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Pop-up attractions in London and LA to celebrate the art of Final Fantasy
POSTED 20 Oct 2017 . BY Tom Anstey
A new pop-up experience opening in London and Los Angeles will celebrate the 30th anniversary of the Final Fantasy franchise from IP developer Square Enix.

First to open, the London event will run from 3-5 November in Covent Garden. Fans will be able to view special artworks, purchase limited edition merchandise and play games from across the Final Fantasy series.

Visitors will be able to get their hands on the upcoming Dissidia Final Fantasy NT – the latest release in the series.

Special guests are also lined up for the event, with Dissidia Final Fantasy NT producer Ichiro Hazama and Final Fantasy XIV producer and director Naoki Yoshida both scheduled to appear.

The Los Angles pop-up will take place at Gallery Nucleus between 2 December and 7 January, with an exhibition featuring work from artists including Joey Chou, Perry Maple Dixon, Helen Chen, Jisoo Kim and Sachin Teng.

“This is a momentous occasion”, said Hironobu Sakaguchi, creator of Final Fantasy. Since 1987, art has been a cornerstone of Final Fantasy and in that time, various artists have taken up the mantle, now let us celebrate together.”

Pop-up attractions are beginning to compete more directly with traditional attractions by harnessing the power of consumer brands and utilising social media networks to market time-limited events.

Research from the Centre for Economics and Business Research into pop-up retailing and experiences shows that the sector generated over £2.3bn a year in the UK in 2015, with turnover growing at over 12 per cent.

Researchers said: " In our survey of consumers, we found that the main reason given for visiting a pop-up was the ability to purchase unique goods."

The Final Fantasy franchise is one of the most popular in videogame history Credit: Square Enix
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Jobs . News . Products . Magazine
NEWS
Pop-up attractions in London and LA to celebrate the art of Final Fantasy
POSTED 20 Oct 2017 . BY Tom Anstey
A new pop-up experience opening in London and Los Angeles will celebrate the 30th anniversary of the Final Fantasy franchise from IP developer Square Enix.

First to open, the London event will run from 3-5 November in Covent Garden. Fans will be able to view special artworks, purchase limited edition merchandise and play games from across the Final Fantasy series.

Visitors will be able to get their hands on the upcoming Dissidia Final Fantasy NT – the latest release in the series.

Special guests are also lined up for the event, with Dissidia Final Fantasy NT producer Ichiro Hazama and Final Fantasy XIV producer and director Naoki Yoshida both scheduled to appear.

The Los Angles pop-up will take place at Gallery Nucleus between 2 December and 7 January, with an exhibition featuring work from artists including Joey Chou, Perry Maple Dixon, Helen Chen, Jisoo Kim and Sachin Teng.

“This is a momentous occasion”, said Hironobu Sakaguchi, creator of Final Fantasy. Since 1987, art has been a cornerstone of Final Fantasy and in that time, various artists have taken up the mantle, now let us celebrate together.”

Pop-up attractions are beginning to compete more directly with traditional attractions by harnessing the power of consumer brands and utilising social media networks to market time-limited events.

Research from the Centre for Economics and Business Research into pop-up retailing and experiences shows that the sector generated over £2.3bn a year in the UK in 2015, with turnover growing at over 12 per cent.

Researchers said: " In our survey of consumers, we found that the main reason given for visiting a pop-up was the ability to purchase unique goods."

The Final Fantasy franchise is one of the most popular in videogame history Credit: Square Enix
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+ More news   
LATEST JOBS
Groups Sales and Marketing Executive
Royal Horticultural Society
Salary: Circa £25k depending on experience
Job location: Wisley, Woking, UK
Head of Commercial Operations
The Silverstone Experience
Salary: £50,000- 55,000 pro-rata per annum + benefits
Job location: Northamptonshire, UK
Chief Operating Officer
Brooklands Museum Trust Ltd
Salary: £60,000
Job location: Weybridge, Surrey, UK
Commercial Leisure Manager - Coastal Attractions
Denbighshire County Council
Salary: £41,846 — £44,697 (plus up to £8,000 relocation allowance)
Job location: Rhyl, UK
Theming Production Manager
Merlin Entertainments Group
Salary: Competitive
Job location: Staffordshire, UK
Fastrack and VIP Team Leader
Thorpe Park Resort
Salary: Competitive
Job location: Chertsey, UK
+ More jobs  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2018

ABOUT LEISURE MEDIA
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