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NEWS
Sony unveils haptic Jumanji experience at Times Square headquarters
POSTED 01 Dec 2017 . BY Tom Anstey
Left to right: Jack Black, The Rock, Kevin Hart and Karen Gillian star in the Jumanji reboot
Ahead of the release of Jumanji: Welcome to the Jungle, Sony has unveiled a new experience at its visitor attraction in Times Square, New York, which uses 3D and haptic technology to create an immersive experience based on the movie.

Installed at Sony Square NYC – a public showcase for the latest in Sony entertainment and technology that opened last year – the new Jumanji experience plays out in the form of an interactive game where players must save the world of Jumanji by going on a perilous journey to retrieve a precious jewel.

In the experience, visitors wear a haptic vest and 3D glasses. They are then 'dropped' in the Jumanji jungle, playing one of the new movie’s four characters.

Once in game, they must explore the jungle, feeling each movement as the haptic vest reacts to objects such as stones, branches and coconuts thrown by animals.

The temporary Jumanji exhibit debuted on 30 November and ends its run on 8 January 2018. The film will be released in cinemas on 20 December.
RELATED STORIES
  Lionsgate and Parques Reunidos plan Times Square attraction


Lionsgate and Parques Reunidos are bringing a new attraction to the heart of New York City, with plans to launch a branded Lionsgate entertainment centre in Times Square.
  Snøhetta celebrate 'radical reinvention' of New York's Times Square


International architecture studio Snøhetta are today (19 April) celebrating the official completion of their hotly-anticipated revamp of the most visited destination in the United States – New York’s Times Square.
  Immersive National Geographic experience coming to Times Square


National Geographic is bringing its first ever branded immersive entertainment centre to New York’s Times Square after signing a 15-year deal with real estate developer Kushner Properties.
  The Void brings Ghostbusters VR experience to Madame Tussauds


Madame Tussauds in New York has teamed with The Void to create the brand new Ghostbusters Experience, incorporating VR and highly immersive theming to create a never-before-seen offering in the heart of Times Square.
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
+ More news   

COMPANY PROFILES
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

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09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
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Jobs    News   Products   Magazine   Subscribe
NEWS
Sony unveils haptic Jumanji experience at Times Square headquarters
POSTED 01 Dec 2017 . BY Tom Anstey
Left to right: Jack Black, The Rock, Kevin Hart and Karen Gillian star in the Jumanji reboot
Ahead of the release of Jumanji: Welcome to the Jungle, Sony has unveiled a new experience at its visitor attraction in Times Square, New York, which uses 3D and haptic technology to create an immersive experience based on the movie.

Installed at Sony Square NYC – a public showcase for the latest in Sony entertainment and technology that opened last year – the new Jumanji experience plays out in the form of an interactive game where players must save the world of Jumanji by going on a perilous journey to retrieve a precious jewel.

In the experience, visitors wear a haptic vest and 3D glasses. They are then 'dropped' in the Jumanji jungle, playing one of the new movie’s four characters.

Once in game, they must explore the jungle, feeling each movement as the haptic vest reacts to objects such as stones, branches and coconuts thrown by animals.

The temporary Jumanji exhibit debuted on 30 November and ends its run on 8 January 2018. The film will be released in cinemas on 20 December.
RELATED STORIES
Lionsgate and Parques Reunidos plan Times Square attraction


Lionsgate and Parques Reunidos are bringing a new attraction to the heart of New York City, with plans to launch a branded Lionsgate entertainment centre in Times Square.
Snøhetta celebrate 'radical reinvention' of New York's Times Square


International architecture studio Snøhetta are today (19 April) celebrating the official completion of their hotly-anticipated revamp of the most visited destination in the United States – New York’s Times Square.
Immersive National Geographic experience coming to Times Square


National Geographic is bringing its first ever branded immersive entertainment centre to New York’s Times Square after signing a 15-year deal with real estate developer Kushner Properties.
The Void brings Ghostbusters VR experience to Madame Tussauds


Madame Tussauds in New York has teamed with The Void to create the brand new Ghostbusters Experience, incorporating VR and highly immersive theming to create a never-before-seen offering in the heart of Times Square.
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium upgrades its visitor experience with new Immersion Theater
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx- Iwerks, as part of a wider strategy to enhance the guest experience and create additional revenue opportunities.
+ More news   
 
COMPANY PROFILES
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
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