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NEWS
Lifetime Training teams with Everyone Active to tackle inactivity through behaviour change
POSTED 27 May 2015 . BY Jak Phillips
Lifestyle services are becoming an increasingly vital cog of public health, with the physical activity sector well-positioned to offer its expertise in the area
A new training course designed to equip exercise professionals with the behaviour change skills needed to get inactive people moving is being delivered to Everyone Active’s exercise referral specialists.

Delivered by Lifetime Training, the Lifestyle Activity Coaching course was developed in consultation with the Academy for Health Coaching and led by physician Dr Tim Anstiss, who specialises in applying the science of positive psychology to health and care settings. The course addresses the increasing evidence that the success of physical activity interventions relies heavily on changing emotional and psychological attitudes towards exercise and active lifestyles.

Everyone Active has become the first leisure operator to invest in the new training course. Everyone Active Fitness Motivators – who look after exercise referrals – are currently undertaking the 12 week course, with plans to harness the skills across the business and potentially its fast-growing public health division Everyone Health.

“Research within physical activity promotion has identified that motivational interviewing is one of the strongest predictors of long term behaviours,” said Everyone Active national exercise referral manager Tiffeny Gould.

“With 50 exercise referral schemes delivered across the company, an opportunity to improve the quality of delivery and impact on our local communities could not be missed.”

Key elements of the training include applying the four processes of motivational interviewing based on health coaching: (Engaging, Focussing, Evoking, and Planning). A range of proven behaviour change techniques are taught, including motivational interviewing, decisional balance, scaling questions, empathic listening, shared decision making, goal setting and relapse prevention.

Mike Jones, commercial director at Lifetime Training, added: “Lifetime is delighted to be working in partnership with Everyone Active to help build a stronger bridge for the fitness industry to link ever closer with the public health agenda. Equipping Fitness Motivators with the skills to positively engage less active people is absolutely essential in creating a pathway in support of a more active nation.”

To read course developer Dr Tim Anstiss’ insights into behaviour change, as featured in Health Club Management magazine, click here.
RELATED STORIES
  FEATURE: Everyone’s talking about...: Behaviour change


How can we change the nation’s psyche and get people moving? We ask our panel of experts
  FEATURE: Editor's letter: Rebranding exercise


Gyms need to identify and harness the superordinate goals that really drive behaviour change in members, says Kate Cracknell
  FEATURE: Behaviour change: Wellbeing coaching


In the second of his two-part series on behaviour change, Dr Tim Anstiss examines the powerful potential of wellbeing coaching
  FEATURE: Behaviour change: Asking the right questions


As part of our continuing series on behaviour change, Dr Tim Anstiss offers his advice on the questions, tools and strategies needed to effectively deliver health coaching
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NEWS
Lifetime Training teams with Everyone Active to tackle inactivity through behaviour change
POSTED 27 May 2015 . BY Jak Phillips
Lifestyle services are becoming an increasingly vital cog of public health, with the physical activity sector well-positioned to offer its expertise in the area
A new training course designed to equip exercise professionals with the behaviour change skills needed to get inactive people moving is being delivered to Everyone Active’s exercise referral specialists.

Delivered by Lifetime Training, the Lifestyle Activity Coaching course was developed in consultation with the Academy for Health Coaching and led by physician Dr Tim Anstiss, who specialises in applying the science of positive psychology to health and care settings. The course addresses the increasing evidence that the success of physical activity interventions relies heavily on changing emotional and psychological attitudes towards exercise and active lifestyles.

Everyone Active has become the first leisure operator to invest in the new training course. Everyone Active Fitness Motivators – who look after exercise referrals – are currently undertaking the 12 week course, with plans to harness the skills across the business and potentially its fast-growing public health division Everyone Health.

“Research within physical activity promotion has identified that motivational interviewing is one of the strongest predictors of long term behaviours,” said Everyone Active national exercise referral manager Tiffeny Gould.

“With 50 exercise referral schemes delivered across the company, an opportunity to improve the quality of delivery and impact on our local communities could not be missed.”

Key elements of the training include applying the four processes of motivational interviewing based on health coaching: (Engaging, Focussing, Evoking, and Planning). A range of proven behaviour change techniques are taught, including motivational interviewing, decisional balance, scaling questions, empathic listening, shared decision making, goal setting and relapse prevention.

Mike Jones, commercial director at Lifetime Training, added: “Lifetime is delighted to be working in partnership with Everyone Active to help build a stronger bridge for the fitness industry to link ever closer with the public health agenda. Equipping Fitness Motivators with the skills to positively engage less active people is absolutely essential in creating a pathway in support of a more active nation.”

To read course developer Dr Tim Anstiss’ insights into behaviour change, as featured in Health Club Management magazine, click here.
RELATED STORIES
FEATURE: Everyone’s talking about...: Behaviour change


How can we change the nation’s psyche and get people moving? We ask our panel of experts
FEATURE: Editor's letter: Rebranding exercise


Gyms need to identify and harness the superordinate goals that really drive behaviour change in members, says Kate Cracknell
FEATURE: Behaviour change: Wellbeing coaching


In the second of his two-part series on behaviour change, Dr Tim Anstiss examines the powerful potential of wellbeing coaching
FEATURE: Behaviour change: Asking the right questions


As part of our continuing series on behaviour change, Dr Tim Anstiss offers his advice on the questions, tools and strategies needed to effectively deliver health coaching
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
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COMPANY PROFILES
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
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