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Exclusive: Joanna Lumley aims to open up a 'world of stories' as patron of Peter Pan literary attraction in Scotland
POSTED 27 Nov 2018 . BY Tom Anstey

Moat Brae will give children and young people access to a whole new world of stories and creativity
– Joanna Lumley
With work well underway to develop a Peter Pan-themed literary visitor attraction in Scotland, its patron, Joanna Lumley, has spoken to Attractions Management about the scheme and what it will mean for a "forgotten corner of Scotland".

Expected to draw around 250,000 visitors a year to the Dumfries area of the country, the historic Moat Brae house – the inspiration for writer JM Barrie's Peter Pan – is undergoing a major redevelopment to transform it into a national centre for children’s literature and storytelling.

Lumley – who boasts an acting career spanning nearly five decades, has backed the project, throwing her weight behind it as the Peter Pan Moat Brae Trust’s patron.

"Moat Brae matters on many levels," said Lumley, speaking to Attractions Management. "Dumfries and the wider region have had a tough time economically for many years and a new international visitor attraction will make a valuable contribution to all the regeneration work taking place. It’s a very beautiful part of Britain and once people discover it they often return."

The Moat Brae Trust was established in 2009, to save the Georgian-era property, which was just three days away from being demolished when it was taken over by the group. Plans were then made to develop the historic location as the country’s first centre for children’s literature, with Lumley helping to raise £6.1m (US$8m, €6.9m) of the £8m (US$10.4m, €9m) needed for the full restoration.

"Ultimately my role is to focus attention on the really important things," she said. "That means shining a spotlight on the efforts being made by staff and volunteers at Moat Brae to create something that’ll be very special in the lives of generations of children."

As the birthplace of Peter Pan, the building and its gardens have a significant place in literary history. For Lumley, though it’s not just about the past, but also the future – the house will act as a place of inspiration for young people who are interested in the creative realms of writing, acting and art.

"Moat Brae will give children and young people access to a whole new world of stories and creativity," she said.

"Firing young imaginations is enormously important and that’s what Moat Brae is all about. The more we can ignite a love of stories in young people, the better. It’s by doing this that we will nurture the next generation of readers, writers, illustrators, actors, games designers and other creative adults."

To hear more from Joanna Lumley, check out the latest issue of Attractions Management, available here.
The house and its grounds were the inspiration for the Peter Pan story
LDN Architects are behind the Moat Brae redevelopment
RELATED STORIES
  FEATURE: People profile: Joanna Lumley


Iconic British actress Joanna Lumley has given her patronage to a Peter Pan-themed literary visitor attraction
  Joanna Lumley-backed Peter Pan centre to open late 2018 in Scotland


The inspiration behind the Peter Pan story, Moat Brae House, is being fully restored and turned into the National Centre for Children’s Literature and Storytelling in Dumfries, Scotland.
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NEWS
Exclusive: Joanna Lumley aims to open up a 'world of stories' as patron of Peter Pan literary attraction in Scotland
POSTED 27 Nov 2018 . BY Tom Anstey
Moat Brae will give children and young people access to a whole new world of stories and creativity
– Joanna Lumley
With work well underway to develop a Peter Pan-themed literary visitor attraction in Scotland, its patron, Joanna Lumley, has spoken to Attractions Management about the scheme and what it will mean for a "forgotten corner of Scotland".

Expected to draw around 250,000 visitors a year to the Dumfries area of the country, the historic Moat Brae house – the inspiration for writer JM Barrie's Peter Pan – is undergoing a major redevelopment to transform it into a national centre for children’s literature and storytelling.

Lumley – who boasts an acting career spanning nearly five decades, has backed the project, throwing her weight behind it as the Peter Pan Moat Brae Trust’s patron.

"Moat Brae matters on many levels," said Lumley, speaking to Attractions Management. "Dumfries and the wider region have had a tough time economically for many years and a new international visitor attraction will make a valuable contribution to all the regeneration work taking place. It’s a very beautiful part of Britain and once people discover it they often return."

The Moat Brae Trust was established in 2009, to save the Georgian-era property, which was just three days away from being demolished when it was taken over by the group. Plans were then made to develop the historic location as the country’s first centre for children’s literature, with Lumley helping to raise £6.1m (US$8m, €6.9m) of the £8m (US$10.4m, €9m) needed for the full restoration.

"Ultimately my role is to focus attention on the really important things," she said. "That means shining a spotlight on the efforts being made by staff and volunteers at Moat Brae to create something that’ll be very special in the lives of generations of children."

As the birthplace of Peter Pan, the building and its gardens have a significant place in literary history. For Lumley, though it’s not just about the past, but also the future – the house will act as a place of inspiration for young people who are interested in the creative realms of writing, acting and art.

"Moat Brae will give children and young people access to a whole new world of stories and creativity," she said.

"Firing young imaginations is enormously important and that’s what Moat Brae is all about. The more we can ignite a love of stories in young people, the better. It’s by doing this that we will nurture the next generation of readers, writers, illustrators, actors, games designers and other creative adults."

To hear more from Joanna Lumley, check out the latest issue of Attractions Management, available here.
The house and its grounds were the inspiration for the Peter Pan story
LDN Architects are behind the Moat Brae redevelopment
RELATED STORIES
FEATURE: People profile: Joanna Lumley


Iconic British actress Joanna Lumley has given her patronage to a Peter Pan-themed literary visitor attraction
Joanna Lumley-backed Peter Pan centre to open late 2018 in Scotland


The inspiration behind the Peter Pan story, Moat Brae House, is being fully restored and turned into the National Centre for Children’s Literature and Storytelling in Dumfries, Scotland.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
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COMPANY PROFILES
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
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LEISURE MEDIA HANDBOOKS
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LEISURE MEDIA PRODUCT SEARCH
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