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NEWS
Hot weather hits visitor numbers at UK attractions
POSTED 19 Feb 2004 . BY
Blackpool Pleasure Beach was the most popular UK attraction in 2003
The very hot weather of last summer along with the effects of both SARS and the war in Iraq on foreign travel have been blamed for falling visitor numbers reported by members of the Association of Leading Visitor Attractions (ALVA).

Of the five most popular attractions last year, all are free to enter, but only one, the Science Museum, saw an increase in visitor numbers.

Blackpool Pleasure Beach was the most popular attraction in Britain last year with 6.2 million visits in 2003, down 3.5 per cent on 2002.

The British Museum was second most popular with 4.5 million visits – a drop of 0.5 per cent.

Tate Modern received 3.9 million visitors, down 16 per cent; the Natural History Museum received 3 million, down 3 per cent and the Science Museum received 2.9 million visitors, up 6 per cent.

The Eden project saw the biggest fall of the top attractions – 19 per cent – down to 1.4 million visitors.

Director of ALVA, Robin Broke, said: “Last year started strongly, but the impossibly hot summer meant visitor numbers fell.

“However, one year does not constitute a trend so we must wait and see what figures are like if we have another hot season."

The Museum of Liverpool Life saw the greatest percentage increase in visitors of ALVA members, with 40 per cent growth to 352,000 visitors. This is attributed to increased interest in the city in advance of its being European Capital of Culture 2008.

The Imperial War Museum North saw the greatest fall, of 55 per cent, down to 305,000 visitors, which Broke said is simply a natural settling down after the boom in visitors for the first two years of its operation.

The most popular attractions charging for entrance were The Tower of London (at seventh most popular overall, with 2 million visitors), the Eden Project (eighth), Legoland Windsor (ninth, with 1.3 million visitors) Edinburgh Castle (eleventh, with 1.2 million visitors) and Kew Gardens (thirteenth, with just over a million visitors).

“There is a lot of optimism within the industry for 2004,” said Broke. “The public are more robust and recover more and more quickly from world crises, so we are confident people will continue to visit our world-class attractions.”

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NEWS
Hot weather hits visitor numbers at UK attractions
POSTED 19 Feb 2004 . BY
Blackpool Pleasure Beach was the most popular UK attraction in 2003
The very hot weather of last summer along with the effects of both SARS and the war in Iraq on foreign travel have been blamed for falling visitor numbers reported by members of the Association of Leading Visitor Attractions (ALVA).

Of the five most popular attractions last year, all are free to enter, but only one, the Science Museum, saw an increase in visitor numbers.

Blackpool Pleasure Beach was the most popular attraction in Britain last year with 6.2 million visits in 2003, down 3.5 per cent on 2002.

The British Museum was second most popular with 4.5 million visits – a drop of 0.5 per cent.

Tate Modern received 3.9 million visitors, down 16 per cent; the Natural History Museum received 3 million, down 3 per cent and the Science Museum received 2.9 million visitors, up 6 per cent.

The Eden project saw the biggest fall of the top attractions – 19 per cent – down to 1.4 million visitors.

Director of ALVA, Robin Broke, said: “Last year started strongly, but the impossibly hot summer meant visitor numbers fell.

“However, one year does not constitute a trend so we must wait and see what figures are like if we have another hot season."

The Museum of Liverpool Life saw the greatest percentage increase in visitors of ALVA members, with 40 per cent growth to 352,000 visitors. This is attributed to increased interest in the city in advance of its being European Capital of Culture 2008.

The Imperial War Museum North saw the greatest fall, of 55 per cent, down to 305,000 visitors, which Broke said is simply a natural settling down after the boom in visitors for the first two years of its operation.

The most popular attractions charging for entrance were The Tower of London (at seventh most popular overall, with 2 million visitors), the Eden Project (eighth), Legoland Windsor (ninth, with 1.3 million visitors) Edinburgh Castle (eleventh, with 1.2 million visitors) and Kew Gardens (thirteenth, with just over a million visitors).

“There is a lot of optimism within the industry for 2004,” said Broke. “The public are more robust and recover more and more quickly from world crises, so we are confident people will continue to visit our world-class attractions.”

MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
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iPlayCo was established in 1999. [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
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We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
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Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
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ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
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