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NEWS
EMD UK launches Classfinder to make 'finding exercise sessions as easy as ordering a pizza'
POSTED 09 Sep 2019 . BY Tom Walker
Classpass will feature more than 40,000 classes across the UK, ranging from HIIT to Yoga
A new directory of group fitness classes – claimed to be the largest of its kind – aims to make it easier for people to find suitable exercise sessions.

Featuring more than 40,000 classes across the UK, the new Classfinder will allow users to view nearby classes using their postcode. It will present a list of available activities and contact details for the instructor or organiser.

The platform, launched by EMD UK – the national governing body for group exercise – contains seven key group exercise discipline filters, including cardio, strength and conditioning and dance fitness. Users can also filter classes to include classes suitable for their specific needs, such as classes designed for new mothers or for those over 60.

Development work for Classfinder has received funding from Sport England and it has also been made open data-enabled through a partnership with the Open Data Institute (ODI).

The open data aspect will allow Instructors, leisure operators and other physical activity organisations open their class data via the ODI to automatically be seen in active searches.

“Classfinder revolutionises the way people search for group exercise classes," said Shelley Meyern, head of business development for EMD UK.

"No longer do you have to visit two, three, four different websites before finding the class you want – an extensive list of local classes can be displayed to the user in one place.

"This is a great tool to reach those who don’t know where to start with exercise, whether they are complete beginners or looking for a new challenge.”

RELATED STORIES
  EMD UK appoints Marcus Kingwell as CEO


EMD UK, the national governing body for group exercise, has appointed Marcus Kingwell, the current managing director of AoC Sport, as its CEO.
  Search begins for new EMD UK chief exec as Ross Perriam announces departure


EMD UK chief executive Ross Perriam has announced he will step down from his role in June 2019 – igniting a search for his replacement.
  Consumer launch of Class Finder confirmed for 'early 2019'


EMD UK will launch its Class Finder database – described as ‘an Expedia-style group exercise platform' – to consumers in the new year.
  Exercise, Move, Dance Partnership rebrands as EMD UK


Exercise, Move, Dance Partnership (EMDP) - the national governing body for group exercise - has rebranded itself as EMD UK.
MORE NEWS
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
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Heritage Great Britain
Salary: c£70,000pa + benefits + relocation support
Job location: Isle of Wight , United Kingdom
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The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
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NEWS
EMD UK launches Classfinder to make 'finding exercise sessions as easy as ordering a pizza'
POSTED 09 Sep 2019 . BY Tom Walker
Classpass will feature more than 40,000 classes across the UK, ranging from HIIT to Yoga
A new directory of group fitness classes – claimed to be the largest of its kind – aims to make it easier for people to find suitable exercise sessions.

Featuring more than 40,000 classes across the UK, the new Classfinder will allow users to view nearby classes using their postcode. It will present a list of available activities and contact details for the instructor or organiser.

The platform, launched by EMD UK – the national governing body for group exercise – contains seven key group exercise discipline filters, including cardio, strength and conditioning and dance fitness. Users can also filter classes to include classes suitable for their specific needs, such as classes designed for new mothers or for those over 60.

Development work for Classfinder has received funding from Sport England and it has also been made open data-enabled through a partnership with the Open Data Institute (ODI).

The open data aspect will allow Instructors, leisure operators and other physical activity organisations open their class data via the ODI to automatically be seen in active searches.

“Classfinder revolutionises the way people search for group exercise classes," said Shelley Meyern, head of business development for EMD UK.

"No longer do you have to visit two, three, four different websites before finding the class you want – an extensive list of local classes can be displayed to the user in one place.

"This is a great tool to reach those who don’t know where to start with exercise, whether they are complete beginners or looking for a new challenge.”

RELATED STORIES
EMD UK appoints Marcus Kingwell as CEO


EMD UK, the national governing body for group exercise, has appointed Marcus Kingwell, the current managing director of AoC Sport, as its CEO.
Search begins for new EMD UK chief exec as Ross Perriam announces departure


EMD UK chief executive Ross Perriam has announced he will step down from his role in June 2019 – igniting a search for his replacement.
Consumer launch of Class Finder confirmed for 'early 2019'


EMD UK will launch its Class Finder database – described as ‘an Expedia-style group exercise platform' – to consumers in the new year.
Exercise, Move, Dance Partnership rebrands as EMD UK


Exercise, Move, Dance Partnership (EMDP) - the national governing body for group exercise - has rebranded itself as EMD UK.
MORE NEWS
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
+ More news   
 
COMPANY PROFILES
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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