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NEWS
Ardent revenue plummets in wake of DreamWorld tragedy
POSTED 09 Feb 2017 . BY Tom Anstey
Four people died at DreamWorld in October when two rafts on the park’s Thunder River rapids ride collided
Ardent Leisure has seen revenue fall by more than half following a fatal accident at its Dreamworld theme park on Australia’s Gold Coast last year.

Four people died in October when two rafts on the park’s Thunder River rapids ride collided. The park reopened on 10 December.

For the month of January, Ardent says its theme park division recorded revenues of AU$6.97m (US$5.33m, €4.98m, £4.26m), a decline of 50.4 per cent on previous figures, which a year earlier was AU$14.05m (€10m, £8.59m).

“This represents a steady increase in visitation against December 2016 which recorded a reduction of 63.0 per cent in revenues,” said a company statement.

“This consistent increase in visitation was largely due to the reopening of eight of the Big 9 Thrill Rides.”

December’s records were even harsher after the park’s reopening, with revenue from 10 to 31 December down 63 per cent to AU$3.66m (€2.62m, £2.23m).

The accident has caused a ripple effect for Australia’s theme parks, with Warner Bros Movie World, Sea World and Wet ‘n’ Wild all reporting significant drops in attendance – roughly 12 per cent across all the parks in the Queensland region.
RELATED STORIES
  Focus on fun for Ardent Leisure after operator sells off health club arm


Ardent Leisure is planning significant investment in its entertainment ventures after offloading its health club business in a AU$260m (US$198.3m, €175.6m, £150m) deal to private equity house Quadrant.
  FEC and theme park successes boost profits in latest earnings report for Ardent Leisure


Australian operator Ardent Leisure, which owns Dreamworld and WhiteWater World, AMF Bowling centres and a growing US FEC division, has posted net profits of AU$22.6m (US$16m, €14.1m, £11.2m) driven mainly by its US ventures.
  Deborah Thomas named new CEO of Ardent Leisure


Former magazine editor Deborah Thomas has replaced Greg Shaw as CEO of the Ardent Leisure Group following Shaw’s decision to retire after nearly 13 years in the role.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
+ More news   
LATEST JOBS
General Manager, The Needles
Heritage Great Britain
Salary: c£70,000pa + benefits + relocation support
Job location: Isle of Wight , United Kingdom
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COMPANY PROFILES
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
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CATALOGUE GALLERY
 

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DIRECTORY
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DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
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Jobs    News   Products   Magazine   Subscribe
NEWS
Ardent revenue plummets in wake of DreamWorld tragedy
POSTED 09 Feb 2017 . BY Tom Anstey
Four people died at DreamWorld in October when two rafts on the park’s Thunder River rapids ride collided
Ardent Leisure has seen revenue fall by more than half following a fatal accident at its Dreamworld theme park on Australia’s Gold Coast last year.

Four people died in October when two rafts on the park’s Thunder River rapids ride collided. The park reopened on 10 December.

For the month of January, Ardent says its theme park division recorded revenues of AU$6.97m (US$5.33m, €4.98m, £4.26m), a decline of 50.4 per cent on previous figures, which a year earlier was AU$14.05m (€10m, £8.59m).

“This represents a steady increase in visitation against December 2016 which recorded a reduction of 63.0 per cent in revenues,” said a company statement.

“This consistent increase in visitation was largely due to the reopening of eight of the Big 9 Thrill Rides.”

December’s records were even harsher after the park’s reopening, with revenue from 10 to 31 December down 63 per cent to AU$3.66m (€2.62m, £2.23m).

The accident has caused a ripple effect for Australia’s theme parks, with Warner Bros Movie World, Sea World and Wet ‘n’ Wild all reporting significant drops in attendance – roughly 12 per cent across all the parks in the Queensland region.
RELATED STORIES
Focus on fun for Ardent Leisure after operator sells off health club arm


Ardent Leisure is planning significant investment in its entertainment ventures after offloading its health club business in a AU$260m (US$198.3m, €175.6m, £150m) deal to private equity house Quadrant.
FEC and theme park successes boost profits in latest earnings report for Ardent Leisure


Australian operator Ardent Leisure, which owns Dreamworld and WhiteWater World, AMF Bowling centres and a growing US FEC division, has posted net profits of AU$22.6m (US$16m, €14.1m, £11.2m) driven mainly by its US ventures.
Deborah Thomas named new CEO of Ardent Leisure


Former magazine editor Deborah Thomas has replaced Greg Shaw as CEO of the Ardent Leisure Group following Shaw’s decision to retire after nearly 13 years in the role.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
+ More news   
 
COMPANY PROFILES
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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