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NEWS
IAAPA 2015: Sally reveals world-first Walking Dead attraction
POSTED 19 Nov 2015 . BY Tom Anstey
Sally offered a first look at the attraction with its walker animatronic Credit: Tom Anstey
Following great success at IAAPA 2014 with its Justice League animatronic reveal, the Sally Corporation has followed suit at this year’s event in Orlando, offering a sneak peek at its brand new Walking Dead attraction.

Licensed to Sally by AMC on the back of the success for the critically-acclaimed Justice League ride, which opened at Six Flags over Texas in May, the new attraction will offer the first officially licensed Walking Dead ride by AMC.

Working in partnership with AMC and Striker Entertainment, “Walking Dead: Battle For Survival” takes the form of a world-first immersive dark ride based on the award-winning television series. According to Sally, the ride will feature interactivity, motion-based ride vehicles, media-based scenes using large CG projection screens, detailed theming and 4D special effects to immerse guests in the world of the Walking Dead.

Showcasing the attraction at IAAPA, Sally had the first animatronic walker (zombie), which was prominently displayed on the trade show floor attracting interest from many in attendance.

No location has been set yet for the ride but a Sally representative told Attractions Management that the company are in the midst of finalising a deal to give the attraction a home in a major theme park. The ride design is already complete and can be rolled out across multiple attractions.

Check back with Attractions Management and AM2 during the week for all the latest breaking news coming from IAAPA 2015

The Sally booth was a big hit with atendees to IAAPA Credit: Tom Anstey
The animatronic uses advanced technology to create an immersive experience Credit: Tom Anstey
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NEWS
IAAPA 2015: Sally reveals world-first Walking Dead attraction
POSTED 19 Nov 2015 . BY Tom Anstey
Sally offered a first look at the attraction with its walker animatronic Credit: Tom Anstey
Following great success at IAAPA 2014 with its Justice League animatronic reveal, the Sally Corporation has followed suit at this year’s event in Orlando, offering a sneak peek at its brand new Walking Dead attraction.

Licensed to Sally by AMC on the back of the success for the critically-acclaimed Justice League ride, which opened at Six Flags over Texas in May, the new attraction will offer the first officially licensed Walking Dead ride by AMC.

Working in partnership with AMC and Striker Entertainment, “Walking Dead: Battle For Survival” takes the form of a world-first immersive dark ride based on the award-winning television series. According to Sally, the ride will feature interactivity, motion-based ride vehicles, media-based scenes using large CG projection screens, detailed theming and 4D special effects to immerse guests in the world of the Walking Dead.

Showcasing the attraction at IAAPA, Sally had the first animatronic walker (zombie), which was prominently displayed on the trade show floor attracting interest from many in attendance.

No location has been set yet for the ride but a Sally representative told Attractions Management that the company are in the midst of finalising a deal to give the attraction a home in a major theme park. The ride design is already complete and can be rolled out across multiple attractions.

Check back with Attractions Management and AM2 during the week for all the latest breaking news coming from IAAPA 2015

The Sally booth was a big hit with atendees to IAAPA Credit: Tom Anstey
The animatronic uses advanced technology to create an immersive experience Credit: Tom Anstey
RELATED STORIES
IAAPA 2015: Coaster within a coaster coming to Playland's Castaway Cove


S&S Worldwide unveiled its new ride vehicle at IAAPA yesterday (17 November), as the opening date for its magnetic triple launch coaster was confirmed. Once the coaster is finished, a second coaster is to be built around it.
IAAPA 2015: Keith James wins lifetime achievement Thea award


Keith James, CEO of Jack Rouse Associates, won a lifetime achievement award from the Themed Entertainments Association (TEA) yesterday.
IAAPA 2015: SeaWorld CEO Joel Manby outlines company's vision for the future


SeaWorld Entertainment's new CEO Joel Manby has revealed new details about the company's future plans, rebuilding company strategy from the ground up, with an enhanced focus on conservation and creating meaningful experiences for its guests.
IAAPA 2015: McReynolds makes grand entrance as new chair during opening ceremony


IAAPA 2015 is officially underway in Orlando, Florida, as the opening ceremony saw the organisation's strategic plan up until 2018 revealed and the grand introduction of new chair, John McReynolds, while also showcasing and celebrating the best and brightest from the industry over the past year.
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
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ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
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