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NEWS
Get your brain massaged at Four Seasons Oahu, Hawaii
POSTED 23 Jan 2020 . BY Megan Whitby
Four Seasons Resort Oahu at Ko Olina, Hawaii, has launched a 'Deep Brain Massage'

The Deep Brain Massage relies on the push-pull relationship between two competing types of attention (bottom-up and top-down) which define all human interactions with the world around us
– Alex Theory
Immersive wellness company Sensync has partnered with Four Seasons Resort Oahu at Ko Olina, Hawaii, to launch a VR spa experience.

Sensync’s Deep Brain Massage treatments are delivered in The Vessel – a VR pod designed to "displace guests from the burdens of their mind and unlock new approaches for relaxation and restoration".

Sensync founders Alex Theory and Adam Gazzaley said: “The Deep Brain Massage relies on the push-pull relationship between two competing types of attention (bottom-up and top-down) which define all human interactions with the world around us.”

The journeys are designed to help 'reset' customer's brains to achieve a state of tranquillity. The idea is that guests’ focus is pulled away from goal-directed thoughts, allowing a much-needed restoration from cognitive fatigue.

In the pod guests see, hear, smell, feel and experience sensations of nature. These are presented in unison to leverage the power of sensory synchronisation.

This creates immersive nature experiences that are personalised in real-time using recordings of the guest’s physiological responses. The pod monitors real-time data such as respiration and heart rates, and electrodermal activity and then adjusts the treatment accordingly.

This personalised data is then shared with guests on a tablet after their treatment in the form of a map of their journey, to show how they react to different stimuli.

Sensync’s Deep Brain Massage is claimed to be one of the first experiences to deliver state-of-the-art stereoscopic visuals, spatial audio, scent, vibroacoustics, breeze effects and customised temperature control in unison.

The Vessel offers a series of nature-themed journeys – such as Ocean Cove, Crystal Cave and Floating Clouds – ranging from 20-80 minutes, based on guest’s preference. Four Seasons Oahu at Ko Olina is offering 20-minute and 40-minute treatments, costing US$75 and US$135 respectively.

Theory and Gazzaley told Spa Business: “Four Seasons was introduced to our company through shared connections in the healthcare industry, and reached out to partner with us in order to introduce our novel technology to its guests”.
RELATED STORIES
  Jean-Michel Gathy's Four Seasons Hotel Bangkok at Chao Phraya River approaches opening


The Four Seasons (@FourSeasons) Hotel Bangkok at Chao Phraya River is due to open early this year, with a design by Denniston founder Jean-Michel Gathy that is inspired by Thai culture and the hotel's riverfront location.
  Four Seasons New Orleans will have panoramic views of the Mississippi


Four Seasons has announced it will open a property in New Orleans in late 2020.
  Four Seasons to expand luxury Mexico collection


Four Seasons Hotel and Resorts has announced plans to add a fourth Mexican Resort – Four Seasons Resort and Residences Cabo San Lucas at Cabo Del Sol – which is slated to open in 2022.
  FEATURE: New Opening: Crystal palace


Verena Lasvigne-Fox heads up a gem-themed ‘spa in the sky’ at Four Seasons Philadelphia
MORE NEWS
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
+ More news   
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Jobs    News   Products   Magazine   Subscribe
NEWS
Get your brain massaged at Four Seasons Oahu, Hawaii
POSTED 23 Jan 2020 . BY Megan Whitby
Four Seasons Resort Oahu at Ko Olina, Hawaii, has launched a 'Deep Brain Massage'
The Deep Brain Massage relies on the push-pull relationship between two competing types of attention (bottom-up and top-down) which define all human interactions with the world around us
– Alex Theory
Immersive wellness company Sensync has partnered with Four Seasons Resort Oahu at Ko Olina, Hawaii, to launch a VR spa experience.

Sensync’s Deep Brain Massage treatments are delivered in The Vessel – a VR pod designed to "displace guests from the burdens of their mind and unlock new approaches for relaxation and restoration".

Sensync founders Alex Theory and Adam Gazzaley said: “The Deep Brain Massage relies on the push-pull relationship between two competing types of attention (bottom-up and top-down) which define all human interactions with the world around us.”

The journeys are designed to help 'reset' customer's brains to achieve a state of tranquillity. The idea is that guests’ focus is pulled away from goal-directed thoughts, allowing a much-needed restoration from cognitive fatigue.

In the pod guests see, hear, smell, feel and experience sensations of nature. These are presented in unison to leverage the power of sensory synchronisation.

This creates immersive nature experiences that are personalised in real-time using recordings of the guest’s physiological responses. The pod monitors real-time data such as respiration and heart rates, and electrodermal activity and then adjusts the treatment accordingly.

This personalised data is then shared with guests on a tablet after their treatment in the form of a map of their journey, to show how they react to different stimuli.

Sensync’s Deep Brain Massage is claimed to be one of the first experiences to deliver state-of-the-art stereoscopic visuals, spatial audio, scent, vibroacoustics, breeze effects and customised temperature control in unison.

The Vessel offers a series of nature-themed journeys – such as Ocean Cove, Crystal Cave and Floating Clouds – ranging from 20-80 minutes, based on guest’s preference. Four Seasons Oahu at Ko Olina is offering 20-minute and 40-minute treatments, costing US$75 and US$135 respectively.

Theory and Gazzaley told Spa Business: “Four Seasons was introduced to our company through shared connections in the healthcare industry, and reached out to partner with us in order to introduce our novel technology to its guests”.
RELATED STORIES
Jean-Michel Gathy's Four Seasons Hotel Bangkok at Chao Phraya River approaches opening


The Four Seasons (@FourSeasons) Hotel Bangkok at Chao Phraya River is due to open early this year, with a design by Denniston founder Jean-Michel Gathy that is inspired by Thai culture and the hotel's riverfront location.
Four Seasons New Orleans will have panoramic views of the Mississippi


Four Seasons has announced it will open a property in New Orleans in late 2020.
Four Seasons to expand luxury Mexico collection


Four Seasons Hotel and Resorts has announced plans to add a fourth Mexican Resort – Four Seasons Resort and Residences Cabo San Lucas at Cabo Del Sol – which is slated to open in 2022.
FEATURE: New Opening: Crystal palace


Verena Lasvigne-Fox heads up a gem-themed ‘spa in the sky’ at Four Seasons Philadelphia
MORE NEWS
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
+ More news   
 
COMPANY PROFILES
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
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