leicester, with the team visiting a range of UK museums to find out how staff and volunteers are currently using digital technology, and to investigate how demand for these skills is changing.

According to the report, "there is great potential to create a digitally confident museum workforce that can adapt and evolve with technology".

Among the report's findings, there were several key takeaways, including:

• Museums have taken different approaches to developing and managing digital skills.

• Museums are exploring, learning and demanding new digital skills to help them innovate and create with digital.

• While all museum roles now have some kind of digital element, digital skills are not in ready supply throughout the museum workforce.

• Museums typically rely on in-house and ad hoc training to develop digital skills among their staff and volunteers.

• The need for a systematic approach to assessing and identifying skills needs is recognised but museums lack the time to do the work.

“The phase one findings offer museums and the cultural sector an opportunity to reflect on their own digital skills and how they can be used to take advantage of digital," said Dr Sally-Anne Barnes, who led the IER team.

"This important study offers a new approach to understanding and developing digital literacy in the UK museum sector. Today’s Phase One report maps the ways that digital skills are currently supplied, developed and deployed in the UK museum sector and has also pinpointed important changes in current demand for these skills."

The second phase of the research will be used to help to define prototype and test practical activities that help to build digital literacies.

"There is an exciting opportunity here to leverage research to make a substantive and poignant contribution to this strategic government priority," said Dr Ross Parry from the School of Museum Studies at the University of Leicester and project leader. "Our research can help deliver this change."

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A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
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NEWS
Mapping the Museum Digital Skills Ecosystem: New research aims to transform digital use in museums
POSTED 23 Apr 2018 . BY Tom Anstey
The report outlines how digital responsibilities and skills are managed and shared by those working in museums
New research aimed at transforming the ways museums in the UK use digital technologies to share their collections and engage new audiences with their work has suggested that the key to success lies within improving digital literacy of staff across all levels.

Called Mapping the Museum Digital Skills Ecosystem, the Phase One report outlines how digital responsibilities and skills are managed and shared by those working in museums. The research was compiled by the Institute for Employment Research (IER) and the Research Institute for Cultural and Media Economies (CAMEo) at the University of Leicester, with the team visiting a range of UK museums to find out how staff and volunteers are currently using digital technology, and to investigate how demand for these skills is changing.

According to the report, "there is great potential to create a digitally confident museum workforce that can adapt and evolve with technology".

Among the report's findings, there were several key takeaways, including:

• Museums have taken different approaches to developing and managing digital skills.

• Museums are exploring, learning and demanding new digital skills to help them innovate and create with digital.

• While all museum roles now have some kind of digital element, digital skills are not in ready supply throughout the museum workforce.

• Museums typically rely on in-house and ad hoc training to develop digital skills among their staff and volunteers.

• The need for a systematic approach to assessing and identifying skills needs is recognised but museums lack the time to do the work.

“The phase one findings offer museums and the cultural sector an opportunity to reflect on their own digital skills and how they can be used to take advantage of digital," said Dr Sally-Anne Barnes, who led the IER team.

"This important study offers a new approach to understanding and developing digital literacy in the UK museum sector. Today’s Phase One report maps the ways that digital skills are currently supplied, developed and deployed in the UK museum sector and has also pinpointed important changes in current demand for these skills."

The second phase of the research will be used to help to define prototype and test practical activities that help to build digital literacies.

"There is an exciting opportunity here to leverage research to make a substantive and poignant contribution to this strategic government priority," said Dr Ross Parry from the School of Museum Studies at the University of Leicester and project leader. "Our research can help deliver this change."

MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
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COMPANY PROFILES
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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