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NEWS
German luxury brands Babor and Porsche team up for spa in Miami tower
POSTED 03 Jan 2017 . BY Jane Kitchen
The 57-storey, US$560m (€535m, £456m) Porsche Design Tower in Sunny Isles Beach, Florida is Porsche Design Team’s first foray into residential real estate,
German skincare brand Babor will be the exclusive brand for a new spa in a high-rise building that claims to house the largest number of billionaires under one roof.

The Babor spa in Porsche Design Tower will feature three treatment rooms, including a hammam-style vichy shower, as well as a hair salon.

“To create this vision, we reached out to Babor to assist in the planning and development of the massage and vichy shower treatment menus, and to create signature products exclusive to the services provided,” said Andrew D. Richards, vice president, development and construction for Porsche Design.

The 57-storey, US$560m (€535m, £456m) Porsche Design Tower in Sunny Isles Beach, Florida – just north of Miami Beach – is Porsche Design Team’s first foray into residential real estate, and will feature a unique glass elevator – for cars.

“You don’t have to leave your car until you are inside your apartment,” said Juergen Gessler, CEO of Porsche Design Group.

In addition to the spa, owners at Porsche Tower will also have access to an ‘adult playground,’ featuring a movie theatre, professional car racing simulator, sports simulator and wellness and fitness centre.

“This is a marriage of two iconic German luxury brands,” said Mark Wuttke, president and COO of Babor North America. “As the authority in luxury professional skincare, Babor prides itself on being an innovative, visionary beauty pioneer committed to making a real difference in people’s lives.”
RELATED STORIES
  Tim Waller named president and CFO of Babor North America


Tim Waller is the new president and CFO at Babor North America, and is responsible for marketing, retail and online business growth.
  Wuttke named COO of Babor North America


Professional skincare brand Babor has appointed Mark Wuttke as president and chief operating officer to the North American Executive Leadership Team. Wuttke will focus his expertise on strengthening the brand’s positioning within the spa marketplace.
MORE NEWS
UK's Royal attractions had a bumper year in 2023
Numbers from the Association of Leading Visitor Attractions, (ALVA) show that Royal attractions saw a huge increase in visitor numbers during 2023 – the coronation year of King Charles III.
Efteling to convert steam trains to electric as part of green drive
The Everyday Heritage initiative celebrates and preserves working class histories
Off the back of the success of the first round of Everyday Heritage Grants in 2022, Historic England is funding 56 creative projects that honour the heritage of working-class England.
Universal announces long-awaited details of its Epic Universe, set to open in 2025
Universal has revealed it will be adding new Harry Potter attractions, alongside Super Nintendo and How to Train Your Dragon worlds to its Florida resort.
+ More news   
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08-08 May 2024

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10-12 May 2024

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NEWS
German luxury brands Babor and Porsche team up for spa in Miami tower
POSTED 03 Jan 2017 . BY Jane Kitchen
The 57-storey, US$560m (€535m, £456m) Porsche Design Tower in Sunny Isles Beach, Florida is Porsche Design Team’s first foray into residential real estate,
German skincare brand Babor will be the exclusive brand for a new spa in a high-rise building that claims to house the largest number of billionaires under one roof.

The Babor spa in Porsche Design Tower will feature three treatment rooms, including a hammam-style vichy shower, as well as a hair salon.

“To create this vision, we reached out to Babor to assist in the planning and development of the massage and vichy shower treatment menus, and to create signature products exclusive to the services provided,” said Andrew D. Richards, vice president, development and construction for Porsche Design.

The 57-storey, US$560m (€535m, £456m) Porsche Design Tower in Sunny Isles Beach, Florida – just north of Miami Beach – is Porsche Design Team’s first foray into residential real estate, and will feature a unique glass elevator – for cars.

“You don’t have to leave your car until you are inside your apartment,” said Juergen Gessler, CEO of Porsche Design Group.

In addition to the spa, owners at Porsche Tower will also have access to an ‘adult playground,’ featuring a movie theatre, professional car racing simulator, sports simulator and wellness and fitness centre.

“This is a marriage of two iconic German luxury brands,” said Mark Wuttke, president and COO of Babor North America. “As the authority in luxury professional skincare, Babor prides itself on being an innovative, visionary beauty pioneer committed to making a real difference in people’s lives.”
RELATED STORIES
Tim Waller named president and CFO of Babor North America


Tim Waller is the new president and CFO at Babor North America, and is responsible for marketing, retail and online business growth.
Wuttke named COO of Babor North America


Professional skincare brand Babor has appointed Mark Wuttke as president and chief operating officer to the North American Executive Leadership Team. Wuttke will focus his expertise on strengthening the brand’s positioning within the spa marketplace.
MORE NEWS
UK's Royal attractions had a bumper year in 2023
Numbers from the Association of Leading Visitor Attractions, (ALVA) show that Royal attractions saw a huge increase in visitor numbers during 2023 – the coronation year of King Charles III.
Efteling to convert steam trains to electric as part of green drive
The Everyday Heritage initiative celebrates and preserves working class histories
Off the back of the success of the first round of Everyday Heritage Grants in 2022, Historic England is funding 56 creative projects that honour the heritage of working-class England.
Universal announces long-awaited details of its Epic Universe, set to open in 2025
Universal has revealed it will be adding new Harry Potter attractions, alongside Super Nintendo and How to Train Your Dragon worlds to its Florida resort.
Heartbreak for Swedish theme park, Liseberg, as fire breaks out
A fire has destroyed part of the new water world, Oceana, at Liseberg in Sweden, and a construction worker has been reported missing.
Museum director apologises after comparing the city of Florence to a sex worker
Museum director Cecilie Hollberg has come under fire for comparing the city to a sex worker due to uncontrolled mass tourism.
+ More news   
 
COMPANY PROFILES
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
TechnoAlpin

TechnoAlpin is the world leader for snowmaking systems. Our product portfolio includes all different [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

08-08 May 2024

Hospitality Design Conference

Hotel Melià , Milano , Italy
10-12 May 2024

Asia Pool & Spa Expo

China Import & Export Fair Complex, Guangzhou, China
+ More diary  
 


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Tel: +44 (0)1462 431385

©Cybertrek 2024

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