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Iron Man takes flight with new Hong Kong Disneyland experience
POSTED 19 Jan 2017 . BY Tom Anstey
The world-first 4D attraction takes guests on a journey through the world of Tony Stark, including a tour of the Stark Expo and a virtual flight over Hong Kong with Iron Man as he battles Hydra
Hong Kong Disneyland has launched its latest attraction and first Marvel-themed ride – the new Iron Man Experience.

Complete with flight simulators, 3-D projection, surround sound and other special effects, the world-first 4D attraction takes guests on a journey through the world of Tony Stark, including a tour of the Stark Expo and a virtual flight over Hong Kong with Iron Man as he battles Hydra.

The attraction also offer opportunities to meet Iron Man in person during the adventure, and to try on the Iron Man armor virtually, with four exhibition halls showcasing objects such as Captain America’s prototype shield, the Iron Man Mark III suit, the first miniaturized Arc Reactor, the unbreakable Stark Everglass, the MyJARVIS intelligent home system, and a collection of Iron Wings.

Guests can also buy Iron Man merchandise from the new Expo Shop and enjoy a range of Iron Man-themed dining options at the resort hotels.

“This first Iron Man ride-through attraction and immersive interactive experience will truly make Hong Kong proud, as more than 70 Disney Imagineers from the city contributed their innovative talent working hand in hand with the international Walt Disney Imagineering team and the Marvel team to create this world’s first Iron Man-themed area,” said Bob Chapek, chair of Walt Disney Parks & Resorts.

"We are always pushing the boundaries of creativity and innovation so that our guests can step into the magical worlds of their favourite stories and meet their most beloved characters.”

As part of its development plan, a new Marvel-themed ride will debut in 2018, with further Marvel-themed expansions planned, including a ride based on The Avengers.
RELATED STORIES
  Frozen and Marvel attractions coming to Hong Kong Disneyland as part of US$1.4bn expansion


Disney will plough US$1.4bn (€1.3bn, £1.1bn) into upgrading its Hong Kong attraction with Frozen and Marvel zones in an attempt to make the theme park profitable again.
  Wanda hires former Hong Kong Disneyland head to run theme park division


As Disney and Wanda’s public war for dominance across China continues to rage on, Wanda chair Wang Jianlin has reportedly hired former Disney executive Andrew Kam to lead its charge into the theme park sector.
  Hong Kong Disneyland targets Asian tourists with Iron Man attraction


Hong Kong Disneyland has announced an Iron Man-themed attraction in addition to its new hotel. The move is part of the park’s drive to attract more guests from the lucrative Asian market.
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NEWS
Iron Man takes flight with new Hong Kong Disneyland experience
POSTED 19 Jan 2017 . BY Tom Anstey
The world-first 4D attraction takes guests on a journey through the world of Tony Stark, including a tour of the Stark Expo and a virtual flight over Hong Kong with Iron Man as he battles Hydra
Hong Kong Disneyland has launched its latest attraction and first Marvel-themed ride – the new Iron Man Experience.

Complete with flight simulators, 3-D projection, surround sound and other special effects, the world-first 4D attraction takes guests on a journey through the world of Tony Stark, including a tour of the Stark Expo and a virtual flight over Hong Kong with Iron Man as he battles Hydra.

The attraction also offer opportunities to meet Iron Man in person during the adventure, and to try on the Iron Man armor virtually, with four exhibition halls showcasing objects such as Captain America’s prototype shield, the Iron Man Mark III suit, the first miniaturized Arc Reactor, the unbreakable Stark Everglass, the MyJARVIS intelligent home system, and a collection of Iron Wings.

Guests can also buy Iron Man merchandise from the new Expo Shop and enjoy a range of Iron Man-themed dining options at the resort hotels.

“This first Iron Man ride-through attraction and immersive interactive experience will truly make Hong Kong proud, as more than 70 Disney Imagineers from the city contributed their innovative talent working hand in hand with the international Walt Disney Imagineering team and the Marvel team to create this world’s first Iron Man-themed area,” said Bob Chapek, chair of Walt Disney Parks & Resorts.

"We are always pushing the boundaries of creativity and innovation so that our guests can step into the magical worlds of their favourite stories and meet their most beloved characters.”

As part of its development plan, a new Marvel-themed ride will debut in 2018, with further Marvel-themed expansions planned, including a ride based on The Avengers.
RELATED STORIES
Frozen and Marvel attractions coming to Hong Kong Disneyland as part of US$1.4bn expansion


Disney will plough US$1.4bn (€1.3bn, £1.1bn) into upgrading its Hong Kong attraction with Frozen and Marvel zones in an attempt to make the theme park profitable again.
Wanda hires former Hong Kong Disneyland head to run theme park division


As Disney and Wanda’s public war for dominance across China continues to rage on, Wanda chair Wang Jianlin has reportedly hired former Disney executive Andrew Kam to lead its charge into the theme park sector.
Hong Kong Disneyland targets Asian tourists with Iron Man attraction


Hong Kong Disneyland has announced an Iron Man-themed attraction in addition to its new hotel. The move is part of the park’s drive to attract more guests from the lucrative Asian market.
MORE NEWS
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
+ More news   
 
COMPANY PROFILES
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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