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NEWS
Controversial Coventry leisure centre to go ahead despite pool protests
POSTED 08 Aug 2014 . BY Jak Phillips
The decision means the existing 50m pool at Fairfax Street – built in 1966 – will be phased out
Coventry City Council has approved plans for a new £37m swimming pool, water park and leisure centre in Coventry city centre, meaning the West Midlands' only 50m swimming pool will be forced to close.

Councillors decided to replace existing leisure facilities (including the 50m pool) at the ageing site on Fairfax Street, with the new city centre site featuring a cheaper-to-run 25m pool, water park with slides, fitness suite, climbing wall, squash courts and spa, as part of a wider sports strategy for the city.

Council planning officers said building a 50m pool, instead of a 25m pool with water park and leisure facilities, would not encourage enough visitors and families to the city and would cost an extra £5.5m over the 45 year period of financial modelling.

“Most people do accept that the current facilities in Fairfax Street are no longer fit for purpose – they cost Coventry taxpayers £2,000 a day to run,” said Cllr Kevin Maton.

“We understand the concerns of everyone who signed the petition calling for a 50m pool in Coventry. We looked very carefully to see whether this was a viable option in terms of affordability and sustainability. But we think our proposal to provide a 25m pool and water leisure park provides the best option for Coventry residents in terms of affordability and for making it as accessible for as many local people as possible to enjoy.”

More than 60 protesters gathered outside the council house on Tuesday as the council met to green light the plans.

Coventry Swimming Club programme manager and former Olympic swimmer Jo Deakins was one of the organisers of the protest, and she expressed dismay at the decision.

"It's not the outcome we wanted," she told the BBC.
"But the council said it had looked at all ways of keeping the pool open and has been unable to find a solution fair to taxpayers. We will regroup and try to work with the council to see how we can move things forward."

Work is due to begin to build the new facility in 2017, with a planned opening date of July 2019. Once open, the current pool at Fairfax Street would close.

Meanwhile, councillors agreed to work with Coventry Swimming Club to look into gaining a Sport England grant to maintain the Fairfax Street 50m pool.

Maton added: "It's not the case that the council's not interested in sport, because we're investing in new facilities all the time. The question is 'how can we afford to do it?'"
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NEWS
Controversial Coventry leisure centre to go ahead despite pool protests
POSTED 08 Aug 2014 . BY Jak Phillips
The decision means the existing 50m pool at Fairfax Street – built in 1966 – will be phased out
Coventry City Council has approved plans for a new £37m swimming pool, water park and leisure centre in Coventry city centre, meaning the West Midlands' only 50m swimming pool will be forced to close.

Councillors decided to replace existing leisure facilities (including the 50m pool) at the ageing site on Fairfax Street, with the new city centre site featuring a cheaper-to-run 25m pool, water park with slides, fitness suite, climbing wall, squash courts and spa, as part of a wider sports strategy for the city.

Council planning officers said building a 50m pool, instead of a 25m pool with water park and leisure facilities, would not encourage enough visitors and families to the city and would cost an extra £5.5m over the 45 year period of financial modelling.

“Most people do accept that the current facilities in Fairfax Street are no longer fit for purpose – they cost Coventry taxpayers £2,000 a day to run,” said Cllr Kevin Maton.

“We understand the concerns of everyone who signed the petition calling for a 50m pool in Coventry. We looked very carefully to see whether this was a viable option in terms of affordability and sustainability. But we think our proposal to provide a 25m pool and water leisure park provides the best option for Coventry residents in terms of affordability and for making it as accessible for as many local people as possible to enjoy.”

More than 60 protesters gathered outside the council house on Tuesday as the council met to green light the plans.

Coventry Swimming Club programme manager and former Olympic swimmer Jo Deakins was one of the organisers of the protest, and she expressed dismay at the decision.

"It's not the outcome we wanted," she told the BBC.
"But the council said it had looked at all ways of keeping the pool open and has been unable to find a solution fair to taxpayers. We will regroup and try to work with the council to see how we can move things forward."

Work is due to begin to build the new facility in 2017, with a planned opening date of July 2019. Once open, the current pool at Fairfax Street would close.

Meanwhile, councillors agreed to work with Coventry Swimming Club to look into gaining a Sport England grant to maintain the Fairfax Street 50m pool.

Maton added: "It's not the case that the council's not interested in sport, because we're investing in new facilities all the time. The question is 'how can we afford to do it?'"
RELATED STORIES
Plans for £36m sports centre in Coventry revealed


Plans to build a new £36m sports centre in Coventry have been unveiled to replace a centre built in 1966 which is haemorrhaging cash – costing around £2,000 per day to keep open.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
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COMPANY PROFILES
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
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PRINT SUBSCRIPTIONS
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