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NEWS
IAAPA 2017 Exclusive: Frontgrid announces two new product launches
POSTED 16 Nov 2017 . BY Lauren Heath-Jones
Matt Wells (left) is CEO and founder of Frontgrid
Matt Wells (left) is CEO and founder of Frontgrid
Frontgrid has announced the launch of two new products based on its world-first Paradrop VR attraction at the IAAPA Attractions Expo in Orlando, Florida.

Paradrop VR - which has already sold its first unit to the Universe Science Park in Denmark - is an IP-protected, world-first attraction that enables riders to experience paragliding. It also features an element of gamification that lets riders score points during their virtual descent.

Paradrop VR, developed in partnership with media-based dynamic attractions specialist Simworx, has released a new version of the ride that is designed to simulate the sensation of hang gliding. It features new theming, including a hang glider canopy, and a handle bar that controls the ride’s movement.

The second launch is an outdoor version of the Paradrop VR, which will enable operators to place the ride outside.

“When we launched Paradrop VR we always saw it as something that would suit an indoor FEC, retail kind of environment," said Matt Wells, CEO and founder of Frontgrid, speaking to Attractions Management.

"Now it can be bought as part of an outdoor package, operators can effectively put it inside a building or put it outside and it’s ready to operate."

Check back with Attractions Management and AM2 during the week for all the latest breaking news from IAAPA 2017

A new version of the ride is designed to simulate the sensation of hang gliding
RELATED STORIES
  EAS 2017: Frontgrid and Simworx launch 'world first' VR attraction


Industry newcomer Frontgrid has partnered with media-based dynamic simulation attraction developer Simworx to launch a 'world first' virtual reality attraction at this year's Euro Attractions Show (EAS).
  FEATURE: Promotional feature: Simworx


Simworx partners with Frontgrid to bring new ‘world-first’ attraction to market
MORE NEWS
London Museum makes destination dining part of the attraction
London Museum will open four new food and drink destinations when it launches its new home at Smithfield on 28 November, making hospitality a central part of the visitor experience at one of the capital's biggest cultural openings of the year.
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
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iPlayCo was established in 1999. [more...]
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A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
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23-26 Aug 2026

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Jobs    News   Products   Magazine   Subscribe
NEWS
IAAPA 2017 Exclusive: Frontgrid announces two new product launches
POSTED 16 Nov 2017 . BY Lauren Heath-Jones
Matt Wells (left) is CEO and founder of Frontgrid
Matt Wells (left) is CEO and founder of Frontgrid
Frontgrid has announced the launch of two new products based on its world-first Paradrop VR attraction at the IAAPA Attractions Expo in Orlando, Florida.

Paradrop VR - which has already sold its first unit to the Universe Science Park in Denmark - is an IP-protected, world-first attraction that enables riders to experience paragliding. It also features an element of gamification that lets riders score points during their virtual descent.

Paradrop VR, developed in partnership with media-based dynamic attractions specialist Simworx, has released a new version of the ride that is designed to simulate the sensation of hang gliding. It features new theming, including a hang glider canopy, and a handle bar that controls the ride’s movement.

The second launch is an outdoor version of the Paradrop VR, which will enable operators to place the ride outside.

“When we launched Paradrop VR we always saw it as something that would suit an indoor FEC, retail kind of environment," said Matt Wells, CEO and founder of Frontgrid, speaking to Attractions Management.

"Now it can be bought as part of an outdoor package, operators can effectively put it inside a building or put it outside and it’s ready to operate."

Check back with Attractions Management and AM2 during the week for all the latest breaking news from IAAPA 2017

A new version of the ride is designed to simulate the sensation of hang gliding
RELATED STORIES
EAS 2017: Frontgrid and Simworx launch 'world first' VR attraction


Industry newcomer Frontgrid has partnered with media-based dynamic simulation attraction developer Simworx to launch a 'world first' virtual reality attraction at this year's Euro Attractions Show (EAS).
FEATURE: Promotional feature: Simworx


Simworx partners with Frontgrid to bring new ‘world-first’ attraction to market
MORE NEWS
London Museum makes destination dining part of the attraction
London Museum will open four new food and drink destinations when it launches its new home at Smithfield on 28 November, making hospitality a central part of the visitor experience at one of the capital's biggest cultural openings of the year.
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
+ More news   
 
COMPANY PROFILES
iPlayCO

iPlayCo was established in 1999. [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
28-29 Sep 2026

Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate, 28-29 Sept 2026

Grand Ballroom, METT Singapore, Singapore
+ More diary  
 


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©Cybertrek 2026

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