Everyone Active is to invest £500,000 into a football stadium complex as part of a private contract which will see the site become the “Everyone Active Stadium.”

Everyone Active, which is the trading name for Sports Leisure Management (SLM), has signed a 10-year lease contract to manage Clevedon’s Hand Stadium in partnership with the North Somerset site’s owner Mark Lewis.

This is Everyone Active's first private contract and will see the company invest £500,000 into the stadium. The bulk of the sum will be used to convert one of the interior grandstands into a new 50-plus station gym and indoor cycling and group exercise studio, using the leisure operator’s preferred renovator, Vincent Stokes.

The gym will feature equipment from Everyone Active’s new supplier Technogym, while the exercise studio will be one of the operator’s first centres to offer new virtual indoor cycling and group exercise classes, supplied and installed by Lightmasters UK.

The stadium already boasts 3G five-a-side football pitches and Everyone Active has also pledged to utilise the stadium’s exterior grounds by holding more outdoor community events for Clevedon locals to enjoy.

“We pride ourselves on being a community-focused company, with a mission to encourage more people to do at least 30 minutes of exercise, five times a week,” said Everyone Active MD David Bibby.

“The new and improved Clevedon Hand Stadium will undoubtedly play a huge part in improving the health and wellbeing of the local people and our focus is now on ensuring that we achieve our mission and that the new facility is managed to the highest standard.”

Bibby confirmed to Health Club Management that the contract will be run under SLM Fitness and Health Ltd – the company’s private fitness arm – and will have no implications for SLM's Charitable Trust status.