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NEWS
Ireland to retain tourism industry's lower VAT rate until 2014
POSTED 14 May 2012 . BY Pete Hayman
Image: The rate applies to tourism sector products

Ireland's tourism, hospitality and leisure industry has received a boost after it was revealed that a temporary 9 per cent VAT rate introduced in July 2011 will remain throughout 2013.

The reduced rate was implemented by the government in order to increase inbound tourism and create jobs, and applies to products such as hotel accommodation and restaurant meals.

Tourism minister Leo Varadkar has now said the measure will be kept until the end of next year to benefit The Gathering Ireland 2013, a year-long programme of festivals.

Varadkar said: "Early indications are that the policy is working. Employment among accommodation and food providers has increased by around 6,300 since 1 July last year.

"The VAT reduction has also enabled businesses to be more competitive and offer lower prices to their customers."

Meanwhile, Taioseach Enda Kenny and Tánaiste Eamon Gilmore have launched The Gathering Ireland 2013, which is set to be the country's largest-ever tourism event.

A programme of festivals and events will take place in a bid to attract more inbound visitors, with plans including a new music festival and international GAA events among others.

Kenny said: "The Gathering aims to engage with our global diaspora, to entice them to come home in 2013 and to encourage them to extend an invitation to Ireland to others."

Details: www.transport.ie (VAT rate announcement)
Details: www.transport.ie (The Gathering Ireland 2013)

Image: Tourism Ireland/Holger Leue
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Get Attractions Management digital magazine FREE
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NEWS
Ireland to retain tourism industry's lower VAT rate until 2014
POSTED 14 May 2012 . BY Pete Hayman
Image: The rate applies to tourism sector products

Ireland's tourism, hospitality and leisure industry has received a boost after it was revealed that a temporary 9 per cent VAT rate introduced in July 2011 will remain throughout 2013.

The reduced rate was implemented by the government in order to increase inbound tourism and create jobs, and applies to products such as hotel accommodation and restaurant meals.

Tourism minister Leo Varadkar has now said the measure will be kept until the end of next year to benefit The Gathering Ireland 2013, a year-long programme of festivals.

Varadkar said: "Early indications are that the policy is working. Employment among accommodation and food providers has increased by around 6,300 since 1 July last year.

"The VAT reduction has also enabled businesses to be more competitive and offer lower prices to their customers."

Meanwhile, Taioseach Enda Kenny and Tánaiste Eamon Gilmore have launched The Gathering Ireland 2013, which is set to be the country's largest-ever tourism event.

A programme of festivals and events will take place in a bid to attract more inbound visitors, with plans including a new music festival and international GAA events among others.

Kenny said: "The Gathering aims to engage with our global diaspora, to entice them to come home in 2013 and to encourage them to extend an invitation to Ireland to others."

Details: www.transport.ie (VAT rate announcement)
Details: www.transport.ie (The Gathering Ireland 2013)

Image: Tourism Ireland/Holger Leue
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
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instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

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