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NEWS
Kennedy Space Center breaks ground on Heroes and Legends addition
POSTED 05 Jun 2015 . BY Tom Anstey
The attraction will culminate with the US Astronaut Hall of Fame Credit: Kennedy Space Center
Florida’s Kennedy Space Center has broken ground on its next big visitor attraction – Heroes and Legends – which will include the US Astronaut Hall of Fame.

Operated by Delaware North – the company which runs the Kennedy Space Center’s visitor complex – Heroes and Legends will bring to life the stories of the US astronauts, using hi-tech elements, such as augmented reality and advanced hologram technology, to immerse visitors on the stories coming to life in front of them.

Falcon’s Treehouse is behind the new development, with services being supplied by the design firm including concept design, schematics, design development, media production and executive production. Aviation and aerospace specialists BRHP are also working on the expansion, with the designers working across the Kennedy Space Center to repurpose old buildings for new purposes. Electrosonic will be supplying audio visual systems and Orlando-based The Nassal Company will look at theming elements. Finally, Florida-based construction firm HW Davis have been named as construction engineers.

The highlight of the visitor attraction will be a 3D omnidirectional theatre, designed to make guests feel as though they are floating in space. Imagery shot in outer space will envelope them as Hall of Fame astronauts, including Alan Shepard, John Glenn, Jim Lovell and Neil Armstrong, will join them in their virtual journey into the vast unknown.

The attraction will culminate with the US Astronaut Hall of Fame. The addition will allow guests to look at the nearly 100 astronauts inducted to date, with space for additions as more are honoured.

“Today, we take the dream that was first conceived by America’s space pioneers, and give it a new life, a new incarnation, befitting the service and sacrifice of all those who dared to follow in their footsteps,” said Therrin Protze, COO of the Kennedy Space Center Visitor Complex. “I know I speak for all of those involved when I say, we could not be more proud to create this attraction in these astronauts' honour.”

Many high-profile names celebrated the Hall of Fame's 25th anniversary with the groundbreaking ceremony Credit: Kennedy Space Center
The highlight of the visitor attraction will be a 3D omnidirectional theater Credit: Kennedy Space Center
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NEWS
Kennedy Space Center breaks ground on Heroes and Legends addition
POSTED 05 Jun 2015 . BY Tom Anstey
The attraction will culminate with the US Astronaut Hall of Fame Credit: Kennedy Space Center
Florida’s Kennedy Space Center has broken ground on its next big visitor attraction – Heroes and Legends – which will include the US Astronaut Hall of Fame.

Operated by Delaware North – the company which runs the Kennedy Space Center’s visitor complex – Heroes and Legends will bring to life the stories of the US astronauts, using hi-tech elements, such as augmented reality and advanced hologram technology, to immerse visitors on the stories coming to life in front of them.

Falcon’s Treehouse is behind the new development, with services being supplied by the design firm including concept design, schematics, design development, media production and executive production. Aviation and aerospace specialists BRHP are also working on the expansion, with the designers working across the Kennedy Space Center to repurpose old buildings for new purposes. Electrosonic will be supplying audio visual systems and Orlando-based The Nassal Company will look at theming elements. Finally, Florida-based construction firm HW Davis have been named as construction engineers.

The highlight of the visitor attraction will be a 3D omnidirectional theatre, designed to make guests feel as though they are floating in space. Imagery shot in outer space will envelope them as Hall of Fame astronauts, including Alan Shepard, John Glenn, Jim Lovell and Neil Armstrong, will join them in their virtual journey into the vast unknown.

The attraction will culminate with the US Astronaut Hall of Fame. The addition will allow guests to look at the nearly 100 astronauts inducted to date, with space for additions as more are honoured.

“Today, we take the dream that was first conceived by America’s space pioneers, and give it a new life, a new incarnation, befitting the service and sacrifice of all those who dared to follow in their footsteps,” said Therrin Protze, COO of the Kennedy Space Center Visitor Complex. “I know I speak for all of those involved when I say, we could not be more proud to create this attraction in these astronauts' honour.”

Many high-profile names celebrated the Hall of Fame's 25th anniversary with the groundbreaking ceremony Credit: Kennedy Space Center
The highlight of the visitor attraction will be a 3D omnidirectional theater Credit: Kennedy Space Center
RELATED STORIES
Space Shuttle Atlantis show uses p*ojectiondesign


p*ojectiondesign equipment is being used at the new Space Shuttle Atlantis attraction at the Kennedy Space Center Visitor Complex in Cape Canaveral, Florida, USA.
First phase of Kennedy Space Center's 10-year redevelopment completed


A new US$16m (12.2m euro, £10m) entrance area has been unveiled at the Kennedy Space Center (KSC) visitor attraction in Merritt Island, Florida, US.
Space shuttle Atlantis moves to Kennedy centre


Space shuttle Atlantis will make its final journey next month when it is moved into its new US$100m (76m euro, £64m) permanent home at the Kennedy Space Center.
NASA to open up Kennedy Space Center's Launch Control Center


The National Aeronautics and Space Administration (NASA) is to enable visitors to access Kennedy Space Center's Launch Control Center for the first time in more than 30 years.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
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QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
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FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
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+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

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Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
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