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No matter the venue aquatic play delivers

Aquatic play helps keep kids happy, resulting in higher spend from families. WhiteWater’s Cassidy Newman shares some of the attractions using aquatic play to bring in more visitors and increase spend


Kids are always looking for opportunities to play. That’s why restaurants have crayons at the ready — they know the secret to higher spend is to keep children occupied so the entire family can stay longer to enjoy more food and drinks.

Aquatic play helps different venues keep kids happy. The ultimate playground for both children and adults, these multi-level play structures offer a myriad of paths for guests to explore and whimsical elements to discover. They could go down a waterslide, spray each other from interactive features, or giddily wait for the tipping bucket to spill over on their heads.

Because aquatic play keeps children engaged and families on-site longer, it may come as little surprise that it’s found in many different venue types.

Diversifying Mixed-Use Developments
Long known for its casinos, Macau is now aiming to become a family entertainment hub for China’s Greater Bay Area. Centered in the heart of it all is Studio City, a mixed-use development that includes a hotel, a theatre, a shopping mall, restaurants and amusements, as well as the region’s first waterpark.

Open to both hotel and non-hotel guests, Studio City Water Park features an AquaPlay 1750, which serves an important role in the entire development. Whether families split up to try different slides or parents leave older kids some free time while they shop or try their luck in the casino, AquaPlay 1750 creates a central meeting point due to its eye-catching build. Strategically located next to lounge chairs, the AquaPlay unit provides families a place to come back together after a day of exploring the park.

Building an Icon at the Zoo
Even in the educational setting of zoos and aquariums, aquatic play can be found to offer interactive fun and attract guests. Audubon Zoo in New Orleans, for example, uses an AquaPlay 550 as a cost-effective way to add value to its venue in the summer. With an instantaneous capacity of over 180 guests, this multi-level play structure is an integral part of its Cool Zoo waterpark.

The most striking element of the park is the giant white alligator climbing the play structure. Towering over three metres (11 feet) above the ground, it’s inspired by the zoo’s famous resident and takes its place outside the Louisiana Swamp exhibit. The white alligator sculpture was hand carved by WhiteWater’s professional artists to create an image synonymous with the zoo. This image is also used to help drive demand by building excitement before guests even step foot inside.

Boost Hotels & Resorts Revpar
The hotel sector has similarly been taking advantage of aquatic play to help boost occupancy and RevPAR.

To capitalise on their investment, it’s important that properties look at the ride mix and form a plan that caters for different demographics. That’s why Nickelodeon Hotels and Resorts Riviera Maya built not one, but two aquatic play structures at their Aqua Nick waterpark in Mexico.

Using brands from Nickelodeon, the waterpark built a Paw Patrol-themed AquaPlay 200 and a SpongeBob SquarePants-themed RainFortress 5 to ensure the entire family had something they could enjoy. Perfect for the youngest members of the family, the smaller AquaPlay 200 has a pool size of 181sq m (1,950sq ft) so little ones can develop confidence on smaller slides before working their way up to larger attractions.

On the other hand, RainFortress 5 has nearly double the pool size and over four times the number of features as AquaPlay 200, so older kids also have their choice between exciting slides and cause-and-effect interactives, and they get splashed by larger volumes of water.

Bring Play to Your Venue
Whether you have a hundred square meters or a hundred square acres, aquatic play is a great addition to attract guests and extend their length of stay.

With the largest range of multi-level play structures in the industry, the WhiteWater team can tailor a solution for you that makes sense for your site and budget.

To get started, go to:
www.whitewaterwest.com/chooseplay

WhiteWater’s Cassidy Newman

The alligator at Audubon Zoo in New Orleans was carved by WhiteWater’s artists Credit: Photo: WhiteWater
COMPANY PROFILES
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
+ More profiles  
VIDEO GALLERY

Red Raion - Testimonial Richard Needham - SimEx-Iwerks Entertainment
Last July 7th, Red Raion took part in the opening event of FICO Eataly World, the Italian theme park dedicated to food - the only one worldwide! Find out more...
More videos:
Keynote | Moby Dick - Friends to the rescue! – Red Raion
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

10-12 May 2023

Asia Pool & Spa Expo

China Import & Export Fair Complex, China
24-27 Oct 2023

Synergy - The Retreat Show

Palmaïa, The House of Aia, Playacar, Playa del Carmen, Mexico
+ More diary  
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Jobs    News   Products   Magazine
Sponsored
No matter the venue aquatic play delivers

Aquatic play helps keep kids happy, resulting in higher spend from families. WhiteWater’s Cassidy Newman shares some of the attractions using aquatic play to bring in more visitors and increase spend


Kids are always looking for opportunities to play. That’s why restaurants have crayons at the ready — they know the secret to higher spend is to keep children occupied so the entire family can stay longer to enjoy more food and drinks.

Aquatic play helps different venues keep kids happy. The ultimate playground for both children and adults, these multi-level play structures offer a myriad of paths for guests to explore and whimsical elements to discover. They could go down a waterslide, spray each other from interactive features, or giddily wait for the tipping bucket to spill over on their heads.

Because aquatic play keeps children engaged and families on-site longer, it may come as little surprise that it’s found in many different venue types.

Diversifying Mixed-Use Developments
Long known for its casinos, Macau is now aiming to become a family entertainment hub for China’s Greater Bay Area. Centered in the heart of it all is Studio City, a mixed-use development that includes a hotel, a theatre, a shopping mall, restaurants and amusements, as well as the region’s first waterpark.

Open to both hotel and non-hotel guests, Studio City Water Park features an AquaPlay 1750, which serves an important role in the entire development. Whether families split up to try different slides or parents leave older kids some free time while they shop or try their luck in the casino, AquaPlay 1750 creates a central meeting point due to its eye-catching build. Strategically located next to lounge chairs, the AquaPlay unit provides families a place to come back together after a day of exploring the park.

Building an Icon at the Zoo
Even in the educational setting of zoos and aquariums, aquatic play can be found to offer interactive fun and attract guests. Audubon Zoo in New Orleans, for example, uses an AquaPlay 550 as a cost-effective way to add value to its venue in the summer. With an instantaneous capacity of over 180 guests, this multi-level play structure is an integral part of its Cool Zoo waterpark.

The most striking element of the park is the giant white alligator climbing the play structure. Towering over three metres (11 feet) above the ground, it’s inspired by the zoo’s famous resident and takes its place outside the Louisiana Swamp exhibit. The white alligator sculpture was hand carved by WhiteWater’s professional artists to create an image synonymous with the zoo. This image is also used to help drive demand by building excitement before guests even step foot inside.

Boost Hotels & Resorts Revpar
The hotel sector has similarly been taking advantage of aquatic play to help boost occupancy and RevPAR.

To capitalise on their investment, it’s important that properties look at the ride mix and form a plan that caters for different demographics. That’s why Nickelodeon Hotels and Resorts Riviera Maya built not one, but two aquatic play structures at their Aqua Nick waterpark in Mexico.

Using brands from Nickelodeon, the waterpark built a Paw Patrol-themed AquaPlay 200 and a SpongeBob SquarePants-themed RainFortress 5 to ensure the entire family had something they could enjoy. Perfect for the youngest members of the family, the smaller AquaPlay 200 has a pool size of 181sq m (1,950sq ft) so little ones can develop confidence on smaller slides before working their way up to larger attractions.

On the other hand, RainFortress 5 has nearly double the pool size and over four times the number of features as AquaPlay 200, so older kids also have their choice between exciting slides and cause-and-effect interactives, and they get splashed by larger volumes of water.

Bring Play to Your Venue
Whether you have a hundred square meters or a hundred square acres, aquatic play is a great addition to attract guests and extend their length of stay.

With the largest range of multi-level play structures in the industry, the WhiteWater team can tailor a solution for you that makes sense for your site and budget.

To get started, go to:
www.whitewaterwest.com/chooseplay

WhiteWater’s Cassidy Newman

The alligator at Audubon Zoo in New Orleans was carved by WhiteWater’s artists Credit: Photo: WhiteWater
LATEST NEWS
Disney reveals plans for robot designed to have 'emotional connection' with people
Disney has revealed a new animatronic robot, designed to have an “emotional connection” with people.
London Resort Company grapples with CVA
London Resort Company Holdings (LRCH), the company behind plans to build a theme park resort in Swanscombe, Kent, has called in administrators with the aim of completing a CVA.
Number of visits to UK attractions are bouncing back says ALVA
Visitor numbers at the UK’s leading attractions have bounced strongly, getting to 78 per cent of pre-pandemic numbers.
World's first Play-Doh attractions to be built in Saudi Arabia by Thinkwell and Seven
Saudi Entertainment Ventures (Seven) has revealed plans to develop and operate the world’s first Play-Doh attractions in Saudi Arabia.
Elev8Fun to expand FEC portfolio - will feature Triotech rides
A new family entertainment centre will open in Tampa, Florida, US, this month (March 2023).
Opening date of US$1bn George Lucas museum set for 2025
A US$1bn museum funded by legendary director, George Lucas, will look to become the world's first to focus exclusively on storytelling through images.
Florida governor strips Disney of special tax district status
The row between Florida's Republican governor, Ron DeSantis, and The Walt Disney Company has escalated, leading to Orlando's Walt Disney World losing its special tax district status.
First ever IAAPA North America Trade Summit to focus on VR and 'authentic reality'
Attendees to IAAPA’s first-ever North America Trade Summit will hear about how the visitor attractions industry has evolved from a service economy into an experience economy.
From opera to raves, Manchester's £186m Factory International cultural centre is aiming to transform the UK's arts and music scene
A £186m cultural centre, set to transform the arts and music scene globally, is set to open its doors later this year.
Carowinds expands to year-round opening, confirms Aeronautica opening for 2023
Carowinds theme park in North Carolina, US, has launched year-round operations this month (January 2023).
Disney hints at new gate for Walt Disney World as part of Lake Nona campus development
Disney has filed a planning application that kickstarts the group's plans to create a future regional campus and HQ in Florida, US.
London's Natural History Museum works with Thoughtworks and Amazon Web Services on Urban Nature project
Natural History Museum has embarked on a project which will turn the iconic museum's London location into a biologically diverse green space.
+ More news   
 
COMPANY PROFILES
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
+ More profiles  
VIDEO GALLERY

Red Raion - Testimonial Richard Needham - SimEx-Iwerks Entertainment
Last July 7th, Red Raion took part in the opening event of FICO Eataly World, the Italian theme park dedicated to food - the only one worldwide! Find out more...
More videos:
Keynote | Moby Dick - Friends to the rescue! – Red Raion
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

10-12 May 2023

Asia Pool & Spa Expo

China Import & Export Fair Complex, China
24-27 Oct 2023

Synergy - The Retreat Show

Palmaïa, The House of Aia, Playacar, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2023

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