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NEWS
Chester Zoo launches crowd sourcing project for heritage collection
POSTED 03 Sep 2014 . BY Tom Anstey
This image collected from 1941 shows the first elephants to arrive at the zoo Credit: Chester Zoo
With the upcoming debut of the BBC’s six-part period drama Our Zoo, starting today (3 September), Chester Zoo has created an interactive microsite to crowd source memories of the zoo throughout its 80-year history.

The show tells the true story of how zoo founder George Mottershead decided to start the establishment and the trials and tribulations he came up against while doing so.


A wide array of images have been collected by members of the public and staff over the last 80 years (image: Mirrorpix)

The microsite, created by Manchester-based digital agency CodeComputerlove – which also created the zoo’s award-winning smartphone app – includes an initial collection of anecdotes and pictures plotted on an interactive timeline, covering expansion works, royal visits and interesting interactions.

“With the new prime time BBC drama airing in autumn, based on the inspiring real-life story of our founder George Mottershead, we anticipate that there will be a lot of nostalgia around the zoo and a desire for people to share their own zoo stories from yesteryear,” said the zoo’s online marketing manager, Simon Hacking.

“So many people have connections with the zoo and have been part of its history, our website is the perfect vehicle to capture and showcase this.”


This image of Sir David Attenborough visiting the zoo in 1998 is part of the open source collection

The zoo is also planning to refurbish Oakfield House – a Victorian mansion used in the TV series – as a tourist attraction. Visitor demand is predicted to increase following the BBC’s drama, as well as a predicted boost in visitor numbers in general.

Chester Zoo MD Jamie Christon recently spoke to AM2, revealing the masterplan for the attraction’s second wave of expansion, which will follow the completion of the zoo’s Islands project in December this year. Islands will open to the public in May 2015.
RELATED STORIES
  'Our Zoo' TV show worth £30m in PR to Chester Zoo, says MD


Chester Zoo’s managing director Jamie Christon has said the hit BBC show, Our Zoo, has provided the equivalent of around £30m (US$48.1m, €38m) in free PR for the visitor attraction in the north of England.
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The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
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Jobs    News   Products   Magazine   Subscribe
NEWS
Chester Zoo launches crowd sourcing project for heritage collection
POSTED 03 Sep 2014 . BY Tom Anstey
This image collected from 1941 shows the first elephants to arrive at the zoo Credit: Chester Zoo
With the upcoming debut of the BBC’s six-part period drama Our Zoo, starting today (3 September), Chester Zoo has created an interactive microsite to crowd source memories of the zoo throughout its 80-year history.

The show tells the true story of how zoo founder George Mottershead decided to start the establishment and the trials and tribulations he came up against while doing so.


A wide array of images have been collected by members of the public and staff over the last 80 years (image: Mirrorpix)

The microsite, created by Manchester-based digital agency CodeComputerlove – which also created the zoo’s award-winning smartphone app – includes an initial collection of anecdotes and pictures plotted on an interactive timeline, covering expansion works, royal visits and interesting interactions.

“With the new prime time BBC drama airing in autumn, based on the inspiring real-life story of our founder George Mottershead, we anticipate that there will be a lot of nostalgia around the zoo and a desire for people to share their own zoo stories from yesteryear,” said the zoo’s online marketing manager, Simon Hacking.

“So many people have connections with the zoo and have been part of its history, our website is the perfect vehicle to capture and showcase this.”


This image of Sir David Attenborough visiting the zoo in 1998 is part of the open source collection

The zoo is also planning to refurbish Oakfield House – a Victorian mansion used in the TV series – as a tourist attraction. Visitor demand is predicted to increase following the BBC’s drama, as well as a predicted boost in visitor numbers in general.

Chester Zoo MD Jamie Christon recently spoke to AM2, revealing the masterplan for the attraction’s second wave of expansion, which will follow the completion of the zoo’s Islands project in December this year. Islands will open to the public in May 2015.
RELATED STORIES
'Our Zoo' TV show worth £30m in PR to Chester Zoo, says MD


Chester Zoo’s managing director Jamie Christon has said the hit BBC show, Our Zoo, has provided the equivalent of around £30m (US$48.1m, €38m) in free PR for the visitor attraction in the north of England.
MORE NEWS
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
+ More news   
 
COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


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