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NEWS
Join The Movement campaign launches to get people active during lockdown
POSTED 27 Mar 2020 . BY Tom Walker
The campaign is designed to provide inspiration and trusted information to the public about how to stay fit at home Credit: Shutterstock
A new national campaign has been launched to encourage people to stay physically active at their homes during the COVID-19 (Coronavirus) lockdown.

The Join the Movement campaign is designed to provide inspiration and trusted information to the public about how to keep fit in and around the home during the pandemic.

Funded by The National Lottery and created by Sport England, the campaign has its own online hub, giving access to a range of home workout options – including existing free exercise content and advice from organisations such as the NHS.

Added to that are workouts from popular fitness brands and influencers such as Les Mills on Demand, The Body Coach (Joe Wicks) and FiiT – many of whom are offering extended free trials to help people get active at home.

“What matters more than anything right now is that people stay home, save lives and protect the NHS,” said Sport England CEO Tim Hollingsworth.

“What that can’t and mustn’t mean is we stop being active, which we believe is now more important than ever.

“It’s not just a means of maintaining physical health but also to support mental wellbeing and helping people to deal with the anxiety that this period will inevitably bring.

“Despite this time of great uncertainty, we’re already seeing people find fun and creative new ways to get moving and come together, even while staying apart.

“This campaign seeks to help bring together the best of that and encourages people to share what they're doing using #StayInWorkOut.”

• To view the onlibe hub, click here.
RELATED STORIES
  Thor actor Chris Hemsworth offers free access to home-fitness app Centrfit


Hollywood star Chris Hemsworth is making his online fitness programme Centrfit available for free for the next six weeks.
  Physical activity sector leaders welcome help for self-employed – but question delay until June


Physical activity sector bodies have welcomed the government's measures to help the UK's self- employed workers during the COVID-19 (Coronavirus) pandemic.
  YouTube star Joe Wicks 'in talks' with national channels


Joe Wicks, the personal trainer who has become a global star thanks to his daily exercise sessions for families, is understood to be in talks with at least two major UK TV channels.
  Sports minister says government is engaging with gyms and PTs via Sport England during lockdown


Sports minister Nigel Huddleston has said the DCMS is working closely with Sport England to promote health and fitness during the current lockdown – and that it's using the sports body to in turn engage with the fitness industry.
MORE NEWS
London Museum makes destination dining part of the attraction
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OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
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NEWS
Join The Movement campaign launches to get people active during lockdown
POSTED 27 Mar 2020 . BY Tom Walker
The campaign is designed to provide inspiration and trusted information to the public about how to stay fit at home Credit: Shutterstock
A new national campaign has been launched to encourage people to stay physically active at their homes during the COVID-19 (Coronavirus) lockdown.

The Join the Movement campaign is designed to provide inspiration and trusted information to the public about how to keep fit in and around the home during the pandemic.

Funded by The National Lottery and created by Sport England, the campaign has its own online hub, giving access to a range of home workout options – including existing free exercise content and advice from organisations such as the NHS.

Added to that are workouts from popular fitness brands and influencers such as Les Mills on Demand, The Body Coach (Joe Wicks) and FiiT – many of whom are offering extended free trials to help people get active at home.

“What matters more than anything right now is that people stay home, save lives and protect the NHS,” said Sport England CEO Tim Hollingsworth.

“What that can’t and mustn’t mean is we stop being active, which we believe is now more important than ever.

“It’s not just a means of maintaining physical health but also to support mental wellbeing and helping people to deal with the anxiety that this period will inevitably bring.

“Despite this time of great uncertainty, we’re already seeing people find fun and creative new ways to get moving and come together, even while staying apart.

“This campaign seeks to help bring together the best of that and encourages people to share what they're doing using #StayInWorkOut.”

• To view the onlibe hub, click here.
RELATED STORIES
Thor actor Chris Hemsworth offers free access to home-fitness app Centrfit


Hollywood star Chris Hemsworth is making his online fitness programme Centrfit available for free for the next six weeks.
Physical activity sector leaders welcome help for self-employed – but question delay until June


Physical activity sector bodies have welcomed the government's measures to help the UK's self- employed workers during the COVID-19 (Coronavirus) pandemic.
YouTube star Joe Wicks 'in talks' with national channels


Joe Wicks, the personal trainer who has become a global star thanks to his daily exercise sessions for families, is understood to be in talks with at least two major UK TV channels.
Sports minister says government is engaging with gyms and PTs via Sport England during lockdown


Sports minister Nigel Huddleston has said the DCMS is working closely with Sport England to promote health and fitness during the current lockdown – and that it's using the sports body to in turn engage with the fitness industry.
MORE NEWS
London Museum makes destination dining part of the attraction
London Museum will open four new food and drink destinations when it launches its new home at Smithfield on 28 November, making hospitality a central part of the visitor experience at one of the capital's biggest cultural openings of the year.
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
+ More news   
 
COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
28-29 Sep 2026

Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate, 28-29 Sept 2026

Grand Ballroom, METT Singapore, Singapore
+ More diary  
 


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