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NEWS
Japan designating 88 anime 'sacred spots' in effort to boost international tourism
POSTED 19 Sep 2016 . BY Tom Anstey
Shows such as Your Name will be used to promote Japanese tourism sites
Japan’s government wants the nation's popular anime and manga franchises to boost tourism in the country, with plans to designate 88 “animation spots” nationwide in places where popular characters are presented.

The heritage plan will identify train stations, school campuses, shrines and other Japanese landmarks depicted in manga or anime as “seichi” – translated into “sacred spots”.

Anime and manga fans worldwide can now vote on which landmarks are designated, through a website set up in several languages including Chinese and English.

"It is impressive that the presence of Japan’s pop culture in the world has grown into something that can be on par with Hollywood," said Tsugihiko Kadokawa, vice president of the Anime Tourism Association and the chair of publisher Kadokawa Corp, which is backing the scheme. "Animation can change the times."

In addition to Kadokawa Corp, travel agency JTB Corp., Narita International Airport Corp. and Japan Airlines Co are backing the effort, which will include package holidays built around visits to the locations.

Anime tourism has proved popular for Japan on an unofficial basis, with examples of popular destinations including a railroad crossing near Kamakura, Kanagawa Prefecture, which is popular with fans of anime series Slam Dunk, and a stairway leading to a shrine in Tokyo, which has seen an increase in visitor numbers thanks to the runaway success of Your Name.

Japan welcomed a record 19.73 million tourists in 2015. As of July, the total was 14 million people – an increase of 26.7 per cent year-on-year according to statistics from the Japan National Tourism Organisation.
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  Universal Japan introducing videogame, anime and manga attraction in the new year


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Jobs    News   Products   Magazine   Subscribe
NEWS
Japan designating 88 anime 'sacred spots' in effort to boost international tourism
POSTED 19 Sep 2016 . BY Tom Anstey
Shows such as Your Name will be used to promote Japanese tourism sites
Japan’s government wants the nation's popular anime and manga franchises to boost tourism in the country, with plans to designate 88 “animation spots” nationwide in places where popular characters are presented.

The heritage plan will identify train stations, school campuses, shrines and other Japanese landmarks depicted in manga or anime as “seichi” – translated into “sacred spots”.

Anime and manga fans worldwide can now vote on which landmarks are designated, through a website set up in several languages including Chinese and English.

"It is impressive that the presence of Japan’s pop culture in the world has grown into something that can be on par with Hollywood," said Tsugihiko Kadokawa, vice president of the Anime Tourism Association and the chair of publisher Kadokawa Corp, which is backing the scheme. "Animation can change the times."

In addition to Kadokawa Corp, travel agency JTB Corp., Narita International Airport Corp. and Japan Airlines Co are backing the effort, which will include package holidays built around visits to the locations.

Anime tourism has proved popular for Japan on an unofficial basis, with examples of popular destinations including a railroad crossing near Kamakura, Kanagawa Prefecture, which is popular with fans of anime series Slam Dunk, and a stairway leading to a shrine in Tokyo, which has seen an increase in visitor numbers thanks to the runaway success of Your Name.

Japan welcomed a record 19.73 million tourists in 2015. As of July, the total was 14 million people – an increase of 26.7 per cent year-on-year according to statistics from the Japan National Tourism Organisation.
RELATED STORIES
Life-sized Catbus to form centrepiece of reimagined Ghibli Museum


Japan’s Ghibli Museum in Tokyo is planning to create a life-sized replica of the famous Catbus from anime classic My Neighbour Totoro.
Hayao Miyazaki's magical landscapes to become a reality with plans for nature theme park


Oscar-winning filmmaker Hayao Miyazaki has revealed plans to create real-life versions of the landscapes from his imaginative anime films, unveiling designs for a 10,000-acre (40,000sq m) nature park on a remote island off the coast of Japan.
One Piece theme park developer finally unveils plans for new attraction


After keeping tight-lipped about its upcoming anime theme park project in Tokyo, developer Amusequest has finally revealed some details about its upcoming One Piece attraction, releasing a range of concept art.
Universal Japan introducing videogame, anime and manga attraction in the new year


Universal Studios Japan has unveiled plans for a new attraction to feature anime, manga and other elements of Japanese pop culture.
MORE NEWS
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Disney confirms US$30 billion investment programme as it highlights its economic impact
Disney has reaffirmed its commitment to investing US$30 billion in its US parks and cruise business by 2033, using new America250 celebrations to underline the role its attractions play in supporting jobs, tourism and economic growth.
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
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Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
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CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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