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Manchester City becomes latest Premier League club to create sensory room for young fans
POSTED 14 Oct 2019 . BY Tom Walker
The sensory room offers young fans with sensory issues a safe and controlled environment to watch the game
English Premier League champion Manchester City FC has opened a sensory room for young fans at its Etihad Stadium.

Situated in the North-East corner of the stadium, the space has been specially designed to allow children with sensory processing issues to attend matches.

The sensory room offers a full, unrestricted view of the pitch, creating a safe and controlled environment to watch the game, with optional, additional seating in the stadium bowl also available for those who want to spend time experiencing the match in the crowd.

The dedicated sensory space will be in use throughout the season on matchdays – and on non-matchdays by the club's charity City in the Community.

Manchester City becomes the latest Premier League club to open a sensory room.

The first one opened at Sunderland AFC's Stadium of Light in 2015, after the co-founder of the Shippey Campaign, Kate Shippey, experienced difficulties taking her autistic child to Premier League football.

After a year’s research, the Nathan Shippey Sensory Room was established, so that up to three fans can enjoy the match from a peaceful place with full view of the pitch.

The Premier League has since opened a specialist fund – the BT Disability Programme – from which clubs can bid for money to create specific areas in their stadiums for supporters with sensory difficulties

"After a period of successful trials we are delighted to open a sensory room at the Etihad Stadium," said Danny Wilson, operations director at Manchester City.

“The positive feedback we received means we know that this is a space which will help those with sensory processing issues enjoy their experience without the sometimes-overwhelming sounds, sights and crowds of a usual matchday.

"Opening this space is a big step for us to continue our long-standing mission of ensuring football is inclusive for all.

“We hope that the offer of this quiet space within the stadium will encourage those who might not usually attend a game to do so, knowing that the Club will be with them every step of the way to ensure they can be a part of the matchday experience.”

To find out more about the sensory room, click here.
RELATED STORIES
  Project to build major indoor arena next to Manchester City stadium takes a step closer


City Football Group (CFG), the owner of English Premier League champions Manchester City, has moved closer to building a major indoor entertainment venue adjacent to its existing Etihad Stadium in east Manchester.
  Manchester City owner CFG valued at £3.73bn following US investment deal


City Football Group (CFG), owner of Manchester City FC and a host of other clubs around the world, has secured a major investment deal with tech investment giants Silver Lake.
  Sensory Alliance launched to make sport more accessible for people with impairments


British Blind Sport, UK Deaf Sport and national disability charity Sense have launched a joint venture called Sensory Alliance, designed to break down barriers to sport and physical activity for people living with sensory impairments or complex disabilities.
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NEWS
Manchester City becomes latest Premier League club to create sensory room for young fans
POSTED 14 Oct 2019 . BY Tom Walker
The sensory room offers young fans with sensory issues a safe and controlled environment to watch the game
English Premier League champion Manchester City FC has opened a sensory room for young fans at its Etihad Stadium.

Situated in the North-East corner of the stadium, the space has been specially designed to allow children with sensory processing issues to attend matches.

The sensory room offers a full, unrestricted view of the pitch, creating a safe and controlled environment to watch the game, with optional, additional seating in the stadium bowl also available for those who want to spend time experiencing the match in the crowd.

The dedicated sensory space will be in use throughout the season on matchdays – and on non-matchdays by the club's charity City in the Community.

Manchester City becomes the latest Premier League club to open a sensory room.

The first one opened at Sunderland AFC's Stadium of Light in 2015, after the co-founder of the Shippey Campaign, Kate Shippey, experienced difficulties taking her autistic child to Premier League football.

After a year’s research, the Nathan Shippey Sensory Room was established, so that up to three fans can enjoy the match from a peaceful place with full view of the pitch.

The Premier League has since opened a specialist fund – the BT Disability Programme – from which clubs can bid for money to create specific areas in their stadiums for supporters with sensory difficulties

"After a period of successful trials we are delighted to open a sensory room at the Etihad Stadium," said Danny Wilson, operations director at Manchester City.

“The positive feedback we received means we know that this is a space which will help those with sensory processing issues enjoy their experience without the sometimes-overwhelming sounds, sights and crowds of a usual matchday.

"Opening this space is a big step for us to continue our long-standing mission of ensuring football is inclusive for all.

“We hope that the offer of this quiet space within the stadium will encourage those who might not usually attend a game to do so, knowing that the Club will be with them every step of the way to ensure they can be a part of the matchday experience.”

To find out more about the sensory room, click here.
RELATED STORIES
Project to build major indoor arena next to Manchester City stadium takes a step closer


City Football Group (CFG), the owner of English Premier League champions Manchester City, has moved closer to building a major indoor entertainment venue adjacent to its existing Etihad Stadium in east Manchester.
Manchester City owner CFG valued at £3.73bn following US investment deal


City Football Group (CFG), owner of Manchester City FC and a host of other clubs around the world, has secured a major investment deal with tech investment giants Silver Lake.
Sensory Alliance launched to make sport more accessible for people with impairments


British Blind Sport, UK Deaf Sport and national disability charity Sense have launched a joint venture called Sensory Alliance, designed to break down barriers to sport and physical activity for people living with sensory impairments or complex disabilities.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
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QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
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Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
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+ More directory  
DIARY

 

09-11 Jun 2026

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Savutuvan Apaja, Haapaniemi, Finland
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ADVERTISE . CONTACT US

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Tel: +44 (0)1462 431385

©Cybertrek 2026

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