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NEWS
Attractions Review 2019: June
POSTED 24 Dec 2019 . BY Andy Knaggs
Little Grey and Little White's performance days are behind them
It has been another momentous year in the attractions industry, and Attractions Management has been there reporting the big news, good and bad, all the way. After yesterday's look at the events of May 2019, today we move on to June 2019, considering some of the biggest stories that made the headlines that month.

Little Grey and Little White, two beluga whales, made an epic 6,000-mile journey from Shanghai to the cold, welcoming waters of Iceland, and their owner Merlin Entertainments gained new owners of its own. Meanwhile, George RR Martin moved on from Westeros to build new worlds.

Beluga whales retired to sanctuary

It was in June 2019 that Attractions Management reported on the arrival at a specially constructed marine sanctuary in Iceland of two beluga whales that had travelled more than 6,000 miles from their previous home ‒ the Chang Feng Ocean World Aquarium in Shanghai.

Set up by Merlin Entertainments and run by Sea Life Trust, the 32,000sq m (344,000sq ft) inlet at Klettsvik Bay on Heimaey Island in southern Iceland has a sub-Arctic environment that is similar to the whales' natural habitat. The bay was once used to house Keiko, the orca seen in Free Willy.

The 900kg beluga whales, whose names are Little Grey and Little White, came into Merlin Entertainment's hands following its acquisition of the Living and Leisure Australia Group in 2012, which owned Chang Feng Ocean World. The sanctuary can accommodate around 10 animals, so Merlin hopes that other attractions will seek to retire their whales to the site.

Merlin bought by Lego-affiliated entity

There was also big corporate news for Merlin Entertainments, as the company was sold to the family behind toy firm Lego, in partnership with two other investors.

The acquisition valued Merlin's shares at £4.8bn (€5.35bn, USS$6.1bn), plus a further £1.1bn in debt, and saw a newly created entity, Bidco, take control of 70 per cent of Merlin's shares.

Bidco is owned by Kirkbi – a wholly owned subsidiary of KIRKBI A/S, the private holding and investment company of the Kirk Kristiansen family, which manages the LEGO brand – as well as private equity giant Blackstone Core Equity Partners and Canadian pension fund CPPIB.

The new owners said they recognised the need for "significant, long-term investment" to ensure longevity of the existing assets and to drive continued growth for Merlin.

World builder George

Game of Thrones author George RR Martin took up a new position as chief world builder at immersive art collective Meow Wolf.

Martin has been involved with the collective for more than a decade, helping to secure a former bowling alley in Santa Fe in which the multidimensional House of Eternal Return ‒ described by Martin as a "sci-fi world spanning multiple universes" ‒ is based. The venture has attracted more than 1.5 million visitors since opening in 2016.

Meow Wolf also created Kaleidoscape, an interactive art-themed ride and attraction at Denver's Elitch Gardens theme and water park, and plans to open a permanent installation in Denver as well as further venues in Las Vegas and Washington DC in 2020.

Check back with Attractions Management tomorrow for a look back at the highlights from July
CEO Nick Varney has led Merlin Entertainments since its inception in 1999
George RR Martin took on a new role in June 2019
RELATED STORIES
  Lego buys Merlin in a deal valuing it at US$7.49bn


Global attractions giant, Merlin Entertainments, has been sold to the family behind toy firm Lego in partnership with two other investors.
  Sea Life Trust welcomes two beluga whales into retirement with new sanctuary


Two beluga whales from the Chang Feng Ocean World aquarium in Shanghai have completed a 6,000 mile journey to their new home ‒ a specially constructed marine sanctuary in Iceland ‒ where they will see out their days.
MORE NEWS
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Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
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NEWS
Attractions Review 2019: June
POSTED 24 Dec 2019 . BY Andy Knaggs
Little Grey and Little White's performance days are behind them
It has been another momentous year in the attractions industry, and Attractions Management has been there reporting the big news, good and bad, all the way. After yesterday's look at the events of May 2019, today we move on to June 2019, considering some of the biggest stories that made the headlines that month.

Little Grey and Little White, two beluga whales, made an epic 6,000-mile journey from Shanghai to the cold, welcoming waters of Iceland, and their owner Merlin Entertainments gained new owners of its own. Meanwhile, George RR Martin moved on from Westeros to build new worlds.

Beluga whales retired to sanctuary

It was in June 2019 that Attractions Management reported on the arrival at a specially constructed marine sanctuary in Iceland of two beluga whales that had travelled more than 6,000 miles from their previous home ‒ the Chang Feng Ocean World Aquarium in Shanghai.

Set up by Merlin Entertainments and run by Sea Life Trust, the 32,000sq m (344,000sq ft) inlet at Klettsvik Bay on Heimaey Island in southern Iceland has a sub-Arctic environment that is similar to the whales' natural habitat. The bay was once used to house Keiko, the orca seen in Free Willy.

The 900kg beluga whales, whose names are Little Grey and Little White, came into Merlin Entertainment's hands following its acquisition of the Living and Leisure Australia Group in 2012, which owned Chang Feng Ocean World. The sanctuary can accommodate around 10 animals, so Merlin hopes that other attractions will seek to retire their whales to the site.

Merlin bought by Lego-affiliated entity

There was also big corporate news for Merlin Entertainments, as the company was sold to the family behind toy firm Lego, in partnership with two other investors.

The acquisition valued Merlin's shares at £4.8bn (€5.35bn, USS$6.1bn), plus a further £1.1bn in debt, and saw a newly created entity, Bidco, take control of 70 per cent of Merlin's shares.

Bidco is owned by Kirkbi – a wholly owned subsidiary of KIRKBI A/S, the private holding and investment company of the Kirk Kristiansen family, which manages the LEGO brand – as well as private equity giant Blackstone Core Equity Partners and Canadian pension fund CPPIB.

The new owners said they recognised the need for "significant, long-term investment" to ensure longevity of the existing assets and to drive continued growth for Merlin.

World builder George

Game of Thrones author George RR Martin took up a new position as chief world builder at immersive art collective Meow Wolf.

Martin has been involved with the collective for more than a decade, helping to secure a former bowling alley in Santa Fe in which the multidimensional House of Eternal Return ‒ described by Martin as a "sci-fi world spanning multiple universes" ‒ is based. The venture has attracted more than 1.5 million visitors since opening in 2016.

Meow Wolf also created Kaleidoscape, an interactive art-themed ride and attraction at Denver's Elitch Gardens theme and water park, and plans to open a permanent installation in Denver as well as further venues in Las Vegas and Washington DC in 2020.

Check back with Attractions Management tomorrow for a look back at the highlights from July
CEO Nick Varney has led Merlin Entertainments since its inception in 1999
George RR Martin took on a new role in June 2019
RELATED STORIES
Lego buys Merlin in a deal valuing it at US$7.49bn


Global attractions giant, Merlin Entertainments, has been sold to the family behind toy firm Lego in partnership with two other investors.
Sea Life Trust welcomes two beluga whales into retirement with new sanctuary


Two beluga whales from the Chang Feng Ocean World aquarium in Shanghai have completed a 6,000 mile journey to their new home ‒ a specially constructed marine sanctuary in Iceland ‒ where they will see out their days.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
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COMPANY PROFILES
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
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