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NEWS
UK leisure centres can bid for £100m of government support
POSTED 22 Oct 2020 . BY Tom Walker
The DCMS is now working closely with Sport England and the Ministry of Housing, Communities and Local Government on the design of the £100m scheme for leisure centres Credit: Shutterstock.com/4 PM production

Credit: HM Government/www.gov.uk
It’s vital that we keep ourselves fighting fit through the winter months and local authority leisure centres are crucial to this
– Oliver Dowden
The government has pledged to invest £100m in supporting public leisure centres this winter, as part of a £1bn additional support package for local councils.

Local Government Secretary Robert Jenrick confirmed today (22 October) the way the £1bn funding will be allocated.

Among the measures announced was a new, £100m fund – managed by the Department for Digital, Culture, Media and Sport (DCMS) – which will address the ongoing challenges faced by local authority leisure centres.

Jenrick said the grants will be targeted at supporting council leisure centres which are "most in need".

He added that the DCMS is now working closely with Sport England and the Ministry of Housing, Communities and Local Government on the design of the £100m scheme for leisure centres – and that further details will be released shortly.

Culture secretary, Oliver Dowden said: "It’s vital that we keep ourselves fighting fit through the winter months and local authority leisure centres are crucial to this.

"This £100m fund will help keep leisure centres across the country open. I urge leisure centres to bid for the money and people to make the most of these precious local facilities."

The funding is seen as a big win for the public leisure sector and follows months of campaigning and lobbying by the sector, with ukactive CEO Huw Edwards giving evidence to the DCMS in July.

At the time, Edwards warned MPs they were at risk of “sleepwalking into loss of public leisure across the country,” and the sector's non-statutory status meant it had "fallen between the cracks" when it came to funding.

Responding to news of the funding today, Edwards said: “This is a welcome investment, especially as much of society is facing deepening challenges, where tougher restrictions and choices on support are being made.

“Today’s announcement is important as it invests in improving the health of local communities across the country.

"We're all aware that COVID-19 has exposed the health inequalities in our society, and supporting local facilities to help combat this virus is crucial.

“Public leisure centres, alongside the wider fitness sector, play an essential role improving the health of people, irrespective of age or background.

“They are crucial in fighting COVID-19 through improving people’s physical health and making them more resilient to the virus, and then supporting the rehabilitation of people recovering from this virus, and helping people’s mental health.

“We also know that continued constructive dialogue with the Government is essential to ensure the whole sector has an opportunity to stabilise and flourish.

“We will continue working with the Government on areas such as VAT and rent relief, and wider incentives that can drive consumer demand.

“A strong fitness and leisure sector is good for the country, as it drives business growth, creates jobs and innovation on the high street, and improves the nation’s health. All these characteristics have to be part of our national renewal post-COVID.”
RELATED STORIES
  Breaking: Gyms can stay open in tier 3 areas


In breaking news, HCM understands the UK government has removed gyms and fitness facilities from the baseline measures for future tier 3 closures.
  Governments urged to classify gyms as 'essential services' to avoid lockdown closures, plus £500m sector aid package rumoured


The UK and Scottish governments should classify gyms, health clubs, swimming pools and leisure centres as essential services to enable them to stay open during any further lockdowns.
  A third of leisure trusts 'unviable' in the next six months without a bail-out, says CLUK


A "significant proportion" of leisure facilities in England have not reopened since lockdown measures were eased, according to data from industry body Community Leisure UK (CLUK).
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NEWS
UK leisure centres can bid for £100m of government support
POSTED 22 Oct 2020 . BY Tom Walker
The DCMS is now working closely with Sport England and the Ministry of Housing, Communities and Local Government on the design of the £100m scheme for leisure centres Credit: Shutterstock.com/4 PM production
Credit: HM Government/www.gov.uk
It’s vital that we keep ourselves fighting fit through the winter months and local authority leisure centres are crucial to this
– Oliver Dowden
The government has pledged to invest £100m in supporting public leisure centres this winter, as part of a £1bn additional support package for local councils.

Local Government Secretary Robert Jenrick confirmed today (22 October) the way the £1bn funding will be allocated.

Among the measures announced was a new, £100m fund – managed by the Department for Digital, Culture, Media and Sport (DCMS) – which will address the ongoing challenges faced by local authority leisure centres.

Jenrick said the grants will be targeted at supporting council leisure centres which are "most in need".

He added that the DCMS is now working closely with Sport England and the Ministry of Housing, Communities and Local Government on the design of the £100m scheme for leisure centres – and that further details will be released shortly.

Culture secretary, Oliver Dowden said: "It’s vital that we keep ourselves fighting fit through the winter months and local authority leisure centres are crucial to this.

"This £100m fund will help keep leisure centres across the country open. I urge leisure centres to bid for the money and people to make the most of these precious local facilities."

The funding is seen as a big win for the public leisure sector and follows months of campaigning and lobbying by the sector, with ukactive CEO Huw Edwards giving evidence to the DCMS in July.

At the time, Edwards warned MPs they were at risk of “sleepwalking into loss of public leisure across the country,” and the sector's non-statutory status meant it had "fallen between the cracks" when it came to funding.

Responding to news of the funding today, Edwards said: “This is a welcome investment, especially as much of society is facing deepening challenges, where tougher restrictions and choices on support are being made.

“Today’s announcement is important as it invests in improving the health of local communities across the country.

"We're all aware that COVID-19 has exposed the health inequalities in our society, and supporting local facilities to help combat this virus is crucial.

“Public leisure centres, alongside the wider fitness sector, play an essential role improving the health of people, irrespective of age or background.

“They are crucial in fighting COVID-19 through improving people’s physical health and making them more resilient to the virus, and then supporting the rehabilitation of people recovering from this virus, and helping people’s mental health.

“We also know that continued constructive dialogue with the Government is essential to ensure the whole sector has an opportunity to stabilise and flourish.

“We will continue working with the Government on areas such as VAT and rent relief, and wider incentives that can drive consumer demand.

“A strong fitness and leisure sector is good for the country, as it drives business growth, creates jobs and innovation on the high street, and improves the nation’s health. All these characteristics have to be part of our national renewal post-COVID.”
RELATED STORIES
Breaking: Gyms can stay open in tier 3 areas


In breaking news, HCM understands the UK government has removed gyms and fitness facilities from the baseline measures for future tier 3 closures.
Governments urged to classify gyms as 'essential services' to avoid lockdown closures, plus £500m sector aid package rumoured


The UK and Scottish governments should classify gyms, health clubs, swimming pools and leisure centres as essential services to enable them to stay open during any further lockdowns.
A third of leisure trusts 'unviable' in the next six months without a bail-out, says CLUK


A "significant proportion" of leisure facilities in England have not reopened since lockdown measures were eased, according to data from industry body Community Leisure UK (CLUK).
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
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COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS