Latest
issue
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Latin America fitness sector generates US$6billion
POSTED 12 May 2017 . BY Deven Pamben
There are nearly 20 million Latin American health club members
The health and fitness industry in Latin America generates US$6bn (£4.7bn, €5.5bn) each year, according to the latest International Health, Racquet and Sportsclub Association Latin American Report.

The second edition of the report, an update of the 2012 document, found that Brazil has more than half of the 65,000 health and fitness clubs in the region, with 34,509.

Nearly 20m Latin Americans are a health club member, according to the analysis which covers 18 markets.

The 77-page report, which was produced in collaboration with Mercado Fitness (Argentina) and supported by Fitness Brazil, shows the average penetration rate in region is 2.15 per cent, illustrating opportunities for growth in many countries.

Argentina has the highest penetration rate with 6.8 per cent, followed by Brazil and Mexico with rates of 4.6 per cent and 3.2 per cent respectively.

“The health club landscape in Latin America is dynamic and has undergone significant developments since 2012,” said Guillermo Velez, director of Mercado Fitness. “In addition to the growth of the low-cost segment, other developments, including economic indicators, increasingly savvy consumers, technology, the boutique phenomenon, and professionalisation have all impacted and shaped the industry in Latin America.”

The report, which is available in Spanish, will be available in English soon.
RELATED STORIES
  FEATURE: IHRSA update: Looking back at IHRSA 2017


IHRSA’s Kristen Walsh reports on the many highlights of the recent convention and trade show in Los Angeles, US
  IHRSA names new chair and board members


Derek Gallup, executive vice president of fitness and Retail at New Evolution Ventures, has been elected the new chair of the International Health, Racquet & Sportsclub Association (IHRSA).
  Record numbers use US gyms as memberships rise


More than 66m Americans used a gym in 2016, a record high since the International Health, Racquet and Sportsclub Association (IHRSA) began tracking health club consumer statistics in 1987.
  FEATURE: IHRSA update: The IHRSA Foundation


IHRSA’s vice president of health promotion and health policy provides an insight into this charitable venture
MORE NEWS
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
+ More news   
LATEST JOBS
National Event Planning and Logistics Officer
English Heritage
Salary: £30,190 - £32,636pa + matched pension + benefits
Job location: Home-based with countrywide travel , United Kingdom
+ More jobs  

COMPANY PROFILES
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
NEWS
Latin America fitness sector generates US$6billion
POSTED 12 May 2017 . BY Deven Pamben
There are nearly 20 million Latin American health club members
The health and fitness industry in Latin America generates US$6bn (£4.7bn, €5.5bn) each year, according to the latest International Health, Racquet and Sportsclub Association Latin American Report.

The second edition of the report, an update of the 2012 document, found that Brazil has more than half of the 65,000 health and fitness clubs in the region, with 34,509.

Nearly 20m Latin Americans are a health club member, according to the analysis which covers 18 markets.

The 77-page report, which was produced in collaboration with Mercado Fitness (Argentina) and supported by Fitness Brazil, shows the average penetration rate in region is 2.15 per cent, illustrating opportunities for growth in many countries.

Argentina has the highest penetration rate with 6.8 per cent, followed by Brazil and Mexico with rates of 4.6 per cent and 3.2 per cent respectively.

“The health club landscape in Latin America is dynamic and has undergone significant developments since 2012,” said Guillermo Velez, director of Mercado Fitness. “In addition to the growth of the low-cost segment, other developments, including economic indicators, increasingly savvy consumers, technology, the boutique phenomenon, and professionalisation have all impacted and shaped the industry in Latin America.”

The report, which is available in Spanish, will be available in English soon.
RELATED STORIES
FEATURE: IHRSA update: Looking back at IHRSA 2017


IHRSA’s Kristen Walsh reports on the many highlights of the recent convention and trade show in Los Angeles, US
IHRSA names new chair and board members


Derek Gallup, executive vice president of fitness and Retail at New Evolution Ventures, has been elected the new chair of the International Health, Racquet & Sportsclub Association (IHRSA).
Record numbers use US gyms as memberships rise


More than 66m Americans used a gym in 2016, a record high since the International Health, Racquet and Sportsclub Association (IHRSA) began tracking health club consumer statistics in 1987.
FEATURE: IHRSA update: The IHRSA Foundation


IHRSA’s vice president of health promotion and health policy provides an insight into this charitable venture
MORE NEWS
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
+ More news   
 
COMPANY PROFILES
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS